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AVENUE K | THE “EDEN OF OPULENCE” AT AVENUE K SHOPPING MALL WELCOMES THE YEAR OF THE DRAGON



This Chinese New Year season, Avenue K Shopping Mall launches its 'Eden of Opulence', a nature retreat concept campaign till 25th February 2024.




Enveloped in a garden-themed setting, the mall flourishes with greenish galore and celebratory colours, aimed at creating an atmosphere that resonates with the themes of flourishing growth and familial joy.



At the heart of 'Eden of Opulence' lies a series of redemption activities. Shoppers spending RM238 are entitled to redeem Ang Pao Packets, while a purchase of RM488 allows for the redemption of an exclusive Avenue K Porcelain Bowl and Ang Pao Packets. Those who spend RM100 in a single receipt can redeem a Golden Pothos (Money Plant), embodying the theme of growth and wealth.

 


Enhancing the festive mood, a Chinese New Year wishing tree invites shoppers to adorn it with their heartfelt wishing cards. The campaign's highlight includes selecting three most heartfelt wishes, each winning a RM200 Leather Avenue Cash Voucher.




Visitors can explore various ground activities including lion dance performances symbolising blessings, and a plethora of events like cotton candy giveaway, the captivating Chinese Face Changing Show, the rhythmic 5 Emperor Drums, and appearances by the Fu Lu Shou Mascot and God of Prosperity.




Ms. Rachel Er, Centre Manager of Avenue K Shopping Mall, shares her enthusiasm: "We are thrilled with the ‘Eden of Opulence' campaign this year. Seeing the mall's interior transform into a lush paradise brings us such joy. We also hope that the Bonsai concept and Money Plants this year, add to the festive mood and bring a special blend of tradition and modernity to our shoppers."




The concluding touch to this festive celebration is marked by an extensive range of discounts, vouchers, and complimentary offerings generously provided by Avenue K tenants exclusively for AK App Members.




Participating brands include Aroii Thai, AVEDA Salon Esthetic Hairdressing, Babyshop, Blink Threading and Waxing Studio, C. Michael London, C Spring, CUSTOMIND, Erawan Wellness Massage, Esfolar, Farmer’s Bar, Gigi Coffee, Max Fashion, Good2U, Guardian, Karaoke Manekineko, Krispy Kreme, LAC, Leather Avenue, Leica, Mamadang, Ming Ren Xuan, MST Golf, New Image Eyewear Optical Shop, Noodle Shack, Original Classic, Signature PrimeCare Dental, Red Wing, Salad Atelier, Sephora, Subway, SUPERPARK Malaysia, Tealive, The Nail Shop, The Chicken Rice Shop, Urbean, Wrap ‘N Roll, Sushi Zanmai, Strip and ZUS Coffee.



So, what are you waiting for, pay a visit to Avenue K Shopping Mall and experience their Eden of Opulence, and be surrounded by prosperity this Chinese New Year.


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DA MEN USJ | DRAGON ODYSSEY CHINESE NEW YEAR

 

As the Lunar New Year approaches, DA MEN USJ unveils a unique and eco-conscious celebration, prioritising the climate change narratives and influencing the adoption of lasting changes. 


Under the theme of ‘Dragon Odyssey’ between 12 January and 25 February 2024, the campaign leverages the symbolism of dragons and draws inspiration from beautiful Malaysian folklore, fostering engagement with shoppers, corporates, and authorities through the art of storytelling.



A crab-shaped metal bin at the main entrance champions the eco-friendly initiative, strategically placed to collect plastic caps and bottles. 

All gathered plastic will be conscientiously forwarded to the Subang Jaya City Council (MBSJ) recycling hub in USJ1, reinforcing DA MEN USJ’s dedication to fostering a sustainable and vibrant community throughout 2024.

 

 

Upon arrival at the lobby on the Ground Floor, shoppers are welcomed with a captivating Dragon Pearl display in an underwater setting, with peonies, chrysanthemums, and marine life to give a unique artistic spin to the festive celebration.

