PEPSI Inspires You to “Finish the Unfinished' And Stand To Bring Home Gold in the Year of the Dragon !

 

Brace yourselves for an epic Chinese New Year as Pepsi sparks a movement that will encourage positive habits of reducing holiday waste, during the festive celebrations as well as a chance to win auspicious gold! 

In this latest campaign, ‘Finish the Unfinished’, Pepsi is taking a bold step to welcome the Year of the Dragon by reminding Malaysians to finish what we started. Whether it's an unfinished drink or those lingering resolutions, Pepsi aims to inspire a sustainable movement with a light-hearted approach this Chinese New Year. 

Throughout the years, Pepsi has noticed a common trend among Malaysians during CNY celebrations. Canned drinks are often the preferred choice for serving guests during festive gatherings. However, the canned drinks are sometimes left behind by guests unfinished at these gatherings, leading to wastage. With an average of five to ten house visits a day, guests are served their favourite canned refreshments, often resulting in unfinished drinks. In the spirit of “Finishing the Unfinished," this year, Pepsi would like to encourage consumers to opt for the 1.5L bottle when it comes to serving Pepsi to guests at festive gatherings. This is to avoid wasted sips during celebrations with loved ones at home. This not only contributes to a more eco-friendly celebration but also allows us to pour just the right amount desired for enjoyment. 

That’s not all! To kick off this year of the Dragon, Pepsi is giving away 3 gold cups worth a total of RM288,888 to give you a refreshing and happy experience to bring home. All consumers now stand a chance to win 1 out of 3 Pepsi Gold Cups every time you purchase RM28 worth of Pepsi and participating brands*! Made of 99.9% pure gold, Pepsi’s Golden Dragon Cups’ bold and striking dragon motif represents the hope of bringing prosperity and happiness to your household! 

Simply purchase participating brands* worth RM28 in a single receipt and submit your entry via the website (https://thepepsigoldcupgame.com). To ensure consumers have increased chances of winning these prizes with their families this Chinese New Year, Pepsi is also introducing exciting free-to-play games. Designed to allow you to bond with your family while also testing your reflexes and skills, you can earn in-game points to boost your prospects of winning the treasured Pepsi Gold Cup! The more you play the games, the more points you earn, which can help increase your chances of winning! Three winners will bring home a gold cup this Dragon Year! Terms & conditions apply. 

Try your hand at the following games available:- 

1. Dragon Tiles 

Always wanted to perform in a concert? Now you and two friends can challenge each other to a fast-paced rhythm game of Dragon Tiles! The top scorer earns 8 points, while the other two bandmates earn 6 points each. All points help increase your chances of winning the Golden Dragon Cup! 

2. Pepsi Pong 

Confident in your aim? Think you’ve got nerves of steel? Then challenge your best friend to Pepsi Pong! Sink your Pepsi ball in your opponent’s cup to score. Knock out all 10 cups to earn 8 points, while the other gets 6 points. All points help increase your chances of winning the Golden Dragon Cup! 

Etika’s Vice President of Marketing, Amy Gan, said, “Chinese New Year embodies togetherness with loved ones, while enjoying favourite food and beverages. It’s also a time for setting new resolutions and fostering a good start to the new year.“ 

She also said, “Pepsi encourages all to reduce festive wastage. Many can relate to the wastage of drinks left behind by guests after they leave the house. Therefore, we propose serving guests Pepsi through its 1.5-litre bottles. This way, guests may help themselves to as much as they desire. Our creative approach this year involves encouraging all to finish your drinks, just as we encourage all to finish what you started on, and not give up on your new year resolutions.” 

To sweeten the celebrations, Pepsi wants to give you more! Receive 4 x 320ml Free Calpis Soda Original* with the purchase of any participating products worth RM28 and be sure to win a share of RM188,888 E-angpao from Touch ‘n Go eWallet when you purchase one carton of 12-can pack *. Simply key in the unique code that can be found inside the carton box into your Touch ‘n Go eWallet to redeem instant credit. Terms & conditions apply. 

Ready to win big? Head to your nearest supermarket to grab your favourite Pepsi products now while stocks last! And while you savour your Pepsi, catch our newest Chinese New Year Festive film at https://www.youtube.com/watch?v=8wAWPF_eYj0

Find out more on Pepsi's Chinese New Year Campaign at 

https://www.etikaholdings.com/ETIKA%20html/campaigns/PEPSI_Bring_Home_Happiness_Dragon_Year.html or Facebook page at https://www.facebook.com/PepsiMalaysia. 

*Participating brands : Pepsi, Revive, Kickapoo, 7up in variantsof 320ML / 400ML / 500ML /1.25L / 1.5L/ 320ML x 24’s / 320ML x 12’s / 325ML x 24’s PEPSI WIN A SHARE RM188,888 E-angpao 

T&Cs https://www.etikaholdings.com/ETIKA%20html/campaigns/PEPSI_WIN_A_Share_RM188888_E_Angpao.html

PEPSI GOLD CUP Contest T&Cs 

https://www.etikaholdings.com/ETIKA%20html/pdf/2023-11/PEPSI_DRAGON_YEAR_GOLD_CUP_TNC.pdf

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myFirst Unveils Four Exciting New Products Enriching Tech for Malaysia Kids

Technology is a vital aspect of our everyday lives in the fast-paced digital age we live in today. 

