Jom Donate Blood At MBO Cinemas Blood Donation Drive 5.0 | Blood Connects Us All.

Five years and going strong, MBO Cinemas and St John Ambulance of Malaysia (SJAM) returns with their annual blood donation drive. This campaign which is supported by the National Blood Bank and the Ministry of Health will be held at MBO Cinemas outlets nationwide.

The theme for this year’s campaign – Blood Connects Us All - stresses on the importance of how Malaysians with different blood groups can be united through this single act of selflessness. This drive also aims to inspire Malaysians that share the same goal to help top up the depleting blood supply at the National Blood Bank, which usually tends to drop drastically before festive seasons and school holidays.

Photo credit to MBO Cinemas.

Over the past four years, MBO’s Blood Donation Campaign has successfully collected close to 17,000 pints of blood and once again counts on its Malaysian customers and fans to come together as a community and contribute to the cause.

“Despite ongoing efforts to raise awareness for the need for more blood donations and drives around the country, the National Blood Bank is struggling to keep up demands and is facing a shortage nationwide.” said MBO’s General Manager of Marketing and Sales, Ms Jamie Tiong.

“On that note, we are calling all Malaysians and Internationals to help us fill the blood banks for this year’s blood donation drive. Through their help and support, we are hoping to achieve the collection of 6,000 pints of blood at 25 MBO outlets nationwide.”, added Ms Jamie Tiong.

Photo credit to MBO Cinemas.

According to Dr Noryati Abu Amin, Director at the National Blood, the demand for blood has drastically increased over the years because of three main factors, namely the rise in the number of patients, the increase in the development of medical technology and the increase in the availability of speciality hospitals in Malaysia.

Blood banks need a constant supply of donations, as red blood cells can only last a maximum of 42 days, while platelets can only be kept for five to seven days. Plasma can be frozen and if kept in the right conditions, can keep well for years. The short lifespan of some components is the reason why the blood bank is constantly in need of supply. Also, despite a 25 percent of the population having blood type A, it often runs short in the blood bank.

“Thanks to organisations like MBO Cinemas for their continuous commitment to organise an annual blood donation drive, 82,619 new donors have joined the cause nationwide as compared to 76,213 new donors recorded in 2016. This is a positive sign as the patients’ needs are being met under the Ministry of Health”, added Dr Noryati Abu Amin.

An important message the campaign also tries to highlight is the importance of giving blood regularly so that the blood stock can be kept at sufficient levels before an emergency arises. Only 2.2% out of 30 million Malaysians donate blood – which is a far cry from the 3.5% – 5% recorded in more developed countries. On average, government and private hospitals in Malaysia need to prepare around 2,000 bags of blood to support the needs of 1,000 patients per day.

Photo credit to St. John Ambulance Malaysia (SJAM)

“We are glad to co-organise this event with MBO Cinemas for the fifth year now. Over the years, we have seen many new faces and continue to receive support from the regular donors who never fail to come forward. We have faith that this annual collaboration will continue for years to come,” said Dato' Lai See Ming, Commander-in-Chief at St. John Ambulance of Malaysia.

In conjunction with St John Ambulance’s 110th Anniversary in Malaysia, a free CPR training and demonstration exercise will be conducted in tandem with the blood donation drive to celebrate their formation in Malaysia which stretches back over a century. “Through this CPR training and demonstration exercise, we can educate members of the community on the proper way to perform CPR, so that they are capable of providing help and potentially saving the life of a person in need of CPR, especially of a loved one.”, added Dato' Lai See Ming.

As a sign of gratitude to the donors, MBO will provide each donor with an exclusive goodie bag which includes MBO movie vouchers, snacks and a variety of vouchers from the generous sponsors of this year’s blood donation drive.

The nationwide blood donation drive will be held on the 18th & 19th of August, from 11am – 6pm with the exception of Kedah and Johor where the dates will be the 17th & 18th of August from 11am – 6pm.

Blood Connects Us All.