 

Catch traditional and acrobatic lion dance performances on the Ground Floor every weekend on 20 and 28 January, and 17 and 24 February 2024 at 2pm. Partnering with VR Drumming Academy, DA MEN USJ showcases a multi-genre musical production involving 70 performers inspired by the legend of Naga Seri Gumum (Dragon of Tasik Chini) and the Chinese favourite, Nezha. A stunning performance will unfold every weekend between 20 January and 24 February 2024 against a mystical underwater mall decoration, some crafted from recycled materials.

 


Shoppers are in for a treat with special meet-and-greet sessions with the beloved Prosperity Bear every weekend from mid-January. Dive into the enchanting ‘Dragon Odyssey’ each week, where dance, drums, and creative use of rescued items converge in a musical production supporting the mall's initiatives. Unleash your creativity with the pre-show eco arts and crafts workshops provided by Global Art, offering a family-friendly experience and creations to enhance your show experience. 

Shoppers can also pick up festive essentials like BBQ dried meat, cookies, gift hampers or even traditional Chinese wear for the whole family at the Odyssey Huatketplace located at the Ground floor. Let prosperity and all things nice come your way when you toss your wishes at the Tree of Blessings at the Atrium, Ground Floor.


 

 

After all your shopping, remember to pick up fantastic rewards at the Information Counter on the Ground Floor. 


Shoppers can walk away with ‘Dragon Odyssey’ edition Chinese New Year ang pow packets with every RM80 spent in two combined receipts mall-wide. Those who spend RM250 mall-wide (RM350 at Jaya Grocer) in two combined receipts can redeem an exclusive gift box set of a mug and warmer.

 


Big spenders have the chance to win enticing rewards, including the grand prize of a 2D1N stay at Pavilion Hotel Urban Studio with breakfast and Club Access worth RM980, a first runner up prize of a 2D1N stay at Pavilion Hotel Grand Oasis breakfast worth RM790, and a second runner up prize of an IMAXX Cordless Stick Vacuum worth RM699.

  

 

For more information on ‘Dragon Odyssey’ activities, visit damen-mall.com or check for real-time updates via FacebookInstagram, or contact Customer Service at 03 8021 0222.


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Guardian | Viral Exciting #IYKYK Beauty Brands | Check Them Out!


The launch of the #IYKYK Beauty category by Guardian in Kuala Lumpur marks a significant step towards becoming a leader in emerging trending beauty brands in the market. 



This game changing new category is set to ignite a fresh wave of excitement in the market and its customers.

 


Say hello to #IYKYK Beauty – If You Know, You Know! - a hashtag that Guardian is redefining and turning into something extraordinary. 

 


#IYKYK is now Guardian's latest category, showcasing Beauty brands that have taken the online world by storm, racking up explosive sales and becoming the talk of the town.

 




These are the brands that have dominated conversations on IG and TikTok, and Guardian has brought them physically into all their stores nationwide. 

 


Anna Ng, the Marketing Director of Guardian Malaysia, emphasized the company's commitment to staying abreast of the latest beauty trends globally and bringing them to customers at the best value. 

 


“The #IYKYK Beauty category is designed to feature brands that have made a substantial impact online, creating a buzz on social media and we believe these sensational products deserve a wider stage, making it easier for YOU to get your hands on them, both online and in-store,” she said.

 


The term #IYKYK stands for 'If You Know You Know,' commonly used by social media content creators to signify that their posts may be understood by a select audience or those in the know. 

 


The launch event, held at Guardian’s flagship store at Mid Valley Mega Mall, unveiled the dedicated #IYKYK Beauty sales section, gradually introducing more than 20 viral trending online beauty brands.

 


The brands featured in the #IYKYK Beauty category includebrands from Korea, Indonesia, China, Japan, France, Vietnam, the US, Canada and Taiwan.  They include;

     1. Skintific

     2. Hanasui

     3. 3W Clinic

     4. True to Skin

     5. The Raw

     6. Cocoon 

     7. Garnier

     8. Aiken

     9. Nacific

    10. Round Lab 

    11. Dododots

    12. Perfect Diary

    13. Makeover

    14. BnB Cosmetics and Skin

    15. CeraVe

    16. Glad to Glow

    17. Skinmade

    18. Be Minimalist

 


Guardian customers can explore the #IYKYK Beauty section both in physical stores and online through the Guardian webpage or app. 

