Showing posts with label Parenting. Show all posts
Showing posts with label Parenting. Show all posts

Friday, April 11, 2025

Hextar World at Empire City Signs Major Tenants, Gears Up for Q4 2025 Opening

 

Hextar World at Empire City is slated to launch in Q4 2025, marking a major milestone in Malaysia’s retail and lifestyle scene. The recent tenant signing ceremony at Empire City brought together key executives, major retailers and business partners to celebrate this exciting development. Managed by Alliance Empire Sdn. Bhd., this visionary project is a collaboration between Alliance Premier Sdn. Bhd., EXSIM Holdings Sdn. Bhd., JT Momentum Sdn. Bhd., and Hextar Healthcare Berhad.



Among the key anchor tenants announced is the Malaysia National Ice Skating Stadium (MYNISS) by Koperasi Industri Sukan Atlet Malaysia Berhad (KOPISAMB), an Olympic- sized venue set to elevate the nation’s winter sports scene. Adding to the excitement is Malaysia’s largest indoor water park, featuring a first-of-its-kind concept, along with Slope Master, the country’s largest indoor ski training facility.


For food and beverage (F&B) enthusiasts, the lineup boasts Luckin Coffee, China’s fastest-growing coffee chain, NOMNOM Food Hall, a digitally integrated dining hub offering a diverse selection of local and international cuisines and Senkyaku Banrai, a Japanese-themed food street delivering authentic culinary experiences. Earnest talks are underway with Metrojaya, the established departmental store, to finalize their participation in the mall.


“We’re thrilled to bring Hextar World to Empire City, a game-changing destination that redefines entertainment, lifestyle, and nightlife in the Klang Valley,” said Dato’ Eddie Ong, Group CEO of Hextar Group. “Strategically located with seamless access to major highways and a thriving community, Hextar World is designed as a vibrant hub where people can shop, dine, and unwind—all in one place. As we move closer to our soft opening in Q4 2025, we look forward to unveiling more exciting brands and experiences that will make Hextar World an iconic destination for locals and visitors alike.


Hextar World: A Lifestyle and Entertainment 

Destination Like No Other Hextar World at Empire City is designed as an all-encapsulating lifestyle hub, offering a diverse mix of shopping, dining, and entertainment experiences. Spanning 1.8 million square feet of net lettable area, it is divided into six distinct zones, each catering to a myriad of visitor interests. The development boasts over 600 retail, entertainment, and dining options, including a 28,000-square-foot supermarket for daily essentials and more than 450,000 square feet of entertainment spaces filled with attractions. With 9,100 parking bays, visitors can enjoy a hassle-free experience, ensuring convenience from arrival to departure.


Hextar World features a vibrant High Street façade, inspired by European and American architecture. The covered street mall blends indoor convenience with an outdoor ambiance, while a tram provides connectivity along High Street on the ground floor. Complementing its entertainment and lifestyle offerings, Senkyaku Banrai is a Japanese-themed food street featuring a selection of restaurants, including Yakiniku Tenshin, Tsukiji Sushi, Wagyu and Rice, and Hut Sake Bar, offering visitors a diverse range of traditional and contemporary Japanese flavours. 


Additional highlights such as a bowling centre, a sports and bar street, and immersive edutainment experiences ensure that there’s something for everyone.


As the retail and lifestyle heart of Empire City, Hextar World is surrounded by a vibrant mix of developments, including six commercial suite towers, four office towers, two hospitality towers and three hotels. It is well-connected to 18 affluent townships within a 10km radius and enjoys direct access to major highways, including Lebuhraya Damansara-Puchong (LDP) and Penchala Link via Sprint Highway, ensuring convenience for work, leisure, and daily needs.


Strategic Partners Driving Hextar World’s Success

Hextar World at Empire City is backed by industry leaders, each bringing expertise to this landmark development. Hextar Healthcare Berhad drives advancements in diagnostics and wellness solutions, while EXSIM Holdings is wholly owned by shareholders Lim Aik Hoe, Lim Aik Kiat, and Lim Aik Fu, who are also shareholders of EXSIM Development Sdn Bhd (EXSIM). 


Established in 2008, EXSIM redefines urban living by crafting spaces that seamlessly integrate modern architecture with sustainable living. JT Momentum, owned by Datuk Jackson Tan Kak Seng, also Managing Director of Binastra Corporation Berhad, focuses on quality craftsmanship, sustainable development and construction. 


