Starbucks announced its first
collaboration with Malaysian designer Rico Rinaldi to offer a curated collection
of exclusive merchandise to celebrate Merdeka. Designed exclusively for
Starbucks Malaysia and available only for a limited time, the 2018 Rico Rinaldi
x Starbucks® Designer Collection will be offered at Starbucks stores throughout
Malaysia.
The merchandise draws inspiration
from three endangered animals representing the elements of nature – Forest, Sea
and Air in the form of a Harimau (Tiger),
a Penyu (Turtle) and a Kenyalang
(Hornbill). Bold colors that are reminiscent of Malaysia’s heritage, flag
and the diverse flora and fauna help round out the designs.
Mouse mommy likes the Rico
Rinaldi + Starbucks® Turtle Design Thermos Tumbler, the colour and drawings
is unique and lovely that only exclusively available at Starbucks nationwide in
Malaysia from 31 August 2018 onwards.
“Designing this collection, I was inspired by Malaysia’s rich nature. I
am thankful for Starbucks for this unique opportunity to commemorate our 61st
National Day, and I hope my fans and Starbucks customers alike will enjoy the
collection,” says Rico Rinaldi, a well-known fashion designer in Malaysia for
his nature-inspired collections and colorful floral prints.
As design enthusiasts, Starbucks has a history of innovative
partnerships with fashion’s elite. Over the years, Starbucks has collaborated
with Anna Sui, Vivienne Tam, Paul & Joe to bring designer products to
customers in stores. However, the Rico Rinaldi + Starbucks® collection is the
first Malaysian collaboration and is exclusive to Malaysia. Through this
exclusive designer collection, Starbucks hopes to bring the unique cultural
experiences of Malaysia to its customers.
“We are excited to be introducing this collection, the first Starbucks
partnership with a Malaysian designer to inspire and delight our customers as
they express their love for Malaysia,” said Sydney Quays, Chief Executive
Officer of Berjaya Food Berhad and Managing Director of Starbucks Malaysia and
Brunei. “The designs that Rico shared
with us celebrates a very important part of Malaysia, and we are thrilled to be
able to share that message through our merchandise for Merdeka this year.
The Rico
Rinaldi + Starbucks® collection includes the following pieces:
Rico Rinaldi + Starbucks® Double
Walled Mug (12 fl oz) –
A ceramic mug with painted ceramic lid and gold detailing on the rim.
Rico Rinaldi + Starbucks® Thermos Tumbler
(20 fl oz) – Thermos stainless steel tumbler with spill proof
lid.
Exclusive to Malaysia, the Rico
Rinaldi + Starbucks® collection includes a set of Double Walled Mugs and
Thermos Tumblers in three different designs. The Double Walled Mugs are priced
at RM150 each, while the Thermos Tumblers are priced at RM168 each.
For those
looking to own all-three designs of the Double Walled Mugs, can purchase them
in a bundle price of RM450 or RM480 for all-three designs of the Thermos
Tumblers. More photos can click here to view.
This collection will be available from 31 August 2018 onwards in
conjunction of Malaysia Independence Day Celebration at all Starbucks stores
across Malaysia, while stocks last.
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