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SPOT The Vitagen Digestive Health On-Wheels Education Truck For More!



How to take care our digestive system? VITAGEN has taken the initiative to share its expertise and knowledge directly with Malaysians with its new Digestive Health On-Wheels education initiative.


The Vitagen Digestive Health On-Wheels education initiative features a truck fitted out with educational information on probiotics – Lactobacillus acidophilus & Lactobacillus paracasei – which are the ‘good’ bacteria’ that provide us with various digestive health benefits when consumed in sufficient amounts.

It will also be accompanied by gastroenterology nurses and nutritionists to provide members of the public with an analysis of their gut health and advice on how to improve it.


At the 30 locations it will go, the public will be able to get their digestive health screenings from nutritionists, receive counselling and stool-test kits from gastroenterology nurses and learn how to stay fit by fitness consultant.

The truck will also showcase the findings of the Pusat Perubatan Universiti Kebangsaan Malaysia (PPUKM) study as well as have interactive digestive health games, product sampling and products for sale on promotion.


The VITAGEN Digestive Health On-Wheels is the first-of-its-kind mobile digestive health initiative created to educate consumers in a more creative and engaging manner. As the gut health leader in Malaysia, VITAGEN is doing this to create awareness about the importance of probiotics for a healthy gut which is essential for overall health as the recent study by latest findings by PPUKM have confirmed,” said General Manager of VITAGEN Mr. Poh Eng Lip.

With more and more studies identifying the gut as our second brain, it is important for people to realise that the gut is critical to overall wellbeing and knowing how to care for it helps to alleviate many health problems. As the gut health leader in Malaysia, VITAGEN is committed to promoting the importance of a healthy gut,” added Poh.


“A simple way to achieve a healthy gut to boost immunity, mental clarity and even our mood is the regular consumption of probiotics in the form of Lactobacillus acidophilus and Lactobacillus paracasei.

The PPUKM clinical research – led by Consultant Gastroenterologist, Associate Professor in Medicine, Head, Gastroenterology Unit, Dept of Medicine, Hospital Universiti Kebangsaan Malaysia, YM Associate Professor Dr. Raja Affendi Raja Ali – has shown that the Lactobacillus acidophilus and Lactobacillus paracasei probiotic strains in VITAGEN have a positive impact on gut health and immune system as about 70-80% of the immune system is found in the gut.


The study showed that 96% of respondents had improvement in constipation symptoms while 45% of respondents required a shorter toilet time.  
     
It also showed that by consuming the probiotics contained in VITAGEN, the body produces less pro-inflammatory chemicals which reduces inflammation and enhances the immune system and that 73% of respondents with irritable bowel syndrome (IBS) benefited from enhanced immunity.

This is because the probiotics help the body to produce less pro-inflammatory chemicals, which reduces inflammation and enhances the immune system.

The billions of live probiotic cultures in VITAGEN are formulated to survive the journey through the gastrointestinal tract to help preserve the balance of good and bad bacteria. Once inside, they help with better digestion and a stronger immune system for a healthier gut, as well as to boost the body’s immunity to fight off diseases.

The immune system is designed to fight invading viruses, bacteria and other microbes while leaving healthy tissues alone and 70 per cent of our immunity defence lies in the gut.

Mental clarity is also affected by gut health as there is an internal complex ecosystem of bacteria located within the body called microbiome that regulate feelings and thought by communicating signals between the digestive tract and brain via the vagus nerve.

Drink VITAGEN every day to provide your body with its daily intake of healthy bacteria. MR and baby MH likes to drink vitagen too! A probiotic beverages that suitable for the family.


Each bottle of VITAGEN is formulated with two strains of live probiotic cultures of Lactobacillus acidophilus and Lactobacillus paracasei for optimal digestive health.

Numerous on-going studies have shown that the microfauna in the intestines play a major role in affecting our state of mind. So it is also important to keep the bacterial ecosystem in the gut balanced to assist in promoting better mental clarity.

When it comes to feeling good, 95 per cent of Serotonin – the chemical that contributes to emotional health, wellbeing and happiness among other things – is housed in the gut, where the probiotics there act as neurotransmitters to trigger the ‘feel good’ emotions.

“We are looking forward to more findings that further strengthen the understanding that  the gut is critical to overall wellbeing and knowing how to take care of it will help alleviate many health problems. As the gut health leader in Malaysia, VITAGEN will continue to educate and remind everyone to be good to their gut for better quality of life,” said Poh. 


Many interesting Digestive Health activities cater for public such as VITAGEN and PPUKM Research Study Showcase, Digestive health screening and survey conducted by Gastro nurses, Stool Test Kit Distribution, Nutrition and healthy eating advice by nutritionists, Fitness advice by fitness consultant, Interactive Digestive Health Games , Interactive Q&A with consumers, Multimedia Video of VITAGEN and PPUKM Research Results, VITAGEN Less Sugar product sampling and sales.