Interested to know more about MBO’s Blood Donation Drive 5.0,

Website : http://www.mbocinemas.com

Facebook : https://www.facebook.com/mbocinemas/

Instagram : http://www.instagram.com/mbocinemas/
Blood Donation Drive 5.0 : https://www.mbocinemas.com/bdd2018/

*For more about Mouse Mommy Treats, do follow us*

Website  |  Facebook  |  Instagram

Antabax | Bring Joy Back, Not Germs Campaign This Saturday 18 August 2018

Hand foot and mouth disease, also known as HFMD is most common among babies and children under the age of five. However, it is possible for older children and adults to be affected by HFMD as well[1]. Hence, it is extremely vital to stay clean whenever possible, and one of the simplest ways to do so is using the Antabax auxiliary range.

In Malaysia, this disease has affected many families and communities significantly with 35,886 HFMD incidents reported from January until July this year nationwide[2].

Antabax is introducing the Bring Joy Back, Not Germs campaigns, to educate movie goers on communicable diseases such as Hand, Foot and Mouth Disease that can impact public health.

As up to 80% of communicable diseases are spread by hands, instilling good hand and general hygiene is vital to reducing the spread of communicable diseases. However, most of us are still not practising good hand hygiene. The ‘Bring Joy Back, Not Germs’ campaign aims to help more of use experience more joy, and less germs.

This event will be held in conjunction with MBO Cinema’s Blood Donation 5.0. The campaign aims to make the serious topic of general hygiene and preventing the spread of communicable diseases easier to understand, including for children.

Sunway Medical Centre, Occupational Health Physician, Dr. Anza Elias will be sharing on communicable diseases specifically HFMD and what parents, caregivers and kids can do to reduce the spread, while nurses from MAHSA University will be demonstrating, and overseeing members of the public in the correct method of hand washing.

Kids can also look forward to meeting Germbuster, the friendly Antabax mascot, participating in quizzes and games. There are also Antabax products to be won.

Antabax has an auxiliary range that comprises of a terrific trio of pocket-sized Antabax Antibacterial Cleansing Wipes, Instant Hand Sanitizer and Hand Sanitizer Spray. These handy cleansing essentials can help reduce the risk of HFMD infecting children and infants.

HFMD is a communicable disease that spreads through direct contact with the mucus, saliva, blister fluid and faeces of an infected child[3]. But, it can also spread indirectly through infected surfaces. It is best to sanitize frequently touched items at home or shared public equipment. Among those are the children’s water bottle, door knobs or baby chairs. Wipe them down with Antabax Antibacterial Wipes, freeing it from 99.9% of germs.

It was also recently discovered that the HFMD outbreak that started in Penang originated from supermarket trolley handlebars[4]. With ease and for peace of mind, use Antabax Hand Sanitizer Spray onto trolley handlebars and wipe it off with a clean tissue. It is also handy when sanitizing toys, schooling equipment’s like pencil case that may have been in contact with other children. It also does wonders when used on public toilet seats and train or bus handles for daily commute.

Our hands will always seem clean because germs are not visible to the naked eyes. It is important for parents to sanitize their hands after making contact with other people or public equipment before handling their children for precautionary measures. Let Antabax Gel Sanitizer do all the dirty work! Squeeze enough on your palm and rub it  between hands and fingers as a thorough cleanse from germs, especially when soap and water is not available.

The Antabax antibacterial range provides 24-hour protection and kills up to 99.9% of harmful germs. Formulated with skin vitamins and Aloe Vera to keep skin healthy and moisturized, its Derma Protect System contains Micro Moisture Serum to leave hands soft, smooth and healthy. Dermatologically tested to be gentle on the most delicate skin, the range is suitable for daily use.

Using Antabax gives all the family peace of mind because it is brand certified Halal by JAKIM.  

Good hygiene practice starts from home. Together we can educate our children on its importance to help reduce the risk of your children infected by HFMD with Antabax.

