Showing posts with label launch. Show all posts

AirAsia BIG launches BIG Xchange | Convert Your Airlines Points To BIG Points!



BIG Members can earn, redeem or convert the BIG Points! AirAsia BIG Loyalty launched BIG Xchange, the world’s first airline points exchange platform, for BIG Members to convert between BIG Points and partner points seamlessly and instantly.

From 25 September 2018, BIG Members will be able to link their loyalty point accounts with participating partners to their BIG Loyalty account via BIG Xchange - available only on the AirAsia BIG Loyalty mobile app - making it easier to convert to BIG Points on a single platform from lifestyle and financial partners’ loyalty programmes.


With its first partner, Citi Malaysia, on board BIG Xchange, Citi credit cardholders can now instantly convert their Citi Rewards points or PremierMiles to BIG Points and enjoy exclusive monthly member-only Final Call Sales with up to 90% off flight fares. The partnership will further extend to Citi Thailand, as well as other financial and lifestyle partners with loyalty points in the coming months.

To kick off the launch of the BIG Xchange, Citi credit cardholders who convert their Citi Rewards points or PremierMiles to BIG Points on BIG Xchange will also benefit from a bonus of 50% BIG Points from 25 September 2018 until 15 October 2018 and a 30% bonus subsequently through to year end. Additionally, Citi credit cardholders who enroll their cards on BIG Xchange during this promotional period will be rewarded with 200 BIG Points per Citi credit card.


Speaking at the launch, AirAsia BIG Loyalty Acting CEO Sereen Teoh said, “Conversion is the fastest way for BIG Members to build up their points. By allowing our members to exchange points between BIG Loyalty and our partners, we give our members more freedom to decide just how to spend their loyalty points, regardless of where they’re from.”

Citi Malaysia Consumer Business Manager Elaine Fan said, “Citi is AirAsia’s first partner in this innovative digital platform for credit cardholders, clearly a recognition of Citi’s leadership and core customer engagement strategy of innovation through digitization. Both Citi and AirAsia share a common pursuit of passion and excellence. The digital revolution is transforming consumer behaviour and business interaction. It is an exciting future as we see greater consumer preferences especially amongst the growing millennial segment for digital financial solutions and services. Citi is in the forefront as a premier global digital bank. It is about leveraging the globality of our strengths, building valuable e-commerce partnerships and harnessing the power of our digital capabilities to best serve customer needs. ”


AirAsia BIG Loyalty also recently achieved their 20 million members count, and to celebrate, BIG Loyalty will be giving away 20 million BIG Points in prizes to its most active members from 1 September to 30 November 2018 as part of its #WeAre20MilBIG contest.

BIG Members who earn, redeem or convert the most BIG Points during the campaign period stand a chance to win 20,000 BIG Points every week, as well as a grand prize of 200,000 BIG Points at the end of the three months. BIG Members who convert the most BIG Points from their credit card or participating loyalty points partners will also walk away with 50,000 BIG Points monthly during the campaign period.

Currently, BIG Loyalty financial partners include Maybank, Public Bank, UOB, CIMB, Standard Chartered Bank in Malaysia, Citi Thailand and KBank in Thailand, and BNI, Maybank Indonesia and BCA in Indonesia and many more.


BIG Members can take part simply by earning BIG Points from qualifying AirAsia flights, BigPay or any of the over 160 lifestyle and travel partners across 6 key markets in Asia Pacific, or by converting bank and other loyalty points from our partners. 

Members can also redeem AirAsia flights, hotel stays and exciting tour activities to increase their chances of winning.

Interested to know more about AirAsia,

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Keep CALM With SAFI DERMASAFE Skincare At Watsons Malaysia



SAFI has launched a New product called SAFI DERMASAFE, is a skincare products range that is “friendly to the skin”, dermatologically tested, allergen-free and certified Halal, and contains balanced pH level.  The range encompasses parabens-free facial cleansers as well as toners and moisturisers with formulation combinations that are free from fragrances, colorants, alcohol, mineral oils, and untested on animals.


Today’s generation believes that healthy skin is akin to a canvas that reflects self-confidence. Nevertheless, plenty of skincare formulations and products in the market today often end their quest for beautiful and radiant complexion, since most formulations fail to meet their specific skin requirements. 