Alliance Premier brings financial expertise and capital management. Together, these industry leaders ensure Hextar World’s lasting impact.


The Exploratorium: A New Experience Every Visit

Beyond its scale and offerings, Hextar World introduces "The Exploratorium" — a concept that enhances traditional shopping experiences. Built around four key pillars, it fosters Discovery & Innovation with emerging brands and technology showcases, nurtures Connection; Community with social spaces like co-working areas and cafés, delivers Entertainment; Adventure through an indoor water park, cinemas, and live performances, and promotes Wellness; Active Living with fitness facilities, spas, and recreation spaces.


Following the signing event, Hextar World is steadily progressing toward its highly anticipated Q4 2025 launch. Retailers, investors, and media partners are invited to be part of this groundbreaking development. For leasing inquiries, media opportunities, and partnership discussions, please contact: info@hextarworld.com.my or leasing@hextarworld.com.my


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World Oral Health Day With Sensodyne


A new survey* conducted by Haleon, a global leader in consumer health, reveals a significant public health concern in Malaysia: tooth sensitivity. The survey of 248 Malaysians showed that a staggering 69% experience regular tooth sensitivity, with 61.8% enduring the discomfort rather than seeking dental treatment. 




Sensodyne, Malaysia's #1 sensitivity toothpaste brand*, is re-launching its Fresh Mint toothpaste with a new and improved formula that provides long-lasting relief and encourages Malaysians to stop enduring and start living life worry-free from sensitivity – because Why Tahan?



The survey, conducted among the 18-40 age-group, showed that younger generations are highly affected by this issue. A total of 38.4% of the respondents were aged 26-40, while 34.6% belonged to the 18–25 age category, indicating a need for an increased awareness and effective solutions for sensitive teeth across all age groups.

 


This common condition disrupts the everyday habits of most Malaysians, with cold foods (58.5%) being the leading cause of sensitivity, followed by sweets and hot drinks, based on the survey. 



These findings highlight how tooth sensitivity prevents individuals from fully enjoying everyday pleasures. Alarmingly, only 13.1% actively address sensitivity by brushing their teeth to relieve discomfort, reflecting low awareness of best practices.

 


In response to this widespread issue, Sensodyne has announced the launch of Sensodyne Fresh Mint. This new toothpaste, specially developed with an improved formula, provides lasting relief and allows Malaysians to live life without the fear of sensitivity. Sensodyne Fresh Mint offers a range of benefits to tackle sensitivity:



24-Hour Protection:  With continued use and twice daily brushing, enjoy your favourite foods and drinks throughout the day without irritation. 



Lasting freshness: Sensodyne Fresh Mint with improved formulation provides lasting freshness with regular use.



Triple-Action Cleaning Technology: This innovative formula polishes teeth, removes surface stains, and brushes away bacteria for a cleaner, healthier smile.

 


Sensodyne’s effectiveness is further validated by a Real-World Evidence study published in the International Journal of Environmental Research and Public Health (IJERPH). The Dentine Hypersensitivity Experience Questionnaire (DHEQ) study identified that:


100% of regular Sensodyne users expressed daily satisfaction.


98% reported improvement in their sensitivity symptoms.



“Too many Malaysians endure the discomfort of tooth sensitivity, missing out on simple joys like a refreshing iced coffee or a scoop of ice cream. Instead of addressing the root cause, many wait for the pain to pass. These findings underscore the urgent need for effective solutions and greater awareness around sensitivity. That’s why Sensodyne, in collaboration with the Malaysian Dental Association, is intensifying efforts to raise awareness and promote early intervention – because if left untreated, sensitivity can lead to more serious dental issues,” shared Law Chen, Marketing Director at Haleon Malaysia, Singapore and Brunei.



Dr Mohd Salman bin Masri, a Periodontist representing Malaysian Dental Association (MDA) echoed this sentiment: “Tooth sensitivity is more than just a minor inconvenience – it can signal deeper oral health issues. Yet, many Malaysians endure it without realising how much it affects their daily lives. According to a real-life study recently published in the International Journal of Environmental Research and Public Health, 93% of respondents said sensitivity takes the joy out of eating and drinking, impacting both physical comfort and emotional well-being.  That’s why it’s crucial to address sensitivity early – right when you first feel it. Ignoring it could lead to bigger problems down the line."