For more information about Antabax and tips on how to reduce the risk of being infected by HFMD,

Facebook : https://www.facebook.com/NewAntabax/

Instagram : https://www.instagram.com/antabax/

---

[1] https://www.straitstimes.com/singapore/health/hand-foot-and-mouth-disease-outbreak-in-malaysia-6-things-you-need-to-know-about

[2] https://www.straitstimes.com/asia/se-asia/rise-in-hand-foot-and-mouth-disease-in-all-malaysia-states-except-sarawak

[3] https://www.cdc.gov/hand-foot-mouth/about/transmission.html

[4] https://www.prosyscom.tech/category/blog/

*For more about Mouse Mommy Treats, do follow us*

Website  |  Facebook  |  Instagram

HBO ASIA Brings An Exclusive WESTWORLD VIRTUAL REALITY EXPERIENCE To Malaysia From 18 To 29 APRIL 2018 At Sunway Pyramid!

Can You tell me What is Out There? In anticipation of the second season of WESTWORLD, which debuts same time as the U.S. on Monday, April 23 at 9am exclusively on HBO (Astro Ch 411 / HD 431), fans in Malaysia are invited take a trip into this thrilling Emmy®-winning drama series at an immersive WESTWORLD experience event from 18 to 29 April 2018 (10am to 10pm) at Sunway Pyramid Shopping Centre (Blue Concourse).

Presented by HBO Asia and in partnership with Astro, the event will be held at with numerous fun-filled activities for fans including an exciting Virtual Reality experience, brought directly from the U.S., that would leave visitors wondering what’s real and what’s not! Ops! This is really exciting experience that not to be missed!  

The entire Virtual Reality experience begins with an introduction by a white-suited host – just like any visitor would encounter as a guest starting their visit to WESTWORLD at the Delos office, the corporation behind WESTWORLD. Visitors would then be instructed to don the Virtual Reality goggles and headphones, entering an immersive and interactive experience! 

Once in the Virtual Reality realm, guests are invited to select either a black or white hat, try on suitable outfits and pick their weapon of choice (in reality, a joystick with a trigger), before embarking on different virtual activities within WESTWORLD such as practicing at a shooting range or getting involved in a shootout with Sheriff Pickett.

The WESTWORLD Virtual Reality experience* will take about 10 minutes per person and is open to all visitors from Monday to Thursday, and exclusively to pre-registered Astro subscribers from Friday to Sunday. For more information, visit www.astro.com.my/astrocircle. 

Mouse mommy was so excited and had already pre-registered for the Saturday, 21 April 2018, 6pm slot. Hope to see you there! 
* only for adults aged 21 years and above 

This immersive WESTWORLD experience event also features a range of WESTWORLD-themed activities such as a Shooting Gallery, a Ring Toss Game, a photobooth and more! Mouse mommy wants to bring along family to have a great family day out too! More photos can click here to view. 

WESTWORLD returns for its ten-episode second season, same time as the U.S., on Monday, April 23 at 9am exclusively on HBO (Astro Ch 411/ HD 431) with same day primetime encore at 10pm on HBO; or catch it on Astro GO and On Demand. Subscribers can catch up on all ten episodes of the critically acclaimed first season of WESTWORLD every Saturday night on HBO from March 24 to April 21 or on Astro GO and On Demand.

Interested to know more about HBO Asia,

Website : http://hboasia.com/HBO/en-my/

Facebook : https://www.facebook.com/hboasia/

Instagram : https://www.instagram.com/hbo_asia/

YouTube : https://www.youtube.com/HBOAsia

*For more about Mouse Mommy Treats, do follow us*

Website  |  Facebook  |  Instagram

Good News For Cinephile! MBO Cinemas To Feature NEW Cast From Coca-Cola!

MCAT Box Office Sdn Bhd (MBO Cinemas) has appointed Coca-Cola Malaysia under a new beverage concession agreement that will feature a completely new range of drinks choices to quench the thirst of cinemagoers at its 27 cinemas across the country.

MBO Cinemas is the third largest cinema chain in Malaysia, with 27 locations and 213 screens nationwide that offers special hall such as BIG SCREEN, KECIL, MX4D and PREMIER to cater to all kinds of cinemagoers from the discerning and adventurous to couple and family with young children. Mouse mommy loves to bring along kids to watch movie in MBO KECIL, sofa bed and bean seatings that complete with playground for our kids while enjoy the movie. Thanks MBO for considerate family with young kids needs! 

