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In conjunction with Earth Day 2024 and World Environment Day, guardian announced the launch of its first sustainable own brand personal care range – the guardian Eco-Garden range.

Made from 100% certified organic ingredients and sustainable mass-balance palm oil and packaged in 100% recyclable bottles, the new Eco-Garden range embraces guardian’s #DoubleTheNatural (pairing of natural ingredients) concept which brings the dual benefits of nature's healing and restorative powers into every home.

Anna Ng, Marketing Director of guardian Malaysia said: “Our Eco-Garden range, will help our customers enjoy the magic healing of nature, inspired by botanicals for a sensual cleansing experience at affordable prices.

Infused with the joy of nature, the Eco-Garden range transforms your bathroom into a tranquil oasis, encapsulating the essence of a serene garden sanctuary.

“We know that our customers seek clean, natural origin products that are sustainably sourced and produced while using effective ingredients that do not harm our environment. The Eco-Range of personal care products meets this customer need at an affordable price point debunking the myth that sustainability means expensive products. They get to choose the natural products that do not harm our mother Earth and yet obtain great value for their money.”

Showcasing nature’s benefits sustainably, with guardian Eco-Garden

The product line includes seven diverse ranges that cater for specific functional benefits from the natural ingredients such as;

1. Ultra-Moisturising – Macadamia and Shea Butter

2. Hair Fall Control – Coffee and Ginseng

3. Repair and Strengthen – Argan and Camellia

4. Silky and Smooth – Avocado and Olive

5. Anti-Dandruff – Ginger and Tea Tree

6. Deep Cleansing – Bergamot and Peppermint

7. Soothing – Aloe Vera and Chamomile

Standout offerings include:

● Macadamia & Shea Butter, which provides ultra-moisture for your hair, and all-natural ingredients that ensure your skin stays supple, pampered, and nourished.

● Camellia & Argan, which helps repair and strengthen hair, with ingredients that offer nourishment and rejuvenation, for strong hair that’s smooth and easy to manage.

● Avocado & Olive, which are a perfect remedy for dry and unmanageable hair and skin, with ingredients that nourish and moisturise for a silky-smooth finish.

The new Eco-Garden personal care range comprises Shampoos, Conditioners, Hair Oil, Body Wash, Hand Creams, Body Lotion and Treatment and is available at all guardian stores and online.

At the media launch held at The Nursery, Taman Tugu, Kuala Lumpur, members of the media and Social Media Influencers worked with Precious Plastics to recycle plastic bottles that they each brought to the event.