BoostUP! CashUP!
Shake it UP!
Homegrown and
leading lifestyle e-wallet Boost introduced three new and upgraded features –
BoostUP, its new rewards programme, CashUp, a new savings feature for online
shopping and UnionPay QR, which allows users to use their Boost e-wallets at
UnionPay International (UPI) merchants nationwide and soon globally. The new
features will give everyone a better reason to go cashless and seamlessly
transact while enjoying a more rewarding cashless experience.
“Today is an
important day for us as it sets the tone for the next phase of Boost. We are
making our famous Shake Rewards even more rewarding. BoostUP is designed to gift
loyal users a more comprehensive and exciting set of prizes, unforgettable
lifestyle experiences on top of cashback.
“CashUp is a new
savings feature that gives a boost to the online shopping experience, where users
can automatically enjoy cashback from our online retail partners. Both BoostUP
and CashUp function on a simple mechanism where the more you perform
transactions with Boost, the more rewards you earn all while providing users
with a safe and convenient way to transact.
“The UnionPay QR
payment service, on the other hand, is a new feature that will give consumers
more options and greater accessibility to go cashless with ease in Malaysia and
soon at 11 million UnionPay QR merchants across 31 countries. This will
hopefully further encourage new and existing users to make going cashless a
natural part of their daily lifestyle,” said Mohd Khairil Abdullah, CEO of
Boost.
Boost e-wallet
started 2 years ago with an aim to revolutionize the way Malaysians transact
daily and to solve cash-related pain points consumers experience everydya. Fast
forward to today, Boost has achieved many significant milestones - from
enabling users to pay for on-street and gated parking, utility bills, buy
pre-paid top-ups, order food delivery and roadside assistant services, book and
purchase public transport tickets, make e-donations as well as provide
micro-financing and micro-insurance solutions to merchants.
It has also powered
24 cashless campuses and 120 religious institutions across the country. To
date, it has over 4.8 million users with the widest nationwide coverage of around
115,000 merchants.
The three new
upgraded features are:
1) BoostUP – Stepping up
from the much-loved Shake Rewards, BoostUP is a rewards programme that will now
allow users to enjoy more exciting rewards starting 1 November. Just by
performing regular daily transactions, users can earn coins and Shake rewards. The
Shake rewards are now bigger and better in which users can get extra coins,
exciting prizes or Golden tickets.
Mouse mommy also feeling lucky won a golden tickets prize of Sony Wireless Bluetooth Speaker!
The more you spend with Boost, the more
coins you earn which can be used to redeem prizes including premium gadgets,
entertainment and gaming content, cashback, vouchers and many more from the
rewards catalogue.
Golden tickets earn users unforgettable once-in-a-lifetime
experiences that include a Mediterranean cruise, a day out with an A-list
celebrity, a romantic getaway at Pangkor Laut Resort, exclusive VIP access to
movie premiers or enjoy the thrills of extreme sports overseas.
To kick off, we
are giving out rewards and prizes worth RM8 million including fuel vouchers up
for grabs in addition to exclusive benefits just by flashing the Boost app at selected
partners in F&B, retail and airport lounges.
Some examples of
prizes from the rewards catalogue such as gadgets, entertainment, telco, gaming,
online shopping and fuel.
2) CashUp – A savings
feature curated specially for online shopaholics, there are over 100
international and local online retailers such as Shopee, Zalora, Lazada, Malaysia
Airlines, AirAsia, Klook, Sephora, JD Sports, Kinokuniya, Amazin’ Graze and
counting under this rewards plan. Users can easily earn cashback of up to 13.5%
from their favourite online retailers when utilizing the CashUp feature.
Users can track cashback
earned through the CashUp page in the Boost app. After online merchants validate
the transaction, users can transfer earnings directly into their Boost e-wallet
and continue shopping. CashUp is available from the 2nd week of
November onwards.
3) UnionPay QR Payment Service
– Boost users can now pay at any UnionPay QR merchants in Malaysia, giving
consumers more options and accessibility to go cashless. The partnership
officially kicks off in Malaysia and with this payment service, Boost will have
a total of almost 125,000 merchants nationwide. Boost also has expansion plans to
allow users to pay with Boost at 11 million UnionPay QR merchants across 31
countries in the near future.
This service is
available 1 November onwards. Until 31 December 2019, users will be able to
earn an instant RM 3 cashback upon activation of the UnionPay QR payment
service in their Boost e-wallet. With a minimum spend of RM 300 at these UPI
merchants – Duty Free, Dimensi Exklusif, Colours and Fragrance – within any
airport in the country, users will earn an instant cashback of RM30.
Mouse mommy loves
to use Boost App to pay in my daily life as lifestyle e-wallet. Convenient and
accepted in many stores. Mouse mommy buy bread at makcik and paid with Boost.
Boost is always
rewards consumers with cashback and others exciting prizes! BoostUP your
rewards now! Grab it!
Interested to get
to know more about Boost,