Under the four-year agreement, the wide variety of halal beverages produced by CocaCola Malaysia to be served include Coca-Cola Classic, Coca-Cola Zero Sugar, Sprite, Fanta Strawberry, A&W Sarsaparilla, Aquarius, Heaven and Earth Ice Lemon Tea, Minute Maid Refresh Orange, Minute Maid Pulpy Orange, Minute Maid Qoo Fuji Apple, Dasani mineral water, Glaceau Vitamin Water (Essential, Power C & Restore) and Georgia Coffee. 

What a great news for us! Now, we can have more beverages choice while we enjoy watching movie with family and friends. 

Mouse mommy was happy to taste the NEW Coca-Cola Stevia. I like it as in it does not taste any stevia leaf taste and the sweetness was just nice with 35% less sugar. A good move of Coca-cola! 

Minute Maid Refresh Orange and Apple with no added preservatives also taste nice. 

For an icy experience, there is also an upgrade option to Frozen Coca-Cola and Frozen Fanta Grape for only RM1 more at MBO Citta Mall, MBO Subang, MBO Setapak Sentral, MBO Kepong Village, MBO Klang, MBO Kuantan, MBO Ipoh and MBO Batu Pahat.

The agreement was officially signed in Petaling Jaya today by Gareth McGeown, Chief Executive Officer of Coca-Cola’s Bottling Investment Group Malaysia-Singapore-Brunei, and Lim Eng Hee, Chief Executive Officer of MBO Cinemas. Witnessing the signing were Coca-Cola Malaysia’s Customer Development & Digital Transformation Director, Wee Li Ying and MBO Cinemas Chief Operation Officer, Cheah Chun Wai.

“The concession stand is where the immersive cinema experience all begins and we are proud to be able to improve and enhance the experience for MBO cinemagoers now with a range of icy cold beverages from Coca-Cola to go with the fresh popcorn and snacks. I would like to compliment MBO on its excellent casting decision in choosing Coca-Cola Malaysia as its co-star,” said McGeown.

McGeown said the partnership with MBO is part of Coca-Cola’s continued commitment to the market and its customers in Malaysia, where the Company has already invested over RM1 billion since 2010 and has last year announced an additional investment of RM500 million.

“We will continue to invest in delivering to Malaysian consumer’s changing tastes and needs and to growing our presence in the country which has a positive effect on the economy, employment and importantly our local business partners like MBO.” MBO Cinemas Chief Executive Officer, Lim Eng Hee said, “Whether it is a refreshing cold drink to complement our fresh popcorns or a hot, freshly brewed Georgia Coffee, the wide of beverages offered by Coca-Cola at our cinemas will elevate the whole movie going experience.”

Interested to know more about Coca-Cola,
Website : https://www.coca-cola.com.my/
Facebook : https://www.facebook.com/cocacolamy/
Instagram : https://www.instagram.com/cocacolamy

*For more about Mouse Mommy Treats, do follow us*

Website  |  Facebook  |  Instagram

Exciting Astro CNY ‘Whooppee’ Rewards and Activities Await Us!

Happy Dong Zhi! Happy winter solstice festival! Astro launched its Chinese New Year campaign, ‘Invest your best. Boundless happiness’ with a 360° offering ranging from new digital, radio and TV content, contests, gamification apps and ground events for the whole family across its multi platforms.

Mouse mommy also grabs a Astro CNY album as support the CNY event! There are a CD and DVD with CNY songs comic book in a plastic pouch. Lovely and trendy just like the icon #whoopee2018 !

The Astro CNY campaign kickstarts with “Symphony of Love”, a new reality series, followed by a chance to win bonanza prizes such as a house, smartphones, gift vouchers and other prizes worth over RM1 million for customers, or watch a heart warming CNY movie by award winning Director Chiu, shop for Whoopee soft toy from Go Shop, play Happy Whoopee game app, listen to feng shui advice and songs from Astro’s CNY album on our radio as well as meet popular Astro celebrities at the Chinese New Year countdown gala event.

Astro also unveiled its 2018 CNY movie, “Think Big Big”, to be released on xx February 2018 and its new soft toy – Whoopee, which will be available for sale on Go Shop on TV, online and mobile. Award winning movie director Chiu Keng Guan has shared his thoughts on the latest Chinese New Year movie – Think Big Big, which tells a story about a plus-sized woman who struggles to live up to society’s expectations, only to realize that she’s just happier of being herself. A good message to bring out to our community!  