 


To commemorate World Oral Health Day, Sensodyne is launching a nationwide campaign “A Happy Mouth is…A Happy Mind” to unite Malaysians. As part of this initiative, Sensodyne is collaborating with the Malaysian Dental Association to offer one month of complimentary dental check-ups across more than 500 clinics in Malaysia from 21 April to 21 May 2025. 


 

Sensodyne Fresh Mint is available nationwide at pharmacies, dental clinics, minimarkets, supermarkets, and hypermarkets and provision stores


 

To learn more about the campaign, visit www.sensodyne.com.my or follow Sensodyne Malaysia’s Facebook and Instagram accounts. 

 

*“GlaxoSmithKline Consumer Healthcare Sdn. Bhd. calculation based in part on data reported by NIQ through its Retail Index Service for the Sensitive segment within the Toothpaste category for the 12 months period ending April 2023, for the Total Malaysia Market. (Copyright © 2023, NIQ.)”


Tadjoedin et al. A Real-World Study on the Quality of Life of Consumers with Dentine Hypersensitivity and the Benefits of Hypersensitivity Toothpaste Use. Int. J. Environ. Res. Public Health 2025, 22, 175. https://doi.org/10.3390/ijerph22020175


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Saturday, March 29, 2025

TASTE THE LEGEND CREATION | THE CHICKEN RICE SHOP UNVEILS HIKAYAT AYAM ZAMRUD FOR RAMADAN AND RAYA 2025!

 


As Ramadan and Aidilfitri draw near, The Chicken Rice Shop (TCRS) proudly unveils its latest seasonal delight, Hikayat Ayam Zamrud, a dish crafted to capture the spirit of togetherness and tradition. 




Available for a limited time, this special creation is set to enhance the joy of breaking fast and festive gatherings with its bold flavours and vibrant presentation.



Raya celebrations have come a long way. Folklore tells of a time when the festive spirit felt subdued, with the occasion draped in simple traditions and muted colours. Though eagerly anticipated, the festivities hadn’t yet embraced the vibrancy they truly deserved. 


Then, one fateful day, a discovery was made — a humble bag of green chillies that shimmered like emeralds. Its vibrant hue, mirrored by the spicy green sambal it would create, sparked something extraordinary.



This year, TCRS invites you to experience that magical transformation with Hikayat Ayam Zamrud — a dish that captures the boldness, vibrancy, and flavour of a Raya that truly comes to life. Inspired by tradition, this dish pairs tender, juicy chicken with bold sambal hijau — a perfect blend of spicy green chillies, fragrant herbs, and zesty lime. 



Every bite is a tale of transformation, bursting with flavour and colour, made to be shared in the true spirit of Malaysian cuisine.


Sharing the significance behind this exclusive dish, Ms Jane Wong of The Chicken Rice Shop Restaurants Sdn Bhd said, “Hikayat Ayam Zamrud represents our commitment to creating meaningful culinary experiences that bring families together. 



“This dish doesn't just nourish the body - it celebrates our rich cultural heritage and the profound connections we forge over shared meals. During this sacred time of Ramadan and Aidilfitri, we wanted to offer something truly special that honours tradition while creating new memories around the dining table.” 

For TCRS, apart from serving a delicious meal, Ramadan is about upholding the true essence of generosity, compassion, and togetherness. In embracing the true spirit of Ramadan, TCRS will also be extending its festive goodwill beyond its restaurant doors by organising a special food donation drive. 




With a mission to spread warmth and joy, TCRS delivered hearty, nourishing Hikayat Ayam Zamrud meals to three orphanages across Klang Valley: Rumah Anak-Anak Yatim Shifa, Rumah Penyayang Nur Iman, and Rumah Titian Kaseh.



Through this initiative, TCRS aims to ensure that the children and caretakers of these homes could enjoy a wholesome and comforting meal, allowing them to partake in the festive spirit of Ramadan. 



By giving back during this meaningful time, TCRS hopes to inspire others to embrace the values of compassion and unity, reinforcing the belief that no one should be left behind, especially during a season of togetherness.



This Ramadan and Raya special is perfect for families looking for a hearty and satisfying meal after a long day of fasting, as well as for those who simply want to indulge in a delicious seasonal offering. 



Whether enjoyed as part of a buka puasa gathering, a festive reunion, or a casual meal, Hikayat Ayam Zamrud promises to be an unforgettable culinary experience.


For more information on the TCRS latest menu, 

Website : www.thechickenriceshop.com 

Facebook : https://www.facebook.com/thechickenriceshop/  


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