Unique | Exciting | Educational | Kidzathon - Heroes In The City In This 29 October 2017 !

The “Kidzathon - Heroes In The City” walkathon adventure organized by Urban Health Magazine and HANKidz Zone. Malaysia’s unique educational walkathon which combines exercise with education at Desa ParkCity, on the 29th of October 2017 (Sunday), from 7:00 am to 11:00 am. An exotic, exciting and fun parents and children walkathon that not to be missed! 

A brand new adventure trails awaits kids and parents this year when Urban Health and HANKidz Zone rejoin forces to bring on the 2nd Kidzathon that will take place along a 2km route with an estimated turnout of 2,000 participants. 


HANKidz Zone has designed an adventure where each child and parent team will visit several stations to collect special pin badges as a part of their mission to help Koby and his seven superhero friends. There will be three age categories for children – age 4-6, 7-9, and 10-12.   

This year, the unique walkathon will see kids and parents embark on a new “Heroes In The City” adventure quest to help Koby, Kidzathon’s beloved mascot save the city from an evil villain with the help of his seven superhero friends. The theme “Heroes in the City” is aimed at imparting a significant message that each child has an inner hero in them. It is hoped that by succeeding a mission with their parents for the greater good of their “city”, this will add to their self-esteem and encourage them discover their self-worth and confidence. Yup! mouse mommy totally agree! We need to build up our children confidence by explore, experiment and gone through experience together-gather! 

Photograph session with the VIPs. (Left to right) Mr Emma Syah Bin Ali, Senior Sales Manager of Malay Mail Sdn Bhd, Mr Damian Cheah, Sponsorship Manager of Beyond Ultron Sdn Bhd, Mr Sukhdev Singh, Township General Manager of Perdana ParkCity Sdn Bhd, Coach Hanky, CEO & Founder of HanKidz Zone Sdn Bhd, Ms Aiveen Wong, CEO of Urban Health Sdn Bhd, Ms Ch’ng Lin Ling, Hospital CEO ParkCity Medical Centre, Ms Angie Ng, Senior Marketing Executive of Eu Yan Sang (1959) Sdn Bhd, Ms Lee Meg Gee, Customer Service Executive of Karihome, Mr Scott A. Bernstein, Director of Operation, The Little Gym of Malaysia, Mr Andrew O’Keefe, Group Managing Director of Swiss Bio Pharma Sdn Bhd, Mr Liang Foo Kuan, Managing Director of Big Onion Food Caterer Sdn Bhd. 
Aiveen Wong, CEO of Urban Health Sdn Bhd was exciting that last year Kidzathon saw overwhelming participation. She was happy to see parents and children enjoying their bonding time and learning about the world through fun activities during the walk. This year "Heroes in the City" will definitely bring more insights, fun and laugh for the family members! 



 Ms Aiveen Wong, CEO of Urban Health Sdn Bhd giving the opening speech for Kidzathon – Heroes In The City. 
“This year, we chose the theme "Heroes In The City" with the objective of encouraging children to be brave and have enough faith to take on responsibilities. Through the walk, children can learn the importance of teamwork, commitment, courage and faith while parents will be assistants to their children in completing the 2km walk,” said Wong. 

The aim of this walkathon is to promote and increase health awareness among Malaysians while strengthening the bond between parent and child through participation in a fun outdoor activity. There will also be a free health check, stage performances, sponsors’ booths, food stalls and games booths with amazing prizes! Cool, mouse mommy and kids will definitely love it! 



 Coach Hanky, CEO and founder of HanKidz Zone Sdn Bhd giving the opening speech for Kidzathon – Heroes In The City 
Coach Hanky, CEO and founder of HANKidz Zone Sdn Bhd adds, “There is a super hero in every one of us. This is very true for children as it represents their inner belief and confidence. Therefore, this year we will be unleashing the super hero in them while having fun in this amazing adventure.”

There will be Early Bird tickets for sale at RM95 for the first 100 1-adult and 1-child teams. Thereafter, admission tickets will cost RM105 for each 1-adult and 1-child team. There is also a special FamilyPackage of RM130 for 2 adults and 1 child. Each parent and child is entitled to receive a running T-shirt and finishing medal.