Stay connected with Astro with our exciting line-up offerings from Whoopee collectibles to cross-platform content including latest movie by Director Chiu Keng Guan. More rewards and entertainment contents to celebrate this festive season together #whoopee2018

Yes! So happening! Mouse mommy also getting excited as in many scheduled CNY activities had listed for all of us! CNY mood ON!

Every year, we received positive feedback from Malaysians who look forward to our CNY campaigns. For 2018, we promise to bring an exciting campaign with lots of prizes and gifts to be won at our ground events and roadshows nationwide. We will continue to entertain our viewers with new content such as Symphony of Love, CNY Countdown Show and Fortune Reading by Mak Ling Ling, through our multiple platforms including radio, digital and TV.

At the same time, we are also very excited to launch our CNY movie Think Big Big, which includes the sale of our popular plush toys, Whoopee, as well as our CNY album which also features the movie OST by Malaysian singer Nicole Lai.

I believe ‘Think Big Big’ will be relevant and meaningful to today’s young generation as it describes a social phenomenon – social media obsession and society’s beauty standards, which the millennials can relate to. Interested to know more about the story? Come along with your loved ones and enjoy the movie moments together with them.

● Content: Fun shows including blockbuster movies by Jackie Chan and Andy Lau, Miss Chinese International Pageant 2018, Astro Countdown Show, the making of Think Big Bigmovie, Feng Shui Voyage 2018 and concerts.

● Digital content: A lineup of CNY contents will be offered by our digital platforms – Xuan and goXuan, including animations, fortune telling, fun videos and cooking shows as well as interactive Facebook games and lucky draws to win special gifts, including limited edition of Whoopee plush toys.   

● Movie: Another heart-warming movie by Director Chiu Keng Guan that will brings you laughter and tears. Movie premiere will be on Chinese New Year’s eve, 15^th February 2018.  

● Merchandises: Whoopee plush toys will be available in the market starts from 15^th January 2018, with the choices of three colours on Astro Go Shop and at selected retail stores. Other collectibles including CNY album by Astro artistes and Whoopee educational comic books.  

● Gamification: Happy Whoopee game app that enables the players to keep a digital pet Whoopee in their mobile phone or tablets. Fun and interactive features, including walk the pet, doggy fashion show and play date with other players’ digital pet, aimed to encourage players to engage with each other, virtually and physically. Limited edition of Whoopee (Teenager Whoopee and baby Whoopee) will be given out to selected lucky players who achieved certain required level.

● Rewards: New and existing residential subscribers will have an opportunity to participate in the Bonanza luck draws, with terms and conditions, which will see 125 lucky winners walk away with amazing prizes in the two rounds of lucky draws which will take place on 16^th January and 6^thFebruary, 2018. 

● Social engagement: Symphony of Love is a new dating show by Astro AEC, with the objective in helping six bachelors/bachelorettes in finding their potential date through fun activities. Besides the match-making show which will be available on-air and online starts from 19^thFebruary, 2018, there will be on ground match-making events such as Christmas dinner and Chap Goh Meh concert for the singles to join. 

● On ground events: Over 100 Astro talents will participate in this spectacular annual CNY Countdown Show which will be held in Bandar Rimbayu, with performances of singing, dancing and comedy shows, to celebrate Chinese New Year. The public who participates the countdown event will stand a chance of receiving blessing (special gift) from Astro. Besides the Countdown gala, there will be a series of roadshows with artistes’ concerts in Central, Northern and Southern regions as well as East Malaysia.

Astro CNY album brings hope and laugh to everyone in the Chinese New Year of 2018! Mouse mommy would like to take this opportunity to wish my readers stay healthy, wealthy and happy always!

For more information about Astro,

Website : http://www.astro.com.my/

Facebook : https://www.facebook.com/Astro/

Instagram : https://www.instagram.com/astromalaysia/

*For more about Mouse Mommy Treats, do follow us*

Website  |  Facebook  |  Instagram