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Taking Care Parents’ Wellbeing Together With TENA’s “Apa Khabar Mak Abah?” Campaign



Incontinence, or urinary leakage, affects an estimated 1.4 million Malaysians[1] with 1 in 3 women over age 40 and 1 in 10 men over age 65 having some form of the condition[2], but only 31% of them have sought medical advice[3] - this means many people suffer in silence, including aging parents who may be embarrassed or take great effort to conceal it from their children.

Recognising that many are reluctant to speak openly about this, TENA’s “Apa Khabar Mak Abah?” Campaign, supported by the Continence Foundation of Malaysia (CFM), aims to encourage children to be more alert and attentive to their aging parents’ wellbeing. By providing educational resources and support, they can be more aware and recognise signs that their own parents may be suffering in silence.

“Incontinence can affect an individual’s mobility and quality of life, which is worrisome for the people who love and care for them. What’s more, their embarrassment or the fear of social stigma can make it difficult for them to talk about it. At TENA, we recognise the need for greater awareness and understanding so they feel more comfortable about seeking help, with the support of their children,” said Evelyn Chan, Marketing Director, Vinda Group Southeast Asia.

Mouse mommy also experienced urinary incontinence before due to bad cough. I cannot do anything as in urinary incontinence beyond my control. Once bad cough and the pressure will lead to urinary incontinence.


“This is why the “Apa Khabar Mak Abah?” Campaign encourages family members, especially children, to watch out for tell-tale signs that their parents may be trying to cope with the condition, and to take necessary steps to help, so that incontinence can be managed effectively. In line with this, TENA provides educational tools, resources and also holistic solutions to help with urine leaks, such as TENA Pants, an absorbent underwear which enables continued mobility and freedom to do what one needs to do without being hindered by the condition, she added.

Explaining further, Dr Peter Ng, consultant urologist and president of Continence Foundation Malaysia, said: “Many people suffer needlessly even though incontinence is easily managed with the right knowledge and support. While it’s difficult to change mindsets, especially among the elderly, engaging with their family members is a good place to start. We hope for children to educate themselves so they can be aware if their parents are suffering silently. With the help of their loved ones, they can retain their freedom to move around and enjoy their golden years without fear or embarrassment.”

“As a caregiver, I definitely appreciate having tools and resources available to help us understand urinary incontinence better,” said Juriah binti Jalalus Shuti whose mother Aminah has been suffering from the condition for the past four years. “This campaign encourages children like me to really take notice, because if my siblings and I did not notice the little tell-tale signs in 2014, it probably would have taken longer for Mak to get to where she is today – free to carry out her daily activities and even travel without worries, thanks to TENA. Our parents took care of us when we were young, and I believe it is now our turn to care for them in their golden years.”


An online Self-Checklist (link can be found at www.facebook.com/TENA.Malaysia), which highlights simple changes in their parents’ usual behaviour such as using the toilet too frequently or avoiding outings where toilet facilities are not easily available; these could indicate they are trying to cope with incontinence. Children are encouraged to take a look at the checklist for themselves, in order to be more aware and take note of these changes in their parents;

The Caring 101 Handbook (available at www.TENA.com.my), developed with input from a panel of medical experts, offers a helpful look at the changes that come with age, together with practical solutions on how best to care for aging parents; 

Caring 101 Educational Videos (also available at www.TENA.com.my) for hands-on tips and advice from medical professionals so children can increase their knowledge and be empowered in their role as caregivers;

A toll-free helpline 1-800-88-9988 or Facebook chat option at www.facebook.com/TENA.Malaysia (available for assistance from 9AM to 5PM, Monday to Friday).

With this knowledge, family members are empowered to help, be it starting a conversation, purchasing absorbent pants or seeking medical advice, so that their loved ones can continue to do what they love most, without worries about incontinence holding them back from living freely and confidently.

For a limited time only, participants who complete the "Apa Khabar Mak Abah?” Self-Checklist will get a TENA gift* that will help you on your journey in managing incontinence. *While stocks last

For more information about the “Apa Khabar Mak Abah?” Campaign and educational resources,
Website : www.TENA.com.my



[1] Based on Pop from US Census Bureau IDB, Prevalence Calculation from VINDA Feb 2017 and International Continence Society
[2] Survey of urinary incontinence in 1362 female outpatients in KL, urinary incontinence occurs in 33% of those surveyed, P Ng and Carolyn Yim 1996 CFM survey internal file
[3] Byles & Chiarelli, 2003; Help seeking for urinary incontinence: a survey of those attending GP waiting rooms, Australian and New Zealand Continence Journal.

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