“I am sure parents will enjoy seeing their children being physically active and committed to completing the walk in order to finish their mission. I can’t wait to see thousands of heroes come together to save their city!” said Wong.


Urban Health and HANKidz Zone would like to thank their Venue Partner, Perdana ParkCity Sdn Bhd; Medical Service Partner, ParkCity Medical Centre; Supporting NGO, Malaysia Paediatric Association, Media Partner, Malay Mail, and Official Apparel, Beyond Ultron Sdn Bhd. Special thanks also goes to Eu Yan Sang (1959) Sdn Bhd, The Little Gym of Malaysia, Swiss Bio Pharma Sdn Bhd, Karihome, Big Onion Food Caterer Sdn Bhd and Staedtler Marketing Sdn Bhd. Many sponsors were happy to support such an educational and meaningful “Kidzathon - Heroes In The City” walkathon adventure! 



Interested to get to know more about “Kidzathon - Heroes In The City”,
Registration : http://www.racexasia.com/event/kidzathon-heroes-in-the-city/


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"Buka Puasa Bersama-sama" With Seindah Ramadhan At Carousel International Coffeehouse, Palace of The Golden Horses !

Chef Rafidon, Chef Saifullizam, Chef Tarmizi and Chef Hansraja were Welcome all to enjoy family and friends gathering moments with them! Lovely !
In this holy month of Ramadhan, Carousel International Coffeehouse has design a special Ramadhan buffet menu for us by the Chef Rafidon, Chef Saifullizam, Chef Tarmizi and Chef Hansraja. A Ramadhan buffet that not to be missed! Embrace this Ramadhan month with friends and family at Carousel International Coffeehouse while we enjoy a myriad of palatable dishes. Lovely!

The wide array of buffet spread with the theme of ‘Seindah Ramadhan’ kick starts from 22 May 2017 (Monday) till 24 June 2017 (Saturday).  From appetisers to savouries, tropical fruits to desserts, patrons can indulge in more than 150 delectable dishes. Besides the delectable break-fast favourites such as Gulai Kawah and Sup Gearbox, the main highlight of ‘Seindah Ramadhan’ buffet is the mouth-watering Camel offering and Pit-roasted Whole Lamb. Wow! multiple selection of main dishes and desserts. Mouse mommy loves the Rendang Camel and durians... yum... yum...
Gulai Kawah looks tempting ! 
‘Seindah Ramadhan’ buffet line features 7 action stalls with additional 5 food stations; with a mixture of Middle Eastern Arabic cuisine and famous selection of Asian. Guests can expect to tuck into more than 150 Iftar favourites specially created for this meaningful month. Normally mouse mommy and friends will take this opportunity to gather together in this holy Ramadhan month to "buka puasa bersama-sama"!  

Fresh green ulam-ulam kampung style - pegaga, kacang botol, ulam raja, petai, timun and tomatoes! 
For starters, numerous selections of appetiser and salads on the buffet line that will stimulate your appetite including Ayam Dara Goreng Berkunyit, Paru Goreng Berlada, Kerabu Lidah Lembu, Kerabu Udang Celon, Acar Betik Muda, Udang Goreng Berempah, Ulam-ulam Melayu, Acar Rampai and Acar Buah.


Bubur lambuk with condiments.
Roasted Camel Meat with Condiments was the highlight of the Ramadhan menu. The aromatic spices with the juicy and tender camel meat will definitely tantalise my taste buds. Mouse mommy was craving with the delectable home-cooked meal such as Pit-roasted Whole Lamb, Daging Bakar, Beef Skewers, Stir-fried Homemade Radish Cake, Lamb Varuval, Laksa Johor and Penang Prawn Mee, Lychee Goreng and Cendol.