Acknowledging the necessity of striking a balance between embracing the digital world and ensuring our kids are safe, myFirst introduces an array of four new and innovative kids-friendly gadgets.

 

The brand's mission is to create innovative gadgets that cater to the unique needs of children while keeping parents in mind. As parents and educators, we are often faced with conflicting information on the impact of gadgets on children. Some studies point to negative effects on well-being in many areas, while others speak of the potential for learning and growth.

 

To enhance this safe technological journey for children, myFirst understands the critical need for kid-safe technology solutions and is commited to ensuring that children are exposed to technology and engaged in meaningful ways.

 

To kick off, myFirst Circle, a social community app for kids links nearly 30,000 users across 100 countries and receives major updates with exciting interactive features, including Momojis for expressive communication and a Knock-Knock feature for sharing real-time family fun moments. myFirst Circle was launched in Jan 2023 as its founder saw a gap in a digital platform that allows children to socialise in a safe and controlled environment.

 

Available on both myFirst’s smartwatch and mobile phone app, myFirst Circle 2.0 introduces a slew of fun interactive features, including Momojis that let kids express their feelings through moving emojis and Knock-Knocks where kids can immediately respond to parents’ online nudges through a short video or photo. A new smart location tracker offers parents real-time insights into their children's activities and locations, providing parents with peace of mind throughout the day.

G-Jay Yong, myFirst Founder said, “We wanted to let children explore the world of social media while ensuring we are there to guide them along the way. Today, we are proud to introduce myFirst Circle 2.0, along with new devices - myFirst Fone R2, myFirst Frame Doodle, and myFirst Frame Live. myFirst Fone R2 offers an incredibly modern design paired with a stunning display while myFirst Frame Doodle is an addition that not only enhances children's digital experiences but also empowers grandparents to effortlessly connect with their grandchildren, fostering meaningful family connections.”

 

He adds, “Through Circle, I frequently check in on my daughter to stay connected with her daily activities, whether it's during lunch, before bedtime, or while I'm working long hours or on overseas business trips. The inspiration behind the Knock-Knock feature is my desire to share these moments effortlessly. Now, I can monitor her and she responds with delightful updates, like enjoying a bowl of strawberries at home. It's a simple yet powerful way for us to bridge the distance and feel close, no matter where we are.”

 

Previously, myFirst Fone R1, S3 and R1s, the first rounded 4G LTE music smartwatch phones were released into the market in November 2020 (R1), December 2021 (R1s) and February 2023 (S3) as a technology that empower kids while keeping them safe.

 

Additionally, in line with the audio product range, the brand also offered myFirst Headphones BC Wireless, BC Wireless Lite, myFirst CareBuds and myFirst Headphones AirWaves which provide the experience of open-ear listening. This technology ensures that audio levels are set at an appropriate volume to protect a child’s ears while still providing an enjoyable learning experience.

 

myFirst Fone R2

 

One major feature that sets the myFirst Fone R2 apart from its previous model is the brand-new Magic Button”. This feature makes it quicker and more comfortable for kids to explore the possibilities of the device by allowing them to control multiple functions with a single press. With the Magic Button, you have seamless control at your fingers for monitoring notifications, making calls, and launching apps.

 

Additionally, myFirst Fone R2 also boasts an impressive 8GB of storage, ensuring the kids will have extra space for their favourite content and memories. They can stay connected for longer because of the improved 605mAh battery capacity, which ensures extended usage. 

This is a substantial upgrade from the previous version, which had 4GB storage and a 580mAh battery. With an AMOLED screen in addition to a 16% reduction in thickness and 7g lighter than its predecessor, myFirst Fone R2 sets a new standard for a smartwatch, it gives kids a better, snugger fit.

 

myFirst Voice 2

Meanwhile, myFirst Voice 2 is a game changer in the realm of wireless microphones and speakers. This innovation is designed to transform any gathering into a delightful karaoke session. Not only that, change your voice easily and instantly with a press of a button with our AI Voice Changing Technology. 

The myFirst Voice 2 offers the convenience of wireless, the simplicity of a memory card, or the reliability of AUX, myFirst Voice 2 has you covered. Experience ultimate, endless entertainment with the five fun voice modes.

 

myFirst Frame Doodle 9”

As part of the myFirst Circle ecosystem, myFirst presents Frame Doodle, a unique addition designed to connect kids to their grandparents and extended family. Designed for kids who love to draw, the myFirst Frame Doodle 9” brings families together by offering a new way to interact. 

By syncing with other myFirst devices, it allows the kids to share a feed of content from loved ones enabling them to strengthen the kids’ bond with family. 

Frame Doodle syncs seamlessly with myFirst Circle app across all supporting devices. It displays personalized feeds of content shared by loved ones on myFirst Circle app, fostering a unique and customized experience. 

Developed to empower grandparents, Frame Doodle effortlessly connects them to their grandchildren's digital world, offering more than just a digital frame. Grandparents can not only see but also interact with the posts their family shares on myFirst Circle instantly.

