Nowadays,
our preoccupation with anti-bacterial products and harsh cleansers not only
destroys bad bacteria, but also the good bacteria that’s maintaining our skin’s
ecosystem. Couple that with the harsh environmental condition (exposure to
allergen and toxin), as well other factors such as lifestyle, age, emotion,
community, diet, and hygiene products we find ourselves battling with skin
issues.
The
surface of our skin is home to carefully balanced collection of trillions of living
organism such as bacteria and yeast. This microbiome that’s made up of bacteria
and yeast provides the skin with much needed nutrients and helps create a
barrier against assaults which leads to a healthy and amazing looking skin.
In
fact, 93 percent of people think that the skin microbiome and its homeostasis play
major roles in skin’s health.
To
help solve this problem, Murad Malaysia launched its latest invention, the Prebiotic Series: Prebiotic 3-in-1 MultiMist
to help nourish the skin with prebiotics to achieve a balanced microbiome; Murad’s
Prebiotic 4-in-1 MultiCleanser to
cleanse, hydrate and balance the skin; and lastly Murad’s Night Fix Enzyme Treatment to encourage overnight skin repair
through ingredients inspired by the science of sleep.
The
latest innovation was announced at the launch by Director of Deacon Medical Sdn
Bhd Mr. Jason Choy, International Marketing Manager Kathy Tran and ASIA PAC Sales and
Education Manager Katy Bacon.
During
his opening note, Mr Choy spoke on the potential of beauty industry in
Malaysia. “Malaysian women today are much more empowered and better informed
than they have ever been. They understand what’s good for their skin and are
more selective of the products they use.
“Thus,
products like Murad that take all these into account have over the years
successfully created skincare solutions that fits their ideals and beliefs,”
said Choy.
PREBIOTIC 3-IN-1
MULTIMIST, THE KEY TO ALL DAY
HYDRATION
This
3-in-1 solution is the trifecta for healthy skin – it eliminates dehydration and
dullness, minimizes fine lines and wrinkles and act as a priming and makeup
setting agent.
It
works its magic by promoting enrichment of good bacteria and keeping the skin
well-hydrated via 3 key ingredients: prebiotic hydrating sugars that help to reinforce
and boost skin’s natural hydration reserves for a smooth, healthy barrier, while
the yeast peptide aids in locking in
skin’s natural moisture levels to promote healthy, hydrated skin, which, in
turn, supports an ideal environment for a healthy microbiome.
As
a make-up setting agent, a multi-tasking bipolymer
complex forms a natural, breathable, surface smoothing second skin that
helps prime and set makeup to ensure longer wearing makeup. You can also mist
over makeup brushes then dip into powders to get the most out of your colours.
MultiMist
can be misted onto the skin either after cleansing/under makeup to prime or
after makeup to set. It can also be used to refresh anytime, delivering
hydration throughout the day.
Mouse
mommy likes the Murad Prebiotic 3-in-1 Multimist, the mist spray is small in
particles and able to refresh and hydrate my skin immediately with the
prebiotics ingredients.
PREBIOTIC 4-IN-1
MULTICLEANSER, INFUSES MOISTURE UP TO 15 LAYERS
With
this Prebiotic 4-in-1 Multicleanser, you get
everything your skin will ever need in one bottle. This gel-to-oil,
makeup-removing cleanser is formulated to balance the skin’s microbiome by
nourishing it with prebiotics to promote healthier-looking skin. It can be used
to clean off makeup, dirt and excess oil, reduce dryness and dehydration, as
well as to improve uneven skin texture.
Ideal
for all skin types (even sensitive ones), this 4-in-1, non-drying formula
features star ingredients that can be used in the morning and at night. The Plant-based emollient, hemisqualane that’s
derived from sugar cane, effectively dissolves eye, lip and face makeup
(including water-proof) in one cleanse while simultaneously helping to nourish
the skin.
Cyclic peptid,
is a unique cleansing peptide that is
300 times more efficient than traditional surfactants that cleanses without
causing irritation. It helps trap oil and debris, and allow it to be easily
rinsed from skin without stripping natural facial oils. The presence of prebiotic powder nourishes good bacteria
to promote a healthy balance, while hyaluronic
acid and prebiotic hydrating sugars act as softening and smoothing agents they
reinforce skin’s natural hydration.
Murad’s
Prebiotic 4-in-1 Multicleanser can be applied directly to dry skin and massaged
thoroughly over face and eyes. Continue massaging the product into the skin
with wet hands to create a light, milky emulsion. Your skin will instantly and
noticeably look healthy and feels
soft to the touch.
NIGHT FIX ENZYME
TREATMENT, WAKE UP YOUNGER EVERYDAY
A
recent study shows that the key to maintaining a youthful looking skin is
having sufficient sleep. Those who struggle less with falling asleep (generally
within 1 hour), appear 2.5 years younger than those who do.
When
we’re sleeping at night, our body goes into makeover mode (mitosis
state) where our cells renew and repair between the magic hours of 11 and
midnight. This is when cells need and absorb nutrients the most, and supplying
our body with everything it needs help the anti-aging function go into
overdrive.
Understanding
the importance of sleep and its effect on the skin, Murad raises the bar with
Night Fix Enzyme Treatment that encourages the skin to
repair itself overnight. As the recent study also found that the skin loses
water three times faster at night, Murad incorporated ingredients that can help
skin retain water, prevent overnight skin dehydration, while supporting natural
repair. As a result, you will notice visibly minimized fine lines, a generous boost
of hydration and more radiant looking complexion.
This
outstanding innovation consists of ingredients that act as an enhancement and
customization to your current regimen (Murad’s traditional 3-step process). The
chronopeptide treatment found in the
formula, syncs up with the body’s circadian rhythm to support natural repair
and lends vibrancy to your skin. While the tri-enzyme
formula is made of purified red and green microalgae, forming three
encapsulated enzymes that provide potent antioxidant protection and
detoxification to reduce visible signs of premature aging such as loss of
elasticity, lines and wrinkles.
Finally,
its patent-pending aroma technology that combines the science of sleep with the
power of scent has been shown in clinical trials to have the benefit of enhancing
sleep quality. The aroma technology prepares the mind and senses for deep,
restful sleep resulting in healthier-looking skin by the time you wake up in
the morning.
It
features ingredients designed to keep you in a rested state such as violet,
which is delicate, soothing and brings comfort to the mind; Cedarwood which
exudes earthy aroma that helps elevate mood, relax and overcome stress; And lemon
which purifies and cleanses, and helping lift the day’s tension to invite
positive energy.
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