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Happy 57th Birthday guardian Malaysia | Marks its 57th Birthday by Continuing to Nurture the Beauty and Wellbeing of Malaysians


guardian Malaysia celebrates its 57th year of operations with a series of activities that reinforce its commitment to nurturing the beauty and wellbeing of Malaysians. These activities include:





Pink October campaign in collaboration with Kundal and The National Cancer Society of Malaysia (NCSM) to raise awareness, expand access, and drive action in the nation’s fight against breast cancer.


 

The launch of new, exclusive beauty and wellbeing brands in guardian Malaysia’s stores nationwide and online, culminating in an official event later this month at guardian The Exchange TRX mall to celebrate these exciting new offerings.

 


An exclusive 57% discount promotion on the purchase of the second item across 3,000 products, available both in-store and online throughout the month.


 


Through these initiatives, guardian Malaysia aims to remind and encourage Malaysians from all walks of life to prioritize nurturing their own beauty and wellbeing.


 



Anna Ng, Marketing Director of guardian Malaysia, emphasized:

“Outer beauty and inner wellbeing require daily nurturing. This includes having knowledge about what’s good for you and being able to access the ‘right choice’ of beauty and wellbeing products.”

 


Pink October: Guardian Malaysia Steps Up in the Fight Against Breast Cancer

Breast cancer remains the #1 cancer affecting women in Malaysia, with 1 in 19 women being diagnosed. Due to a lack of awareness and low rates of early detection—especially among lower-income households—nearly half of the cases are only confirmed in the late stages (Stages 3 and 4). 



This has resulted in a low 5-year survival rate of 66.8% which is much lower than other Asian countries such as Singapore (79%), South Korea (92.6%), and Japan (96.2%).

 


Early detection is crucial in combating breast cancer. In partnership with Kundal and The National Cancer Society of Malaysia (NCSM), guardian Malaysia will introduce an exclusive Pink Glove breast self-examination kit.


 

It includes a scrub glove with self-examination steps, two bottles of body wash, and one body scrub, retailing at RM23.88.



For every Pink Glove kit sold, part of proceeds will be contributed to NCSM to support work in education, awareness, and early detection programs for breast cancer.

 

Additionally, 10,000 Pink Glove kits will be set aside and distributed by NCSM to underprivileged women across Malaysia.




Dr. Murallitharan Munisamy
, Managing Director of NCSM, said:

 

“We are grateful to guardian Malaysia for stepping up efforts to improve access to breast cancer self-examinations. The Pink Glove kit, coupled with the awareness campaign, donation drive, and distribution to underprivileged women, offers a holistic approach to addressing breast cancer across all demographics.”

 


Throughout Pink October, guardian will run a digital campaign to raise awareness about early detection, including a video by Dr. Tan Gie Hooi, Breast & Oncoplastic Surgeon, on the importance of early detection.

 


Additionally, NCSM will host informative sessions on breast cancer awareness at guardian The Exchange TRX mall from 21 to 27 October 2024, alongside educational and screening campaigns targeting underprivileged communities at Program Perumahan Rakyat (PPR) Hiliran Ampang. 



October’s Special: Launch of Exclusive New Brands at Guardian Malaysia

 

“guardian Malaysia continues to curate the best beauty and wellbeing brands for our customers. As part of our 57th-anniversary celebration, we are launching more than 20 new and exclusive brands this month,” added Anna.

 


These new brands will be available in stores and online starting from the 1st week of October 2024.

 

 


October Anniversary Party: 57% Discounts Galore – This Month Only!

 

To celebrate its 57th anniversary, guardian is offering a 57% discount on the second item across over 3,000 selected products throughout October 2024. 


 

Details on eligible products can be found online at the new guardian e-catalogue or via the guardian app and eStore at www.guardian.com.my.


 


In response to the growing demand for online shopping, guardian Malaysia is also proud to announce the launch of its new e-catalogue—a more convenient and engaging way for customers to explore our extensive range of health and beauty products. 


 

The interactive e-catalogue is designed to enhance the browsing experience, making it seamless and mobile-friendly.  With a fresh, modern look and feel, the e-catalogue features interactive elements and directly link users to Guardian’s e-commerce platform for easy, hassle-free purchases. 

 


“This is an exciting month for our shoppers! We invite everyone to celebrate our anniversary by enjoying great products at unbeatable value, while also supporting our breast cancer awareness campaign with NCSM. We look forward to another 57 successful years of nurturing the beauty and wellbeing of all Malaysians,” concluded Anna.

 

Facebook: @Guardianmy

Instagram: @Guardianmy

YouTube: @Guardian MY

Telegram: @GuardianMY


#guardianMy

#guardianMalaysia

#MYWellbeingMatters

#guardianturns57

#guardiananniversary

#pinkoctober

#thepinkglovekits


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guardian x Herbaland Launch Party | Plant Based Gummy Supplements For Entire Family Members

 

 

Sammoor Beauty Sdn Bhd in partnership with Guardian Malaysia, is delighted to invite media and influencers to the exclusive launch event for Herbaland, Canada’s leading gummy supplement brand, now making its debut in Malaysia at Guardian, Midvalley, Kuala Lumpur.




As Herbaland’s exclusive distributor in Malaysia, Sammoor Beauty Sdn Bhd invites members of the media, influencers, and industry stakeholders to experience firsthand the brand that has redefined plant-based nutrition with its eco-conscious packaging and effective gummy supplements.


