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Mountain Dew Dew Challenge 2023 | Spectacular Finale and Two Guinness World Records Achievements

  

Mountain Dew Malaysia marked the culmination of an exhilarating two-month journey with the grand finale of the Dew Challenge, organised by Geek Events, held at Sentul Depot, Kuala Lumpur, on December 16th. This innovative event seamlessly blended the realms of virtual and reality, bringing together over a thousand gaming enthusiasts from all across the country for an unforgettable experience.



Breaking Boundaries: Mountain Dew Sets Two New Guinness World Records 

In a groundbreaking moment, Mountain Dew, in collaboration with the passionate gaming community, stakeholders, and esteemed members of the media, achieved two new Guinness World Records during the Dew Challenge finale. The records, titled The Largest Paintball Word, made using 4,715 pallets and The Most People Shooting Paintball Simultaneously with 298 participants, underscore Mountain Dew's commitment to pushing the boundaries of innovation and entertainment. The team was presented with official certificates from Guinness World Records adjudicator, Mr. Kazuyoshi Kirimura, marking a historic achievement for the brand.

Regional Battle Unveils Champion: AZ MYX Takes Home Coveted Title and part of RM200,000 Prize Pool.

 

The Dew Challenge regional finals, which spanned the northern, southern, central, and eastern regions of Malaysia, saw intense competition among thousands of participants, who battled it out both online and on the paintball PUBG tournament stage.

 

The grand finale in Kuala Lumpur, brought together 16 finalists from the regionals and witnessed the crowning of the overall champion, AZ MYX from the northern region, who emerged victorious and claimed a part of the prize pool of RM200,000. 2nd and 3rd place went to Sem9 Junior (Central Region) and Twenty2rich Guerilla (North Region) respectively taking home a slice of the RM200,000 prize pool.

 


Beyond Gaming: A Vibrant Festival

Taking place from 9AM to 7PM, the Dew Challenge finale was not just about gaming—it was a celebration of diverse experiences. Attendees were treated to an array of activities and vendors, including a tantalising Domino’s BoxKu corner, purveyors of juicy and tender fried chicken, Uncle Bob, MBO, mini PUBG mobile tournaments, a special Mountain Dew mixology booth, and engaging carnival games. These additional elements added a festive atmosphere to the event, creating memorable moments for all participants.


 

Speaking to Amy Gan, VP of Marketing, Etika Sdn Bhd, she said, “With this year’s Dew Challenge, we could really push the boundaries of what was possible. We knew that we had to bring Malaysians a one of a kind, first time experience that will make them want to break out of the norm, push their boundaries and live their best, most vibrant lives. I am happy to say that it was a success and I couldn’t have imagined a better end to it.”

 

“We want to express our heartfelt gratitude to the gaming community, sponsors, vendors, and media partners for making this event a resounding success. The Dew Challenge has once again proven that Mountain Dew is not just a beverage; it's a lifestyle that brings people together through shared passions and unforgettable experiences.”

 

For images and highlights of the finale, head over to the Dew Challenge website (dewchallenge.com) and Mountain Dew Facebook page (https://www.facebook.com/MountainDewMalaysia). Stay tuned for details on the next Dew Challenge.


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The Malaysian Halloween Carnival and Fun Run |Fun | Exciting | Thrills For All!


Get ready for a spine-tingling celebration as Malaysia presents the Malaysian Halloween Carnival & Fun Run, proudly organised by M-150 Energy Drink Malaysia and distributed nationally by Infra Bunga Sdn Bhd. This thrilling event is set to take place on the 14th and 15th of October at the Piazza, Pavilion Bukit Jalil.



The Malaysian Halloween Carnival & Fun Run is not your typical run; it's a dynamic blend of festive activities that will leave you breathless and exhilarated.



Event Highlights:

100 booths at the Piazza featuring:

Fancy Dress Run: A 3km Fancy Dress and a 8km Fun Run to suit all types of Runners, from the leisurely Runner who might wish to fancy dress to the serious Runner.

Local Textile Competition: Showcase your creativity with local textile design. Batik Painting Activities: Express your artistic talents through our batik painting booths.



