"Shop The World" via 11street ! Kamsahamnida ! 감사합니다 !

(from left to right) – Pia Huang, Marketing Manager, MSI Malaysia; Beh Kok Seong, Senior Sales Planning Manager, MamyPoko; PY Choy, Chief Executive Officer of Momentum Strike (exclusive distributor of Coleman); Wong Siew Lai, Vice President of Marketing Communications, 11street; Margaret Chin, General Manager, AmorePacific Malaysia (Laneige); Niklas Yong, Marketing Manager, Primer Group of Companies; and Yvonne Wong, Marketing Manager, Philips AVENT with talented dancers from 11street at the launch of 11street’s ‘Shop The World’ campaign.

11street (www.11street.my) launch of its international online shopping event campaign – ‘Shop The World’, to bring to consumers millions of internationally-branded products especially from countries such as China, Japan, Korea, Taiwan and USA. The Shop The World campaign will run from 11 March to 18 April 2017, encompassing deals that will see consumers through upcoming festive periods.

Wow! Mouse mommy was get attracted with its launching Shop The World campaign song... JOM semua nak beli apa! Is so Easy ... Click click saja. Barang apa dari sedunia... A MUST to watch this Shop The World campaign music video at http://www.11street.my/evt/promo/stw-beauty-queen/home.do


The Shop The World campaign comes with a shopping bonus in the form of petrol vouchers up for grabs. In view of rising petrol prices, 11street is going the extra mile, by offering RM10 worth of petrol voucher for every RM100 spent on products and brands registered under the Shop The World campaign.

Wong Siew Lai, Vice President of Marketing Communications, 11street shares that the Shop The World campaign is to satiate the growing consumers’ demands for greater product variety and renowned global brands online with enticing deals and promotions. Malaysia consumers able to shop the world without needing to leave the country. 

(from left to right) – Pia Huang, Marketing Manager, MSI Malaysia; Beh Kok Seong, Senior Sales Planning Manager, MamyPoko; PY Choy, Chief Executive Officer of Momentum Strike (exclusive distributor of Coleman); Wong Siew Lai, Vice President of Marketing Communications, 11street; Margaret Chin, General Manager, AmorePacific Malaysia (Laneige); Niklas Yong, Marketing Manager, Primer Group of Companies; and Yvonne Wong, Marketing Manager, Philips AVENT at the launch of 11street’s ‘Shop The World’ campaign.
As one of the leading e-commerce platforms, 11street have struck up partnerships with established global brands such as Coleman, Laneige, MamyPoko, MSI, Philips AVENT and Primer Group (the local distributor of International fashion labels such as Flossy, Jansport, Native, and Outdoor Products) that able to benefit to the consumers. Shop The World campaign was a truly holistic one and positioning 11street as a global marketplace galore with bundled promotions, shocking discounts only available on the platform, and exclusive pre-orders for the most anticipated gadgets coming to town.  

Kick starting from 11 March, the Shop The World campaign will see 11street offering promotions on international products and global brands at up to 99% discounts and free overseas shipping for selected items, on top of giving away total RM1million worth of petrol vouchers for consumer purchasing items from the campaign listings, as a bonus to encourage more consumers to shop online, save cost and manage rising costs of living.

PY Choy, Chief Executive Officer of Momentum Strike, the Exclusive Distributor of Coleman
“Our motivation for the partnership is simple – to showcase the best Coleman has to offer on 11street’s platform, especially to sports and outdoor enthusiasts. To mark the partnership, we are offering exclusive deals on 11street, but we also have plans in the pipeline to boost our product listings on the platform.”


Margaret Chin, General Manager, AmorePacific Malaysia, a conglomerate that owns Laneige
Laneige fans would be delighted to know that we are launching our newest product – the Two Tone Tint Lip Bar – exclusively on 11street, with gifts and special giveaways for purchases above RM150 and RM250. We are confident that 11street will provide us with the platform to reach out to our target audience, given its standing as one of Malaysia’s largest e-commerce sites.”


Beh Kok Seong, Senior Sales Planning Manager, MamyPoko
“11street is one of our trusted and valued e-commerce partners, so we are delighted to be a part of its ‘Shop The World’ campaign. Our brand Mamypoko is synonymous with providing care and protection for infants and toddlers, and is well trusted by Malaysian parents. We hope that through this partnership, we are able to reach out to a wider pool of consumers and enable them to purchase our products at more competitive prices.”

Mouse mommy discovered new stuff - Mamypoko diaper for smaller size babies especially newborn and preemie babies. RIGHT Size for the little newborn :)
Pia Huang, Marketing Manager, MSI Malaysia
 “We are excited to exclusively partner with 11street for the launch of our GE62 Camo Squad Limited Edition notebook. MSI is confident the partnership will help elevate our brand awareness and make our products more readily available to consumers. To celebrate this partnership, consumers will be able to pre-order the gaming notebook exclusively on 11street and stand a chance to get a free Ghost Recon Main Game and season pass worth RM350 approximately.”

MSI
Yvonne Wong, Marketing Manager, Philips AVENT
“Business expansion and consumer outreach are two key things Philips AVENT look into when partnering other platforms, so for us to feature our high-quality products on 11street – this says a lot about the confidence we have in them. This partnership marks a good stepping stone for us onto the e-commerce sphere, and help us achieve our goal of enabling more consumers, especially new parents, to purchase our products.”

Niklas Yong, Marketing Manager, Primer Group of Companies
 “While we are still new to e-commerce, we have a steady fan base overseas. As such, we are thrilled to introduce our brands such as Flossy and Jansport to Malaysian shoppers. These brands are no stranger to celebrities and fashion enthusiasts around the world, and we are positive that in no time, our consumers will catch on the trend.”


Native shoes
Jansport Bag
“This is a small treat for our shoppers, and a way to thank them for their support. In fact, our Shop The World campaign is only the beginning to what we have in the pipeline for our shoppers. We want our customers to experience a truly global shopping experience. In time, our customers will realise just how small the world is when they shop on 11street, as we continue to boost our product variety and inventory of global brands.” Wong said.

11street conceptualised the ‘Kamsahamnida’ music video to mark the launch of its ‘Shop The World’ campaign.
For more information on the Shop The World campaign on 11street, please visit http://bit.ly/shoptheworld11street.


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