 


Herbaland offers a wide range of gummy supplements designed to meet the diverse needs of modern consumers, from immune support to beauty enhancement and energy-boosting formulas. 




Herbaland’s commitment to sustainability, using plant-based ingredients and eco-friendly packaging, has set it apart as a global leader in the health and wellness industry.


 


This exclusive launch in partnership with Guardian Malaysia, the country’s largest health and beauty retailer, ensures that Malaysian consumers now have access to premium, high-quality gummy supplements that support a healthy lifestyle.

 


Members of media and influencers got the exclusive experience with Herbaland’s range of plant-based, vegan-friendly gummy supplements, from beauty to wellness and immunity. 

 





Cookies decoration contest with icing sugar. Love the Herbaland x guardian bear to create a healthy lifestyle among the communities. 

 


Herbaland’s gummy supplements will be available at Guardian Malaysia with prices starting from RM59.90 to RM49.90, ensuring affordability for health-conscious consumers across the nation.



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guardian Love is in the Hair Playground For All | Feel Beautiful. Curated Hair Solutions

 

 

#LoveIsInTheHair guardian Exclusive Hair Playground In Town!!! 



In the past year, 30% of Malaysians actively sought out what’s good and what’s not for their hair on social media sites like TikTok, Youtube, Facebook and Instagram. Additionally, data from Google showed that Malaysians had done searches online for the causes and treatments of hair concerns, with the bulk of these queries being on hair loss, dandruff issues and scalp irritation.



“With the breadth of information on the internet and social media and the likely differing opinions of individuals, one can be all at sea when it comes to trying to identify what is the cause of your hair issue and what possible solutions are best for you,” said Anna Ng, Marketing Director of guardian Malaysia.

 


In wanting to address the hair concerns of Malaysians out there, guardian Malaysia is celebrating everything hair this July 2024 with its Love is in the Hair campaign from today till the end of the month.



Through this campaign, guardian is dedicated to being the ultimate curator of the best brands, products, and solutions to care for the customers' hair. 




With its curated brands covering the areas of Anti Hair Loss, Scalp Care, Hair Color, and Beauty Hair categories, guardian has the right preventative measures against hair loss, specialized treatments for scalp issues, vibrant hair color options, or luxurious products for beauty hair maintenance. With a carefully selected collection of top-quality brands, guardian is the one-stop shop for all things hair care.



As part of this campaign’s kick-off is a preview of guardian’s curation of experts and brands to address Malaysians’ hair care concerns for invited influencers and members of the media at Tropicana Gardens Mall today.

 


It is a sensory experiential event whereby the guests get to raise questions on their top hair concerns such as hair loss and scalp care, how to choose the right hair colour as well as how to maintain beautiful hair throughout with expert consultants at the event.

 


All guests then try out guardian’s curated hair care solutions with cutting-edge ingredients such as hyaluron, caffeine, etc amongst many others via a refreshing hair wash, treatment and styling that gives them a glowing, transformational look at the end of the event.


 

“Besides having their personal hair concerns addressed by qualified experts, invited guests get an experiential try-out of our curated hair care brands. At the end of the preview, the ladies feel beautiful, while the guys look the confident part to take on the world,” added Anna Ng.  


 

guardian’s curated expertise on everything hair will be extended to the public from today (10th July) until the end of the month (28th July) at various locations throughout the Klang Valley. Various activities involving the curated hair care brands will take place at guardian Suria KLCC and Mid Valley Megamall in the coming weeks, with the culmination event of a ‘hair playground’ scheduled to start from 23rd July till that week’s Sunday at IOI City Mall in Putrajaya.

 



“The "Hair Playground" event will be a mega-scale event with scalp scans, consultation, curated hair care solutions, hair styling and colouring competitions as well as a hair runway. It is the culmination event for our month-long Love is in the Hair campaign. Malaysians of all walks of life are welcomed to the week-long concourse event at IOI City Mall,” explained Anna Ng.





27 July 2024 (Saturday): A hair runway is scheduled from 2 to 230 pm whereby the most iconic hairstyles throughout the decades are celebrated on stage. At 3 pm on the same day, there is a hair styling competition, where creativity and skills come together as contestants battle to win the top prize of RM 2,000 of cash and vouchers besides winning a further RM 1,000 worth of products from partner brands.



28 July 2024 (Sunday): There is a hair colouring competition, with the winner bagging RM 2,000 in cash and vouchers besides gaining a further RM 1,000 worth of products from partner brands. The IOI City Mall atrium will be offering attractive electrical gifts-with-purchases for spend of RM100, RM150 and RM200 and above in a single receipt.




Participating brands of this Love is in the Hair campaign, in alphabetical order,  are  Aussie, Clear, Garnier, Head&Shoulders, Kundal, L’oreal, Liese, Revlon, Ryo, Sunsilk,  mise-en-scene and 50 Megumi.



“We thank the partner brands for their support to make this Love is in the Hair campaign a success. From root to tip, we at guardian have one of the widest range of curated hair care solutions in Malaysia to help you glow in the key moments of your everyday lives!” concluded Anna Ng.



#LoveIsInTheHair

#guardianMy

#guardianMalaysia

#haircare

Facebook: @Guardianmy

Instagram: @Guardianmy

YouTube: @Guardian MY

Telegram: @GuardianMY


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