MARRIOTT BONVOY X ALIF SATAR & THE LOCOS | SHOWCASING MARRIOTT SERVICE CULTURE THROUGH “KUMANDANG”

 

The campaign started as a spirited songwriting competition for the associates of Marriott Bonvoy’s portfolio of hotels and resorts in Malaysia, inspired by Marriott's service culture and its seven hospitality principles of Warmth and Welcome, Attentiveness, Efficiency, Empathy, Communication, Flexibility and Consistency. Amidst an impressive array of over 35 entries, Fairfield by Marriott Bintulu Paragon emerged as the winner and was featured in the “Kumandang” song and music video with Alif Satar & The Locos.

The launch ceremony, supported by Global Payments, was hosted by Ramesh Jackson, Area Vice President for Indonesia & Malaysia, Marriott International and graced by Manoharan Periasamy, Director-General for Tourism Malaysia, along with Alif Satar and The Locos - Efry Arwis, Faliq Auri, and Tam Cobain. Among the other notable attendees were Robin Rangel, Country Manager of Global Payments; George Varughese, Multi-Property Vice President of Putrajaya & Greater KL, Marriott International; and Sabrina Abdullah, Country Director of Human Resources, Marriott International.

“We have been doing business here in Malaysia since 1996, a time when Malaysian hospitality was at its peak and renowned world over. We were known for going above and beyond to serve our guests. 

And everything we did was from the heart, with a great sense of pride and enthusiasm…and always, always with a smile,” said Ramesh Jackson, Area Vice President, Indonesia & Malaysia, Marriott International.

“We needed to be reminded of the qualities that made us who we are in the first place and recommit to the values that define us. In simpler words, we want to be the best and to look after our guests as they truly deserve. 

Malaysia welcomed almost 6 million foreign tourist arrivals into Q1 this year, a growth of 32.5% compared to last year. In 2025, 32 million tourists are forecasted to arrive, spurred by Malaysia’s chairmanship of ASEAN that will be held that year. Now, more than ever, it's crucial to rekindle the spirit of Malaysian hospitality and this collaboration exemplifies our hotels and resorts’ ongoing commitment to exceeding guest expectations, fostering deep connections, and championing hospitality excellence," 

Experience the harmony of 'Kumandang' by viewing the music video on YouTube titled “Kumandang X Alif Satar & The Locos.”

#MarriottBonvoy #MarriottInternational #MarriottKumandang #MYKumandang

“Kumandang” will be followed by Marriott International’s upcoming employer branding initiative, Marriott Bonvoy Be Bus campaign very soon. 

This is also a first for Malaysia as Marriott International embarks on a nationwide roadshow to bring employment opportunities to potential talents.

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Livinggears Malaysia 

Besta ST18 Smart Translator 状元笔

Guardian Malaysia CSR | Keeping Kids Clean And Healthy Everyday

Guardian Malaysia announced a new nationwide community service programme, “Together, Keeping Kids Clean and Healthy” aimed at helping children from low income families stay clean and, consequently, healthy. As part of its #guardiancares initiative, the programme which will start on 15 December 2022, will provide children from low income families with hygiene products, in particular, body wash.

 

Anna Ng, Brand Marketing Director, Southeast Asia, Guardian, said:

 

“At Guardian, we believe that everyone deserves to feel clean and healthy.  It is a basic human right.  It should not be a luxury or privilege, especially for children.  Children from low income families are especially vulnerable because these families do not have the resources, especially post Covid-19, to be able to buy hygiene products when their priority is to buy food to feed their children.   The rising cost of living further exacerbates these difficulties when you factor in other major expenditures such as transportation, education, rent, and mortgages.

 

“Yet keeping children clean and healthy remains vital when, for example, we saw cases of hand, foot and mouth disease (HFMD) this year rise 20-fold compared to last year with children the most affected.  And with our recent experiences with Covid-19, keeping good hygiene especially good hand hygiene remains a very important tool in preventing the spread of infectious diseases such as Covid-19.”  

 

“Apart from that, we also truly believe that when a child is clean and smells nice, it boosts his self-esteem and improves his mental well-being too.” added Ng.

 

To mark the launch of this campaign in Malaysia today, 200 school children from Primary One classes of Sekolah Kebangsaan Bandar Sri Damansara 1, received 2 bottles of one litre body wash and 100ml bottles of body wash and a Guardiancares Bear each,  In addition 800 Primary Two to Six children received one bottle of 1Liter body wash.  The school children will also get a #guardiancares eco-bag with hygiene posters detailing the correct way to wash their hands and body during bath time.

 

 

The Guardiancares Bear will be on sale at Ringgit Malaysia Thirty only, at all Guardian stores throughout Malaysia and through Guardian’s online store and the Guardian mobile app.  All proceeds from the sale of Guardiancares Bears will go to the #guardiancares fund to support the bath care needs of underprivileged children in Malaysia. 

 

At the launch, Guardian team members also pitched in to help finish a mural inspired by Haris Rashid at the school depicting the importance of keeping healthy and clean.

