Leading natural health supplement brand BLACKMORES recognises the importance of healthy skin and has therefore introduced a range of high quality natural skincare products catering to different skin needs. BLACKMORES Natural Vitamin E Cream range is a natural skincare product which helps to moisturise and protect dry skin, nourish and soothe skin, and prevent moisture loss. It contains a source of natural vitamin E together with lanolin, avocado oil, apricot kernel oil and vitamin A. It has no artificial colours or fragrances.
The skin is our largest organ and changes
constantly throughout life. In fact, skin will regenerate itself approximately
every 27 days. Proper skin care is essential to maintaining the health and
vitality of this protective and essential organ. Harsh environment and nutrient
deficiencies can have an impact on the structure and function of skin and may
contribute to skin irregularities such as dry skin.
According to Jeannie Kwa, Naturopath from BLACKMORES, “Vitamin E is
fat-soluble antioxidant naturally present in healthy skin. Applying vitamin E
to the skin’s surface provides additional protection as it functions as a skin
conditioner and to protect skin cells from environmental damage.”
“Lanolin has a very similar function to our skin’s natural sebum. Both lanolin and sebum form a protective waterproof barrier on the skin and act to protect the skin and keep it from becoming dry, brittle and cracked by dehydration”, Kwa adds.
BLACKMORES Natural Vitamin E cream has been part of the BLACKMORES range
for almost 40 years, since it was launched in 1978. Explained Kwa, “BLACKMORES
started formulating skin care products in the 1970s including vitamin E cream
because we believe in a holistic approach to health and wellbeing. We
understand it’s just as important for people to look after their skin health so
they are supporting their health from outside in.”
“We knew consumers were looking for alternatives to skin creams that had
chemicals as the foundation, so the brief was to make a high-quality nourishing
skin care cream based on natural ingredients. The base of the product had to be
natural, so avocado and apricot kernel oil were chosen with a special mixed
tocopherol vitamin E blend. Most mainstream products at the time were based on
petrochemical-based mineral oils ingredients that didn’t fit with the natural
skincare philosophy”, says Kwa.
“At BLACKMORES, our belief in a natural, holistic approach to health
inspires us to excellence in everything we do. Over 2 million tubes of
BLACKMORES Natural Vitamin E Cream has been sold so far internationally, and we
are now proud to launch this in Malaysia to provide both men and women with a
skincare range that caters to their different skin needs”, said Eddy Ong,
Country Manager of BLACKMORES Malaysia.
BLACKMORES Natural Vitamin E Cream + Lanolin is a rich and soothing
cream which helps to deeply moisturise and protect dry skin. It contains
natural sources of vitamin E, 7% natural lanolin, avocado oil, apricot kernel
oil and vitamin A. This cream helps prevent moisture loss by locking moisture
into skin and is suitable for both body and face.
BLACKMORES Natural Vitamin E Cream Skin Bright helps to moisturise and promote radiant skin. It contains antioxidants (licorice root extract, glabridin, wakame seaweed extract, vitamin E) which help to promote the appearance of a brighter complexion while vitamin A and oils of avocado and apricot kernel help to nourish and smooth the skin.
BLACKMORES Natural Vitamin E Cream Skin Barrier helps to protect the skin from the harsh environment and hydrates and softens the skin. This is a protective and hydrating cream blended with nourishing plant derived oils containing omega-6 and omega-9 fatty acids that form a film on the skin, providing a layer of protection from environmental pollutants with added DepollutineTM (a moisturising algae) and PhytovieTM (a copolymer conditioning oils that help to provide a barrier to environmental pollutants).
BLACKMORES Natural Vitamin E Cream Firm & Smooth helps moisturise
and firm the skin and reduce the appearance of fine wrinkles. This cream
contains DermcomTM that features Crocus crysanthus (snow crocus) bulb extract
which improves skin firmness and skin elasticity, and Tamanu (Calophyllum
inophyllum) seed oil that contains fatty acids (including calophyllic acid)
which are emollient and function to fill in the cervices of fine lines,
increase skin softness and smoothness, and improve the overall appearance of
skin.
According to Caryn Loh, Managing Director of WATSONS Malaysia, “As the
market leader in the retail beauty space, Watsons is proud to partner with
Blackmores to bring a new addition to our skin care category. The Blackmores
Natural Vitamin E cream range is very popular overseas and we are excited to
bring this range to our shores and continue to provide our valued customers
with appealing beauty products at our Watsons stores. We are confident this
range will do well amongst our customers especially from a trusted quality
brand like Blackmores.”
BLACKMORES Natural Vitamin E Cream range is currently available exclusively in all Watsons Malaysia stores. The BLACKMORES Natural Vitamin E Cream + Lanolin retails at RM 35.00 for its single tube and the range of facial moisturisers retails at RM 65.00 for each pump bottle.
Website: www.watsons.com.my