 


The section will also offer Beauty Tips and Trends video links, brand features, product details, special offers, and more related to the featured #IYKYK beauty brands.

 


Anna Ng mentioned that the #IYKYK Beauty category will be regularly updated with new brands introduced on a timely basis, ensuring customers stay informed about the latest online beauty trends. 



For all beauty trend enthusiasts out there, Guardian is now your go-to destination for everything that's making waves in the beauty care space.  



To this end, Guardian has started Project House of Creator which aims to engage and educate leading Malaysian content creators on what’s trending and what’s new in addition to upskilling them to create better and more impactful content.  

 


“Through this effort, we will also create a dynamic social media content ecosystem and build the next generation of Health and Beauty content creators,” Anna said.

 


Guardian's commitment to delivering the best health and beauty products at the best value to customers remains a top priority.


 

Facebook: @Guardianmy

Instagram: @Guardianmy

YouTube: @Guardian MY

Telegram: @GuardianMY


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Pavilion Bukit Jalil | Big Prosperity Celebration In The Year Of Dragon !


Pavilion Bukit Jalil ushers in the majestic Year of the Dragon with a 'Big Prosperity Celebration' until 25 February 2024! 



Embrace the spirit of abundance and prosperity as Pavilion Bukit Jalil showcases in a grand celebration with festive decorations featuring 9 dragons, immersive experiences, and exciting rewards to commemorate the festivities. 

 

 

Strike a pose with the 9 dragons showering you with prosperity, good fortune and bountiful blessing. Shoppers can also try their luck at the Big Prosperity Luck Machine and Big Prosperity Spin Machine, and explore a variety of booths set up at the CNY Marketplace on Level 2’s Centre Court, enhancing the family bonding experience amidst enchanting Chinese New Year decorations. 


 

Experience an array of workshops and entertaining performances, including Dragon Mascot Dances, fashion exhibitions, Acrobatic Lion Dances, and more. 



Hang your most cherished wishes for more blessings this year and share the joy with your loved ones at the Pavilion Wishes Tree. 



In addition, visit a variety of booths at the CNY Marketplace and festive fairs at PIAZZA, such as Watsons x Ping Min CNY Artisan Market (19 - 21 January 2024) and Selangor New Village 2.0 - Balik Kampung CNY Fest 2024 (1 - 4 February 2024), which showcase local food, arts, crafts, and traditional Chinese culture.

 


From now until 25 February 2024, spend and redeem an Ang Pow pack, Shopping Vouchers and Pyrex Rectangle Bakeware with minimum RM100, RM300 or RM600 spent in a single receipt mall-wide. 




Enjoy more rewards as Pavilion Privileges Member this festive season with Purchase with Purchase exclusives in partnership with BUKIT JALIL TSUTAYA BOOKS, JYNNS, HOHM and Absolute Siam while stocks last, on a first-come, first-served basis. 



Sign up as a new member and redeem a special Watsons Lucky Bag worth RM88!

 


Be sure to check out some of the breathtaking exhibitions being held at Pavilion Bukit Jalil during this festive season. Drop by and visit the REX Home Expo (19 - 21 January 2024) and iFood Expo: CNY Carnival 2024 (26 – 28 January 2024) at Pavilion Bukit Jalil Exhibition Centre, The Fullmetal Alchemist Exhibition (24 January - 24 March 2024) at Level 2, Orange Zone and the BVERSE, Singing the Stars Immersive Exhibition World Tour (1 December 2023 - 10 March 2024) at Level 3, Orange Zone while you still can! 

 


For more information on the various PBJ’s ‘Big Prosperity Celebration’ activities, visit www.pavilion-bukitjalil.com, check for real-time updates via FacebookInstagram, or contact Customer Service at 03 8092 8833.




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