Showing posts with label Football. Show all posts

#WatsonsFootballFever Members Witness FIFA World Cup 2018!



Watsons Malaysia is rewarding its Watsons Members! In-conjunction with the 2018 FIFA World Cup, football enthusiasts are all ‘eyes’ on the intense and exciting matches in Russia to qualify as the world’s best in football. Not to be left behind, Watsons Malaysia has come-up with an exciting line-up of football events and “Gifts with Purchase” promotion in-partnership with leading brands such as Bad Lab, Clear Men, Garnier Men, Gillette and Nivea Men.


Not to mention, limited edition New Balance FIFA World Cup exclusive range of shoes and footballs were given away as well, to usher in the “football fever” rewarding Watsons members nationwide.


“Living a healthy lifestyle is what we always advocate at Watsons and what’s more timely than to celebrate the world’s biggest sporting event, the 2018 FIFA World Cup and at the same time rewarding our loyal customers, our Watsons Elite members. A sport that is well-loved globally, especially in Malaysia, the benefits of football are aplenty. From increased aerobic and cardiovascular health, improved fitness skills and even psychosocial benefits. It helps us to lower the body fat level and improves muscle tone. We are privileged to partner with leading brands such as Bad Lab, Clear Men, Garnier Men, Gillette, Nivea Men and New Balance to celebrate the World Cup with a special gift with purchase promotion and limited edition product contest giveaways to Watsons members nationwide and also free football viewing event passes nationwide to embrace the excitement of selected matches.


We started the first football viewing event in Kelantan, followed by Johor and now ending in Kuala Lumpur. We are also gracious to have the support of the Malaysian Indian Football Association (MIFA) to have their players present at this final football viewing event.


The “Watsons Football Fever” campaign is part of Watsons #GETACTIVE campaign, a health initiative to further promote healthy living and positioning Watsons as the ideal healthy and beauty shopping destination, giving our customers an elevated shopping experience with a variety of brands and”, said Caryn Loh, Managing Director of Watsons Malaysia.


Each Watsons members who had purchased RM30 and above on participating brands such as Bad Lab, Clear Men, Garnier Men, Gillette and Nivea Men, in the “Watson’s Football Fever” promotion received exclusive men’s travel grooming kit (during the promotional period of 27th June to 1st August 2018). Selected members would also receive four special passes to attend a football viewing event (based on their location), a free personalized Watsons football jersey and treated to free food and drinks at each event.


The first football-viewing event was held at Kota Bharu, Kelantan on 3rd July, followed by 7th July in Johor and ending it at Bukit Jalil with the finals on 15th July. During the football viewing events, Watsons members participated in activities such as photo props selfies, face painting and match voting, where members get to cast their vote on which team they supported. At the end of the event the members who voted on the winning team received goodies.


During the Questions and Answers session, Watson VIP members who wore their New Balance shoes to the event, stood a chance of winning exclusive pairs of New Balance from the FIFA World Cup range and New Balance branded footballs were also given away in lucky draws.


Congratulations to France for the winning of FIFA World Cup 2018!

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Coca-Cola Takes 2018 FIFA World Cup Russia™ Excitement Beyond The TV Screen


Malaysians are get ready to watch the 2018 FIFA World Cup Russia™, Coca-Cola – an official sponsor of the event – has a lineup of activities and items to bring the excitement beyond the TV screen, including limited edition packaging featuring country colors of popular teams and the host country.

Available from now while stocks last the collection of eight designs features Russia, Brazil, Argentina, Spain, France, Germany, Portugal and Japan. 8 attractive designs and a limited edition Coca-Cola 2018 FIFA World Cup Russia commemorative pack which is only available for purchase online at selected partners such as Lazada.


Football fans stocking up on refreshing Coca-Cola beverages to enjoy during the matches also have a chance to win a variety of official Coca-Cola 2018 FIFA World Cup Russia™ merchandise from various retailers as well as special offers throughout this period and even win a trip to Russia to watch a match live!


The Coca-Cola truck and roving teams will travel to 87 locations around Malaysia to add to the excitement with games, screenings and other on-ground activities. The rovers will be visiting selected retail outlets, McDonald’s restaurants, GSC cinemas and the ever popular mamak shops.


On the global front, Coca-Cola has developed a set of TV commercials to be aired in over 200 countries and teamed up with artist Jason Derulo to create Colors – The Coca-Cola Anthem For the 2018 FIFA World Cup™ which captures the unity that football brings to fans and players alike. Watch it at http://www.jasonderulo.com/news/jason-derulo-releases-official-music-video-colors-coca-cola-anthem-2018-world-cup-83926

“Coca-Cola is one of the longest-standing corporate partners of FIFA with a history dating back to 1950. Many Malaysians are passionate about football so we want to bring the excitement of every FIFA World Cup close to them,” said Ahmed Yehia, Country Manager for Malaysia-Singapore-Brunei, The Coca-Cola Company.


The Coca-Cola Company is one of the longest-standing corporate partners of FIFA, with a formal association since 1974 and an official sponsorship of FIFA World Cup™ that began in 1978. Coca-Cola has had stadium advertising at every FIFA World Cup™ since 1950.

Coca-Cola also continues to sponsor the closely watched FIFA/Coca-Cola World Ranking for men's national teams and FIFA Women's World Ranking.

FIFA and The Coca-Cola Company extended their long-time partnership to until 2030. The renewed commitment by Coca-Cola in the non-alcoholic beverages category includes cash and in-kind products and services in support of the broad spectrum of FIFA-organized events around the globe, including the FIFA World Cup, FIFA Women's World Cup, FIFA U-20 World Cup, FIFA U-17 World Cup, FIFA Beach Soccer World Cup, FIFA Club World Cup, FIFA Interactive World Cup, FIFA U-20 Women's World Cup, FIFA U-17 Women’s World Cup, FIFA Futsal World Cup, and the FIFA Confederations Cup. 

Pick Your Team! Ready To Cheer!

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