 

Ng added:  “Through this programme, we are targeting to provide 20 million baths to underprivileged children not only in Malaysia but in other South East Asian countries, namely, Singapore, Indonesia, Cambodia and Vietnam.

 

“This initiative is a region-wide Guardian community service programme covering five  countries with each country working with a local Non-Governmental Organisation (NGO) so that our contributions will reach the intended children. In Malaysia, Guardian will work with Yayasan Perintis Malaysia who will help distribute these bath care products and identify the child recipients on behalf of Guardian.  We will be focussing on children aged of 12 years and below from B40 families who live in low-cost flats and low-cost houses near the schools.

 

“Additionally, for every one litre of Guardian bath care product sold in Malaysia, 15 sen will be donated to buying bath care products for these underprivileged children. So we hope our customers will support our community service effort by buying Guardian bath care products,” Ng said. 

 

The #guardiancares initiative is a sustainability initiative focused on caring for the health of its customers and the community that Guardian operates in.  

 

“We would like to inspire and empower customers to make healthy and sustainable choices when it comes to choosing the health and beauty brands they trust at Guardian.  At the end of the day, we want our customers to ‘care’ about what they buy.  We believe that beauty begins from the inside.  By choosing to care, together we can make a difference,” Ng concluded.

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ABX Express RebrandsTo KEX Express in Malaysia | Domestic and International Express Delivery Service

 

 

KEX Express! Mouse mommy attended the rebranding announcement of ABX Express to KEX Express a few weeks back. 

ABX Express, the courier service provider which has operated for 38 years in Malaysia, announced that it would evolve to be known as KEX Express in Malaysia, while providing a robust set of international destination options to customers, on top of its existing domestic routes.

KEX Express now offers international express delivery services to more than 225 countries from Malaysia, immediately available to existing credit account holders as well as walk-in customers at any KEX Express touch point nationwide.

 

The rebranding exercise would see ABX Express evolve into KEX Express, with the latter’s logo used in all materials including nationwide storefronts and more than 2,500 trucks and motorbikes across Malaysia.

 

KEX Express Malaysia senior general manager Richard Lui said the company is highly correlated with asset investment as the company has invested RM250 million in Malaysia’s delivery network and will continue with more investments in the future.

 

“The company had invested heavily into hub automation, IT infrastructure, and team expansions over the past five years,” he said at the announcement of its rebranding exercise here today.

 

Let’s start sending your documents and parcels via KEX Express today!

 

KEX Express Rebranding Promotion for Domestic delivery 

Send items from East Malaysia and West Malaysia, starting from RM4.99 only. Available to first-time customers. Visit any KEX Express drop-off point near you. Terms and conditions apply.

KEX Express Rebranding Promotion for International Delivery 

Enjoy attractive rates to China, Singapore, Taiwan, Macau, Hong Kong, and many more international destinations. Visit your nearest KEX Express parcel shop/touchpoint, or get more details at my.kex-express.com.

 

“Combining the experience, we aim to be the trusted logistics partner to all Malaysians, providing hassle-free and seamless express delivery services for all businesses as well as for personal delivery needs to both local and international destinations,” Lu said.

Besides that, Lui said that the KEX Express will focus on three areas as part of its commitment to serve Malaysians better.

 

KEX Express is the first to introduce these cashless options within the local express delivery space. Let’s experience Digital FOD (Digital Cash On Delivery) and Digital COD (Digital Freight On Delivery) with KEX Express!

 

Digital COD enables the receiver of any parcel to make payment for the product using a cashless payment upon the arrival of the parcel. Shipper can drop off parcel @kexexpressmy and choose to “pay postage fee” by shopper or recipient. Receiver can pay the “item value” upon arrival via FPX or E-wallet. 

 

Digital FOD, on the other hand, enables the receiver of any parcel to make payment for their shipping fee using a cashless payment upon the arrival of the parcel.

There is no minimum parcel quantity requirement for customers to choose this option of payment. All walk-in customers are welcome to use this offering at their nearest KEX Express store.

 

“The second is the seller centre which is an all-in-one shipping platform dedicated to sellers.

 

Seller centre integrates KEX Express online shipping portal (Smartship Web) and customer servi ce support to selected KEX Express account holders on matters related to their shipping needs such as booking, parcel collection, label printing, shipment track and trace and billing enquiries. This is to enable a seamless O2O (Online to Offline) experience for KEX Express clients. 

 

“For the third, we will focus on route optimisation in where KEX Express is in the process of optimising its fleet delivery routing system using algorithms and big data,” he explained.

 

Best delivery routes are calculated according to travel distance and traffic conditions using cloud technologies. This streamlines the route-planning process, while providing more efficient and timely deliveries to KEX Express customers. 

 

Interested to get to know more about KEX Express,

Website : my.kex-express.com

Facebook : https://www.facebook.com/kexexpressmy/

Instagram : https://www.instagram.com/kexexpressmy/

TikTok : https://www.tiktok.com/@kexexpressmy

YouTube : https://www.youtube.com/channel/UCNwrz2RqGP4usWHZhLrvEoQ

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