Rendang Daging Unta - special dishes - highlight of the Ramadhan buffet "Seindah Ramadhan"!
The King of Fruit, Durian will make a come-back again this year’s Ramadhan, along with selection of tropical fresh fruits, Mangosteen, Rambutan and Langsat. Other than that, special assorted deep-fried seasoned fruits stall which include Lychee Goreng, Nenas Goreng, Rambutan Goreng and Cempedak Goreng also included. Feast of tropical fruits! Thumbs up!

King of the fruit - Durians awaits for us!
Desserts lovers will also be served with a wide array of sweet and savoury dessert from Bread and Butter Pudding, Pengat Pisang Bersago, Chilled mixed fruits Cocktail, Serawa Durian, Chilled Longan, Lily Bulbs with Almond Beancurd and home-made Raya cookies. Mouse mommy likes the taste of pengat pisang bersago and serawa durian.   
Come ... come... to look for me - Durians!
Palace of the Golden Horses is offering better price packages to attract more diners to enjoy this festivity by providing many choice of the food and beverages that suitable for all taste buds! So thoughful of the Chef!  The Ramadhan promotion is priced at RM 78 nett for children and senior citizen for the whole month.  While for adult, the price is RM 108 nett per person for first and fourth-week of Ramadhan (from May 22-June 4 & June 19 until June 24) and RM 128 nett per person for second and third-week of Ramadhan (from June 5-June 11 & June 12-June 18, 2017). For corporate Iftar, companies can choose to have their Iftar in the spacious Royal Ballroom that can cater up to 800 pax priced at RM98 per pax.

Whether it is a Corporate Iftar gathering, or break-fast with family and friends, it is a wonderful opportunity to sample the mixed of the traditional and home-cooked flavours of the Middle Eastern Arabic and Asian cuisines all under one roof. With musical performance as entertainment, diners can get the opportunity to see the performance of traditional and ghazal while enjoying the spreads.

For more information or reservations, please contact Palace of the Golden Horses at 
Website              : www.palaceofthegolden.com.my
Contact Number : 03-8946 4888 ext 3781 or 019 600 1685
email                   : fnbreservation@pgh.mines.com.my  

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Cool Experience With Anmum Materna X Riding Pink Extraordinary Ride In Conjunction Of Mother's Day!

Happy Mother's Day to all dedication mummies! Did you know that a pregnant woman’s heart pumps 20 more beats per minute compared to a non-pregnant woman to supply enough oxygen and distribute nutrients for herself and the child within? These physical changes which help a mother to nurture life have an impact on her daily activities, turning mundane activities into extraordinary feats. Recognising what pregnant mums go through every day, Anmum Materna joins forces with Riding Pink to support these amazing mums this Mother’s Day by giving them a hand while performing their everyday tasks via an extraordinary experience.

From 8-31 May 2017, the first 25 pregnant mums who sign up with Riding Pink receive a FREE extraordinary ride from Anmum™ Materna – whether it’s for a pre-natal check-up appointment, to work, grocery shopping, or a girls’ day out. To make it a special ride, mums will get a special Mother’s Day musical selection to enjoy, plus the expert advice of a – pre-natal yoga teacher to teach breathing techniques to relax herself to ease her pregnancy for select mums. So thoughtful of the Anmum Materna! Only being a mommy can truly understand pregnant mom and breastfeeding mom needs! 

At the end of the ride, they will also receive an exclusive Anmum Materna gift pack to enjoy which features a nutritional pack and some amazing goodies for a mum-to-be in preparation for labour. The next 100 mums who sign up will enjoy RM5 off their ride while enjoying their, a Mummy Survival Kit packed with useful mum-friendly products and the Mother’s Day music selection.

Riding Pink, Malaysia’s first ever women's-only transportation platform, was founded as a way for women and mums to support each other while earning additional income through a safe, female-friendly transportation service.  Similarly, Anmum Materna wants to offer mums assurance throughout their motherhood journey, by providing the right nutrition to support their pregnancy. With this shared vision, Anmum Materna and Riding Pink have developed this initiative to create an extraordinary experience for pregnant mums to enjoy.