 

The new range of products is available for purchase at Shopee Mall (myfirst.os), LazMall (myFirst), TikTok Shop (myFirst) as well as myFirst’s official store at https://my.myfirst.tech/. 

You can also purchase myFirst products at any Urban Republic outlets nationwide. For more information, visit https://myfirst.tech/.

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Parkson | 1st Green Campaign in Line with Sustainability Goals

Parkson is proud to announce its first-ever Green Campaign, a sustainability initiative aimed at promoting eco-friendly practices at our Fashion, Beauty and Home & Living departments in our stores. 

The campaign will take place at Parkson Pavilion Bukit Jalil’s Skylight Atrium, winner of the Malaysia Book of Records for the Highest Skylight Atrium in a Department Store from 28th September to 31st October 2023.

This Think Green, Act Green Campaign is a unique and innovative approach to educate shoppers about the importance of sustainable practices – to REDUCE, REUSE & RECYCLE.

Parkson has partnered with vendors and partners to create a green awareness campaign that showcases the use of recycled structures and materials.

Participating vendors - including renowned brands such as Akemi, Alain Delon, Anakku, Avanti, Cheetah, Conquest, Cotton Feel, Eminent, Forest, Hario, Hot Focus, Infancie, Kinohimitsu, Kose, Kraftee, La Gourmet, Maglifestyle, Pigeon, Robotime, Sachs, Santa Barbara, Sembonia, Tiger, Varage, Voir and Wacoal - will offer their products using green materials, further emphasizing their commitment to sustainability.

We will be taking a big leap to discontinue all our single-use Parkson plastic bags as part of our Think Green, Act Green effort and customers are strongly encouraged to bring their own reusable shopping bags in joining our effort to help mother nature. We will provide small size or big size paper bags made from biodegradable paper materials at a minimal charge of RM0.50 ; RM0.70 respectively.

As part of the campaign, Parkson encourages shoppers to contribute to the green cause by donating their unused clothes, clothing accessories, paper items such as books and magazines, children's toys and batteries. These donations can be made at the Recycle Box located in-store, in support of the green campaign. 

Parkson Pavilion Bukit Jalil has partnered with CRC (Community Recycle for Charity) for this meaningful initiative. We will also be taking the extra steps to by setting up a Reusable Bag Community Station where shoppers can drop off their spare reusable bags for others to pick up to use to help kick-start the community’s eco-journey.

In addition, Parkson has partnered with City University to showcase 12 exclusive fashion pieces created by students using recycled materials. These unique designs will be displayed at Parkson Pavilion Bukit Jalil’s Skylight Atrium from 28th September to 31st October 2023. The students will also have the opportunity to meet local designer sisters Yen and Shirley from MagLifestyle, who will share their insights and experiences as popular fashion brands in Malaysia.

To further engage shoppers, Parkson will host sustainability goal sharing sessions with vendors on specific dates. 

Kinohimitsu will share their sustainability goals on 30th September at 2pm, followed by Santa Barbara on 7 th Oct at 2pm and La Gourmet at 4pm, and Akemi on 29th October at 2pm.

Shoppers who use their AmBank Visa Credit Card will also be rewarded during the campaign. With a minimum spend of RM200, they will receive a RM20 Parkson Gift Vouchers, available while stocks last.

Additionally, Parkson Pavilion Bukit Jalil offers a complimentary gift for shoppers who spend RM50 storewide from our partners GloveOn; an eco-hydrating sample pack will be available on a first-come, first-served basis and while stocks last. Spritzer will also be participating by giving a free plant when you recycle 2 empty plastic bottles with them. For the little ones, Kraftee is organising several workshops every weekend in October which will be the perfect family outing.

Parkson Card Members can also take advantage of exclusive promotions during the Green Campaign. Be the 10 Top Spenders from 28th September to 31st October at Parkson Pavilion Bukit Jalil, and stand a chance to win vouchers and prizes worth over RM8,000 sponsored by Pavilion Bukit Jalil Mall, Fossil, Carlo Rino, Sacha, Voir, Akemi, Goggles, Ciano Josef Seibel, Gardini, Crocodile, Applemints, Nicole, Zashka, Toms Girl, Conquest, Arrow Classic, Charles Monsieur, Orlando, GMV, Pierre Cardin, Alain Delon, Hush Puppies, Dressing Paula, Pure, Dolly, Eden, Vangie, Erica, South China Sea, FYI, POTS-1, Sembonia, Santa Barbara Polo & Racquet Club, Jeep Kids, Ducati Kids, Nautica Kids, Polo Kids, Anakku, Infancie, Calamus, LEGO, Disney Princess, Tiny Button, La Gourmet, Tiger, Hario and Obermain.

Parkson is committed to promoting sustainability in Fashion, Beauty and Home & Living.

Through its Green Campaign, the company aims to inspire shoppers and industry players to adopt eco-friendly practices and contribute towards a greener future.

For more information about the Green Campaign and its activities, please visit Parkson Pavilion Bukit Jalil or follow Parkson on social media platforms.

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