Autism Fashion Show: Witness dazzling fashion displays blending traditional and contemporary styles all in support of Austistic Children.

Adults’ and Kids' Activities: Encourage creativity with batik painting, and other exciting activities such as an inflatable playground, car racing simulators, carnival games and T shirt painting.

Food and Drinks to keep everyone well fed and refreshed throughout the weekend.

Treasure Hunt: Engage in a thrilling treasure hunt with surprises around every corner.



But that's not all! The Malaysian Halloween Carnival & Fun Run will also feature electrifying performances by some of Malaysia's biggest artists. Get ready to be entertained by renowned names like Kaka Azraff, Sid Murshid, and Talitha Tan. Their captivating performances will add a whole new level of excitement to the event, making it a truly unforgettable experience.

In addition to these exciting activities, participants have the chance to win fantastic prizes through our digital giveaway. Simply follow our social media channels for a chance to win a massive 65-inch TV, over RM10,000 cash in prize money, over 100 hoodies to giveaway, and Marshall products as lucky draw prizes and much more!


The Malaysian Halloween Carnival & Fun Run is a celebration of everything that makes Halloween fun, exciting, and memorable. Whether you're an adrenaline junkie, a fashion enthusiast, a young artist, or a family looking for a day of enjoyment,

there's something for everyone at this year's event.

"We are excited to bring the Malaysian Halloween Carnival & Fun Run to life," said Saw Lip Jin, Managing Director of Infra Bunga Sdn Bhd, the national distributor for M-150 Energy Drink Malaysia. "This event is all about embracing the spirit of Halloween and having a blast. It's an opportunity for people from all walks of life to come together, have fun, and create lasting memories."



Join us for an unforgettable weekend of excitement, creativity, and community at the Malaysian Halloween Carnival & Fun Run. Don't miss out on the thrills, surprises, and the chance to win incredible cash prize money. Mark your calendars and get ready for the spookiest and most entertaining event of the year!




Register here at https://www.racexasia.com/event/m-150-halloween-fun-run-and- carnival-2023-hfrc23 to be part of the most exciting and unique Run ever in Malaysia!

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The Food Merchant Introduces All-New Little Farm and Kids Trolley to Promote an Egg-citing and Montessori Educational Shopping Experience


Happy Easter Day! The Food Merchant gracefully welcomed the children of a non-governmental organisation (NGO), Home of Peace Kuala Lumpur to its grocery at Pavilion Embassy. 




These children and teenagers, aged from six to nineteen years old were first introduced to and educated about Little Farm, which is the newest addition to the grocer.





 

The introduction of Little Farm is in collaboration with The Vegetable Co., whose expertise is in growing fresh and pesticide-free, harvest-to-table vegetables, and RipeFresh, which promotes sustainable farming by building and operating intelligent aeroponics farms.





Leong Pei Khim, Chief Operating Officer of The Food Merchant said, “This is indeed the perfect collaboration for sustainable indoor farming. With our shared commitment to promoting sustainable farming practices, we are proud to offer our esteemed customers an eco-friendly and healthy option for their daily meals as we aim to provide safe, clean, and the most nutritious vegetables! Now, customers can conveniently get these fresh-packed from our chiller”.

 



In addition to this, The Food Merchant also introduced its fun-sized Kids Trolley as part of its latest addition for all of its grocery stores. Following this introduction, the children were paired with the trolleys as part of an exciting Easter Egg Hunt where the attendees and children were able to redeem exciting prizes from the thrilling activity.

 





Justine Morais, Founder of Home of Peace, expressed, “We are thankful for this Easter Day gathering as it is indeed a special one for these children and myself. The girls are beaming with inspiration as they learn about the Little Farm”.


 

Up until this Sunday, 9th April, patrons can stand the chance to win FREE delicious chocolates. 




To win, customers will only need to visit any of The Food Merchant stores and seek a hidden Easter egg nearby the chiller (or anywhere that is near something fresh). Terms and conditions are applied for this giveaway.