Millennial girls do not relent so easily! Their expertise in information gathering right at their fingertips is uncontested – the Selfie Queens’ unending quest for beauty has resulted the discovery of beneficial do-it-yourself, all-natural facial masks. However, the process is not easy as preparing the masks from scratch requires daily supply of fresh ingredients. Making it an almost impossible task as well is time constraint and the hassle to obtain fresh ingredients. Oh no! They are in dilemma! To find the right skincare range that’s friendly to their skin, allergen-free and formulated with natural formulation.

Your path to a beautiful skin transformation, greater self-confidence and healthier skin begins with SAFI DERMASAFE, an extension of the constant beauty odyssey by SAFI – the No.1 Halal brand in Malaysia. The latest innovative skincare range from SAFI is the fruit of the brand’s relentless commitment towards product research and development via SERI (SAFI Excellence in Research and Innovation), the world’s biggest Halal product lab.


SAFI DERMASAFE is suitable and safe for all skin types, as well as for those with sensitive skin.  SAFI DERMASAFE range is also formulated from the natural extracts of Chamomile and Liquorice – both known for their therapeutic and anti-inflammatory properties that can lessen and prevent sensitive skin problems such as acne, rashes whilst soothing the skin from inflammation, subsequently making the skin looking fresher and radiant.

“Since its inception 30 years ago, SAFI understands every woman’s dream of perfect and healthy skin – the key to great self-confidence. Yet, every woman has different needs for their skin. In this case, SAFI’s innovation comprising various skincare products, with each being distinctively developed and marketed for diverse skin concerns. We believe that the key to attaining dazzling complexion is by using appropriate, skin-compatible skincare product,” explains Aishah Zulkifli, SAFI Brand Executive.

Aishah further adds, SAFI DERMASAFE is part of SAFI’s continuous commitment in educating women on the importance of beginning your skincare routine from a young age as well as product formulation that is compatible with different skin concerns and lifestyle. This is the core of the SAFI DERMASAFE launch, a skincare range that is “skin-friendly”, dermatologically-tested and suitable for people with sensitive skin.

Dr Maryati Maharon, an Aesthetical Beauty Specialist, was invited to the SAFI DERMASAFE launch event to further share on the contributing factors and symptoms of sensitive skin problems, suitable skincare routines and sensitive skin-compatible product formulation.

“Among the main factors faced by modern women that led to sensitive skin problem is due to the external pollution, career commitments that require them to put more emphasis on their external appearances hence prompting them to try different skincare products as well as taking a long time to put on their makeup. Moreover, individual lifestyle also plays a role in triggering the problem.”   

Maryati further adds, “Many women tend to assume that arising skin problems such as irritation, hives, acne, are ephemeral after-effects – a benchmark of product efficacy, especially when they are trying certain skincare products. Furthermore, they tend to assume that the products are ‘actually’ clearing the gunk out of their skin, when the truth is, these are the early signs that your skin has been exposed to products containing substances unsuitable for your skin, hence triggering the skin’s sensitivity. 


Chemical-free and “skin-friendly” skincare range is compatible with all skin types and with the right care and appropriate sensitive skincare routine will prevent sensitive skin risk from worsening. SAFI DERMASAFE product range is marketed and priced between RM 19.90 – RM48.90 and available ONLY at Watsons Malaysia.

Complement your SAFI DERMASAFE skincare routine with 5 breakthrough products – SAFI DERMASAFE Gentle Care Mousse Cleanser, SAFI DERMASAFE Mild & Gentle Gel Cleanser, SAFI DERMASAFE Hydrate & Refresh Booster Mist, SAFI DERMASAFE Soothe & Hydrate Day Moisturiser, and SAFI DERMASAFE Rehydrate & Recover Moisturizing Night Moisturiser.

Interested to know more about SAFI’s latest promotions,
Website : www.safi.com.my

#SAFIDERMASAFE  #SafiSkinStory #dermasafesocialmedia

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KidZania KidZ & Tech 3.0 : Kids Experience The Future Tech | Artificial Intelligence | Robotics



School holidays day out! Children today are more attuned to technology than ever before, but there’s more to it than just smartphones, games and movies! From 18 August - 16 September, KidZania Kuala Lumpur brings the future of technology to life with KidZ & Tech 3.0, a month-long programme that allows kids to interact with tools and programmes that utilise Artificial Intelligence (AI) and Robotics, which will greatly influence the way people play, learn and work in the years to come.


