Eat, Work and Sleep is our routine daily lifestyle.
A quality of sleep represents adequate rest for our mind and body which is so
important to keep us healthy!
AmLife International Sdn.
Bhd. returned with its World Sleep Day tribute for the fourth year in
a row. Co-hosted by the World Sleep Society, AmLife presented a
sleep health showcase at the Sunway Resort
Hotel to members of the media today.
Having
recently launched their new tagline, “Life, Redefined,” AmLife is
spearheading the movement to enable Malaysians achieve better health through
better sleep, thus redefining their lives. AmLife has recently
repositioned themselves as a total sleep health expert – this
means they are looking into more holistic ways to improve sleep, as well as
address sleep-related matters including health, beauty, and
wellness. Their diverse range of products is a testament of their intent
to break into the total sleep health market.
Founder
and President of AmLife, Mr. Lew Mun Yee is a firm believer in
natural healing through deep sleep. Devoting his life to helping others achieve
quality sleep, Mr. Lew developed a full solution to help people regain health
through good sleep. He said, “AmLife believes that everyone
should have dreams and should chase after them. In our journey to realising our
dreams, we need to have a healthy body to pursue those destinations, and more
importantly, enjoy the journey and the fruits of success.”
Incorporating
this year’s World Sleep Day slogan, “Healthy Sleep, Healthy
Aging,” AmLife introduced their innovative, sleep health
products which included the debut of the AmPower Platinum Blanket,
an anti-aging technology from Japan which assures its user not only quality
sleep, but also to wake up feeling restored, refreshed and
rejuvenated. AmLife had also teased their
other pipeline sleep products including supplements to improve
wellness, expected to be introduced later this year, which are
projected to provide a Year-on-Year growth of 80%.
Mr. Lew
explained, “While the current health market is expansive, the natural sleep
health market is virtually an untouched sector. With research done on sleep
health conducted by world-renowned research company, The Nielsen
Company, we know that consumers are looking for natural treatments to improve
their sleep quality.” He continued, “This has shaped our business strategy of
which is to provide natural, technologically-driven solutions to help people
sleep better.”
Giving
insights on the Sleep Health survey by The Nielsen Company, Mr. Edward
Yong, AmLife’s Health Consultantsaid, “9 out of 10 Malaysians
suffer from one or more sleep problems, with 78% Malaysians feeling
that poor sleep could cause health-related
issues, and 47% said that it can cause beauty or skin
problems.” He continued, “Everyone agreed that it is important to seek
solutions when facing sleep disorders, with 43% Malaysians
looking at natural solutions to aid with better sleep.”
Others key data included :
● 50% Malaysians rated their sleep
quality as average.
● 63% Malaysians between ages 25 and 49 take
over 30 minutes to sleep and the majority of those who take over 30 minutes to
sleep are Chinese (45%).
● 35% face sleeping problems 1 or 2 times per
week, while another 20% face sleeping problems 3 or 4 times per week.
● 70% of Malaysians are aware of stress being
among the top factors that cause sleep disorders.
● Malaysians in the Northern (48%) and Southern
(43%) regions are more prone to taking more than 30 minutes to sleep.
● Malaysians in the Central (43%), South (52%)
and East Malaysia (46%) feel natural solutions are most important when seeking
solutions to sleep better.
● More females (46%) prefer natural solutions
compared to males (40%).
● The top 5 sleep
disorders remedies that Malaysians are aware of include exercise
(59%), lifestyle changes (54%), relaxation and meditation (48%), massage (46%)
and aromatherapy (37%).
● 48% rely on reading books, watching
television
and listening to the radio to help them sleep.
Also present at the event were international
speakers cum sleep experts, Dr. David Samson, Assistant Professor in
Biological Anthropology at the University of Toronto Mississauga, Canada, and Dr. Koyabu Miki, Integrated
Chinese & Western medicine practitioner from Japan.
Dr. David said, “Humans rely on sleep for
cognitive function, yet sleep the least of any primate.” He continued, “Sleep
is critical for a strong mind as poor sleep has been linked to mental
disorders, for healthy aging whereby quality sleep protects adults from
age-related cognitive decline, and to reduce the physical signs of
aging.” Dr. David further explained, “An estimated 300 million people
in Southeast Asia suffer from insomnia, and sleep apnoea, among others.”
Concurring
with Dr. David, Dr. Koyabu stressed on the importance
of quality sleep to promote healthy aging and prevent lifestyle-related
diseases. He said, “Sleep is important to let the brain and body get rest, on
top of ensuring the hormones are balanced, and improving immunity to diseases.”
He continued, “To ensure we age healthily, we need to ensure we practice good
sleeping habits.”
To recognise AmLife’s effort to promote
sleep quality in the international arena and their efforts in sleep education
in the region, the World Sleep Society, an international organisation founded
by the World Sleep Federation and World Association of Sleep Medicine,
presented the 2018 Distinguished Sleep Award to AmLife at the event.
This is AmLife’s second time winning this award – a testament to
their efforts in the sleep-health arena.
Transforming your life, one night at a time for a
better quality sleep and rest to rejuvenating body’s cells.
*For more about Mouse Mommy Treats, do follow us*
.png)