Triggered by the knowledge that many pregnant mums may not receive adequate nutrition for herself and her child based on a paper published by Jurnal Sains Kesihatan Malaysia in 2014, Anmum Materna’s “Extraordinary Mums” campaign shines a spotlight on possible nutrient deficiencies.  For example, only 3%ⁱ of pregnant Malaysian mums get enough folate[i] from their dietary intake  and only 23%ⁱ of pregnant mums consume the daily recommended requirement of calcium from their dietary intake. Adequate intake of nutrition was really important for pregnant mom and baby's  health as in mouse mommy had experience leg cramp during pregnancy time due to lack of calcium intake. Mouse mommy follows doctor advise to drink milk twice daily and take calcium lactate 500mg daily to cater for my pregnancy needs. 

Pregnant mums need 600µgⁱⁱ of folate during pregnancy to reduce the risk of neural tube defects while 1000mgⁱⁱ of calciumⁱⁱ is essential to fulfil her own needs while supporting bone development for her child. While most mums know they need to consume a healthy, balanced diet for two, it’s difficult for busy mums to obtain sufficient nutrients from regular meals alone. For instance, the daily requirement for 600µg of folate would be equivalent to 75 cups of brown rice, and 1000mg of calcium is found in 10 pieces of soybean cake while 11mg of zinc would be found in 52 slices of white bread or 55 large bananas.

To help mums get the nutrition they need for themselves as well as their child, two glasses of Anmum™ Materna provides pregnant mums with 100%ⁱⁱ the daily recommended requirement of folate, calcium and zinc, in a convenient low-fat milk powder formula.

This Mother’s Day, celebrate the extraordinary feat of pregnancy with Anmum Materna and Riding Pink to redeem free rides and discounted rides, in addition to exclusive gift pack simply by writing to us at anmumpink@gmail.com. Alternatively visit us on www.facebook.com/ConnectedMumsClub/ or www.facebook.com/RidingPink to learn more about these extraordinary experiences and connect with other mums. A special mommy's treats that not to be missed! 




[i] Manaf et. Al, Nutritional Status and Nutritional Knowledge of Malay Pregnant Women in Selected Private Hospitals in Klang Valley. Jurnal Sains Kesihatan Malaysia. 2014 12(2):53-62.
ⁱⁱ Based on the US Dietary Reference Intakes (US DRI)

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SushiVid | Insightful Content Creators Crunch Workshop

Mouse mommy welfie with Roberto Mata, Head of Online Marketing, Lazada!
The First social media influencer workshop was organised and conducted by SushiVid, a platform connecting brands to social media influencers. Crunch Content Creators was supported by the Malaysian Digital Economy Corporation (MDEC) to encourage branded content creation in less conventional media channels such as YouTube, Instagram, Facebook and Blogs. 

Workshop sharing session in action !
Brands such as Hermo, b.liv, Havaianas, Lazada, MILO Nutri Up, BLU, JBL, ZICO coconut water, Monster Energy drinks and TagBooth happily sponsor the workshop event and be one of the social media marketing strategy campaigns.

BLU smartphones
Present at the workshop, MDEC's VP of Creative Content and Technologies Hasnul Hadi Samsudin said that its focus has always been about growing Malaysia's digital economy and the new media space. "We would like to support and create a complete New Media community that will learn and leverage on each and other, and hope they will utilise platforms like SushiVid to fuel their growth together," said Hasnul.

Full house of social media influencers !
SushiVid chief executive officer Foong Yuh Wen said SushiVid's vision is to enable those who want to become a content creator and become a successful onw. Foong said that SushiVid had successfully paid out RM293,000 to long-tail influencers in the span of 10 months. SushiVid would like to includes new blogger integration in the future plans and introduction of a monthly pricing plan for brands that want to engage in influencers marketing.

Foetus International group executive chairman Tan Sri Vincent Lee together with Hasnul officiated the workshop followed by a sharing session by Roberto Mata, Head of Online Marketing, Lazada on how they have been collaborating with social media influencers in their marketing campaigns. Comedian YouTubers Vikneswaran Veerasundar (Vikarworld), Adam Shamil and Taneshh shared on their experience working with brands and creative process in creating fun and interesting content while maintaining authenticity. 