Mouse mommy was glad to get to experience what is the children’s learn and experience at KidZania KL during the KidZ & Tech 3.0 media launch event. KidZ & Tech 3.0 is proudly supported by Canon Malaysia, Google Malaysia, MSP Systems (Makeblock), UKM Forensics and U Mobile.


Mouse mommy was only saw CSI doing forensic at the criminal area, but never got the chance to experience it. 



So glad that ables to be one of the forensic expert in KidZania KL under guidance to perform the Fingerprint Dusting test, microscope and analyse different types of fingerprints.


MR also pay attention and take charge of the responsibility to be a CSI forensic science officer, got to be ‘careful’ to sprinkle black dust around the finger print to avoid the evidence gone off. After that, check and verify the fingerprint identity under microscope.



“Technology runs the modern world, and this will become even more prevalent as artificial intelligence- and robotics-based careers and industries become commonplace. As a parent, I’m motivated to ensure that my children are educated and prepared for a future where different forms of technology are seamlessly woven into the fabric of daily life.



Virtual and robotic assistants, smart homes and self-driving cars already exist and there is so much more to come. Living and working with technology is inevitable and I hope that children experiencing KidZ & Tech 3.0 will be inspired by the infinite possibilities it brings,” said Shahrul Nizar Ahmad, Mayor of KidZania Kuala Lumpur.



KidZ & Tech 3.0 gives children more opportunities to ‘Learn Life Today’ and one of the fastest-growing areas is AI. Google Malaysia puts it to use by taking kids on an entertaining Emoji Scavenger Hunt that the whole family can enjoy! 



Using experimental neural network AI to recognize real world objects, players are given an emoji which they must then find in the real world; each step of the hunt is completed when a picture is automatically snapped that corresponds to the prompted emoji. The game confirms it’s a match before they are given the next clue.


“At Google we're big on AI and making things smart, and the key to that is machine learning — teaching computers to recognize patterns by looking at many examples, rather than programming it with specific rules,” said Zeffri Yusof, Head of Communications and Public Affairs, Google Malaysia. "Google uses machine learning for tasks like language understanding, translation, speech recognition, computer vision, ranking and recommendations at scale, and we hope experiencing this will make children more interested and curious about AI."


For more hands-on fun, Makeblock invites kids to build a robot of their own using mBots, a do-it-yourself kit that includes simple coding to create a personalised robotic friend. Kids can also test their piloting skills in the exciting Drone Obstacle Challenge, using Airblocks, a magnetically-assembled, programmable flying robot to navigate a customised aerial course!


Overall, KidZ & Tech 3.0 features activities across five areas: AI-inspired Emoji Scavenger Hunt activity, Virtual & Augmented Reality (VR games, Be Internet Awesome game, DIY AR Greeting Cards), Coding & Robotics, Forensic Science (UKM Forensics, which gives kids a look at crime scene investigation with its Fingerprint Dusting and UV Light Experiment), and Creative Photography (Canon Light Tail Photography, U Mobile Clone Photography).  



Canon light Trail Photography also quite interesting. Mouse mommy was learning to set the shutter speed, apertures and low ISO setting to perform this light trail photography in a dark room. I got my work printed out in a photo via Canon printer too!


Many more interactive learning experiences at KidZ & Tech 3.0 till 16 September 2018! Book tickets online now and get 20% off admission with the promo code <KZTECH>!



Check out the full schedulehttps://www.kidzania.com.my/happenings/activities-and-events/kidz-tech-3-0/ 

Mouse mommy was happy that KidZania KL always plan different activities that includes sciences, technology, nutrition, sport, charity, go green, regulations and holistic approach for our kids to be a better person to contribute to our community. Let’s Learn Life Today at KidZania Kuala Lumpur! Cheers! More exciting photos can click here to view | Album 1 | Album 2 .



Interested to get more information about events at KidZania Kuala Lumpur,
Website : www.kidzania.com.my
Facebook : www.facebook.com/KidZaniaKualaLumpur
Instagram : https://www.instagram.com/kidzaniakl/
Careline : 1300 88 KIDZ (5439)
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