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Little Optometrist | MOG’s 6-in-1 Vision Experience

 


MOG Little Optometrist for kids this school holidays! 




MOG Group of Companies (MOG), one of Malaysia's leading and most reputable eye care providers, is continuing its efforts to develop innovative technologies and concepts for the future of eye care with their latest community initiative, Little Optometrist.



After the successful launch of the 6-in-1 Vision Experience in 2022, MOG is advancing its vision to help the world see better by educating and fostering the next generation through a comprehensive eye care programme, Little Optometrist.

 

The objective of this initiative is to educate children and their parents or guardians through a fun and engaging activity to raise better awareness on eye health related issues especially myopia and other common vision problems prevalent among children. Under this project, MOG is providing children a hands-on opportunity to test and diagnose eye conditions through a set of simplified high street optometry practices in a controlled and conducive environment under supervision of certified optometrist.

 


In addition to introducing children to the field of optometry, parents will also be taught on how to recognise symptoms that can adversely impact their children’s vision development and overall well-being.





Children Myopia Control has been and will continue to be one of the most important services that MOG provide throughout their stores in Peninsular Malaysia. Through the enhancement of MOG’s 6-in-1 Vision Experience and the addition of ‘Little Optometrist’, MOG can now better provide personalised and precise children vision care consultation and myopia management solutions to effectively channel information regarding the long-term and short-term effects of myopia as well as methods to avoid further harm to their eye health.

 


“Myopia is an eye health concern which every parent should be aware of. With more than one-third of the world's population diagnosed with myopia, we seek to assist Malaysians in better recognising the condition particularly in children. As such, parents will need to be alert for the overall health of their children which also encompasses their eye health, as higher levels of myopia are associated with an increased risk of developing eye problems once children reach adulthood,” elaborated Dato Frankie Ng, Chairman and Founder of Metro Optical Group (MOG).

 


The vision-themed experiential activities are designed to provide children with the opportunity to experience the life of a real optometrist through an inspiring, fun-filled journey in order to effectively drive eye health awareness from a young age, thereby enhancing the future of vision care.

 

With support from organisations such as the Malaysian Optical Council (MOC), Sun Time Vision Specialist and other eye specialists’ hospital, MOG hopes that this initiative will be able to help realise their goal of providing Malaysians with the finest and most personalised eye care solutions from young.

 

“At MOG, our goal is to give all members of the community, regardless of their age, the very best eye care possible. We have high hopes that through continuous enhancement of our 6-in-1 Vision Experience and our newly-established, first-of-its-kind initiative, Little Optometrist, we will be able to give children a head-start on what they need to know to keep their eyes healthy and drive interest towards the optometry career to pass on the legacy of vision care to our future generations,” said Dato Frankie.


 

The Little Optometrist Experience is a time-limited experience that will run during MOG 6-in-1 Vision Experiential Showcase in Sunway Pyramid Mall from 7 - 12 March 2023, 10.00 am to 10.00 pm.

 


Parents are invited to bring along their children to participate in the Little Optometrist Experience during the session and also go through a personalised eye care consultation through MOG’s finely-curated 6-in-1 Vision Experience.


 


Mouse mommy and kids MR MH were having a fun-filled Little Optometrist Experience with MOG. Happy that MR and MH get to touch, learn and know the eye’s anatomy – iris, lens, eye ball gel, cornea, optic nerve, retina. 



Besides that, MR and MH also became a little Optometrist to test friend’s eyesight’s via physical and machine test. 




The kids learn how to take good care of their eyes.



The kids will be awarded with certificate and goodies bag after the experience activities. MOG Little Optometrist is successfully qualified and certified. 


 

Parents and kids are invited to participate in the Little Optometrist Experience activities and learn about eyes anatomy, physiology, eye care and many more. A great school holiday activities for family with kids.

 


Adults also can go through a personalised eye care check up and consultation through Metro Optical Group (MOG) too.

 


For more information or latest updates about MOG and its products,

Website : https://www.mog.com.my/

Facebook : https://www.facebook.com/mogeyewearMY/

Instagram : https://www.instagram.com/mogeyewear/


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