Being Creative & Active with Havaianas!
Such an insight content creators crunch workshop for social media influencers from SushiVid! Looking forward the next coming workshop to attend. 

For more information about SushiVid,
Website : www.sushivid.com 


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Neutrogena's Fashion Debut Celebrates Happy Skin 24/7 At Mercedes-Benz STYLO AsiaFashionFestival 2017!

Neutrogena® Happy Skin 24/7 fashion collection, a series of 30 designs presented at Mercedes-Benz STYLO AsiaFashionFestival (MBSTYLOAFF) 2017The Happy Skin 24/7 collection interprets the happy mood that one exudes with healthy, great-looking skin and created by local fashion designers Kittie Yiyi and Hazzer Wan Lee. According to Julia Teo, Associate Marketing Director of Johnson & Johnson Family of Consumer Companies, which markets Neutrogena® in Malaysia, healthy, great-looking skin is one of the things that women derives joy. “As the #1 dermatologist-recommended brand, we believe beauty starts with healthy skin – a condition which gives women a lot of positive energy in their daily lives. Imagine looking into the mirror every morning to see healthy and radiant skin, wouldn’t your mood naturally lift and your day start better? Indeed, healthy skin has the power to make one happy and that’s why our latest campaign advocates Happy Skin 24/7 with Neutrogena®,” she said.

Through the fashion debut at Mercedes-Benz STYLO AsiaFashionFestival, we hope to demonstrate the inner-joy of having healthy, great-looking skin, a result of using Neutrogena® skincare, and share it with Malaysian women -- what better way to do this than to come up with a fashion collection, inspired by the concept of Happy Skin

On the reason behind leveraging on fashion to express the essence of Neutrogena®’s latest campaign, Teo said, “It’s undeniable that women and fashion go hand in hand. Through our fashion collection, we want to tell every Malaysian woman that she can count on Neutrogena® to put her best face forward”.

Happy Skin is something that lasts through all seasons – it’s definitely not a fleeting trend. So we hope to show through our designer’s fashion collection that it’s possible to keep your skin healthy with Neutrogena®, look amazing and stay happy all the time!

We have tied up with Kittie Yiyi and Hazzer Wan Lee – two unique designers who draw their inspiration from things that intrigue them in creating interesting prints and colours! Thanks to their creativity and hard work, we will see how they bring the youthfulness and joy of Neutrogena®’s Happy Skin 24/7 concept to life tonight,” continued Teo.

Kittie Yiyi’s quirky sense of humour translates into her designs, which are often joyful and loud, yet smart. The Raffles Design Institute KL graduate’s motto is: “Whatever you decide to wear, make sure it makes you happy!” Kittie’s collection is inspired by the quintessential beach girl on a holiday. Coming from a faraway beach land, she wanders into the city in her flowy, comfy loose-fitting outfits. Her happiness is infectious – and it shows in the way she dresses. Featuring flared silhouettes, ruffles, cheerful stripes and heart-shaped prints, the collection flaunts the beach girl’s confidence in her own skin with transparent details and cut-outs.

Hazzer Wan Lee, creative director of HWL by Hazzer Wan Lee Fashion Atelier Kuala Lumpur, graduated with a degree in Fashion and Apparel Design from Herriot-Watt University, Scotland. Hazzer’s fashion collection is inspired by the water splash -- a signature of Neutrogena® Deep Clean range of cleansing products, and the first step to Happy Skin 24/7! Fluid lines and cascading layers come together to bring out the beauty and energy of water in hues of blue, green, orange and pink. The clever incorporation and layering techniques of different materials such as denim, organdy, PU leather, cotton silk and dyed fabrics results in a unique 3D effect that mimics the movements of water.

Watch Neutrogena® Happy Skin 24/7 fashion debut at Mercedes-Benz STYLO AsiaFashionFestival 2017 online! Details at Neutrogena® Malaysia, 
Facebook : https://www.facebook.com/myneutrogena/

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