Mouse Mommy Treats: SME

11street, Malaysia’s number two online marketplace, today announced that in 2017, 56% of its registered sellers were women’ selling products across various categories. This data was revealed in conjunction with International Women’s Day.

CEO of 11street, Hoseok Kim said: “Online shopping has proven to be a boon for female entrepreneurs and they are thriving in the e-commerce industry. The top category with the highest number of registered female sellers is in the health & beauty segment. 30% of the female entrepreneurs on 11street are selling cosmetics, fragrance, dietary supplements & tools, skin & personal care items online.”

The platform that first launched in Malaysia in 2015 has had a fierce vision to help sellers reach their full potential, particularly with female entrepreneurs through its seller development programs and the 11street Academy.

Agnes Chua from JOCOM who has an online grocer app on 11street has enjoyed a 300% growth since joining 11street. JOCOM is an integrated solution that connects rural farmers, traders and vendors with consumers via e-commerce. She started a business in e-commerce to allow herself more flexibility; a factor that is especially crucial to those balancing motherhood and other familial responsibilities, in addition to the advantage of being one’s own boss, as well as lower costs than starting a brick and mortar business. With support from 11street, Agnes has started to see the fruits of her labour come to life with the success that JOCOM is enjoying “Rather than competing with each other, why don’t we collaborate and forge a stronger outcome together?” she said.

Hoseok Kim added, “On average, 11street’s sellers have witnessed an increase in sales revenue by 15% to 20% within six months of completing the courses under the 11street Academy, the nation’s first certified e-commerce certification platform. Many of the women entrepreneurs have outperformed the average benchmark, and some have even doubled or tripled their sales performance.”

In addition, 11street saw 7% of its female sellers tapping into the categories of large electronic appliances, camera, smartwatches & wearables, audio & gaming and home improvement. One notable female entrepreneur who has definitely broken the gender stereotypes of women in e-commerce industry is Chief Operating Officer of IT Comp, Sharon Goh. Interestingly, despite not having a background in IT, Sharon was savvy enough to foresee that e-commerce was the future trend and hopped onto the bandwagon.

In 2015, Sharon and IT Comp joined forces with 11street, a partnership that eventually helped her become one of the top players in a typically male-dominated category of sales on 11street’s marketplace: Mobile, IT & and Electronics.

Director of the N4 Camera Store Sdn Bhd, Ong Mei Jye also spoke about how e-commerce changed her business and her life. “I have found greater opportunities in providing consumer digital products and services online, like a steadier growth and wider possibilities at the lowest cost. By partnering with online marketplaces, including 11street, the N4 Camera Store has successfully achieved a turnover of 20% in our group business and I am positive to see more growth in the e-commerce sector,” Ong said.

Interested to get to know more about 11street,

Website : http://www.11street.my/

Facebook : https://web.facebook.com/11street.my/

Instagram : https://www.instagram.com/11streetmy/

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The Malaysia Global Chamber of Commerce will be organizing the 1st ASEAN IN Award 2017 in December and in the co-operation of Ministry of International Trade and Industry, Ministry of Communications and Multimedia Malaysia and Intellectual Property Corporation of Malaysia.

The event started with a welcome note presented by Dato' Sri Dr. Alex Ong, President of Malaysia Global Chamber of Commerce emphasized on the objectives to enhance the Small-Medium Enterprise (SME) and Startups branding and credibility.

Furthermore, the winners will receive mentorship to expand businesses to other ASEAN countries. There are three categories in the Award competition namely Top IN Personality Award, Top IN Entrepreneur Award, Top IN Corporate Award. The organizer is expecting approximately 50 brands to participate in this Award.

The event co-organizer Emage by Evelyn Ch’ng also shared with us the vision and mission and its foundation for The ASEAN IN Award 2017. The co-founder also highlighted that the future to award less fortunate with disability entrepreneurs and it is part of the organizer contribution to the society.

Further, the Award illustrated on the implications of this opportunity when it opens the market to more than 626 million people and the younger generation that need to be aware of the importance of bridging and networking in ASEAN.

Alongside with the organizers are Professor Dr. Gan from Genesis Academy had shared the importance of continuous learning as an entrepreneur and Dr. Janson Ang, The Givingbank.com & Janson Group talked about the three key pillars of Innovative, Intellectual, and Infinity. Mouse mommy was happy that the awareness of intellectual property was being emphasize and appreciate.

This Award is set to be the platform for thought leadership and experience on the trends and business opportunities for upcoming Entrepreneurs by established entrepreneurs who have managed to break the boundaries in ASEAN.

The ambassadors and partners who will be supporting and mentoring these award winners are Dr Ng (Association of International certified aesthetician), Dr. Janson Ang (The Givingbank.com & Janson Group), Mr. Soo Hoo (Malaysia Association of Professional Trainers and Coaches (MAPTAC), Ms. Isabelle Liow (Mrs Malaysia Globe), Ms. Yudi Yap (Musician andCultural Entreprenuer), Celest Yeo (Syn Consulting), Alicia Bon (LeBon, Jason Chan,Strategic Alliance Event S/B), Ben Tan (Mad Agency), Edward (Get Discovered Media PLT), Joecess Lim (CelmonzeAesthetic Academy).

The ASEAN IN Award 2017 is set up to groom and to bridge boundaries and barriers for ASEAN youth of innovative market. The organizers emphasized to create more awareness among entrepreneurs and upcoming entrepreneurs about The ASEAN IN Award. The Award will encourage and promote further business opportunities among ASEAN Entrepreneurs from fellow ASEAN countries.

If you would like to nominate someone that deserve for the awards, you may nominate them for the awards. Welcome to contact 019-7199696 for any enquiry regarding The ASEAN IN Award.

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