Malaysia’s leading
business-to-business baby product convention, BabyCon, is kicking off its third
edition with a impressive range of cutting-edge baby brands in tow and the
chance for baby product retailers to connect with international industry
speakers and reputable distributors.
Dubbed BabyCon 3.0, the new and
improved convention will be held from 9am to 6pm on the 5th of October at The
Starling Mall in Damansara Utama, offering attendees the chance to get up close
and personal with distributors representing more than 50 baby brands,
collectively showcasing the most recent innovations in the baby product space.
The convention is organised by
the Baby Product Assocation of Malaysia (BPAM). The association counts some of
the country’s biggest retailers and distributors amongst its members and
provides members various benefits including special booth rates at international conventions and access to a network of business support services,
while also catering a proven platform in BabyCon to drive awareness and boost
sales.
Says Tze-Co Gwei, CEO of BPAM: “BabyCon
is our flagship event and we are proud that, during the last edition of the
event, our exhibitors amassed a total of RM3 million in sales within one day!
This is proof that the platform we have created is indeed valuable in assisting
our members and growing the industry as a whole”.
Fittingly, BabyCon is being
endorsed by YB Hannah Yeoh, the Deputy Minister of Women, Family and Community
Development. As Guest of Honour for the convention, YB Hannah Yeoh will witness
the echange of a Memorandum of Understanding between BPAM and OrphanCare
Foundation (OCF), a local charity which is doing critical work in transitioning
children institutionalised in orphanages to family and community-based care,
while providing unplanned, at-risk, newborn babies the joy and benefits of
growing up in a family.
Under the partnership, BPAM and
OCF will explore the possibilities of jointly funding work and projects to
raise awareness of institutionalised children and at-risk newborn babies to the
public, private sector, MPs and local government.
The two organisations will
also look at ways for local organisations and community groups with an interest
in the cause to lend their support as well.
In addition, BPAM is also
supporting OCF’s baby hatch programme, whereby hatches have been set up
nationwide to provide a second chance for babies who are unwanted or whose
parents cannot afford to take of them.
Under the programme, babies left at the
hatch are handed over to couples who are registered for the adoption process
carried out by the foundation, thus providing babies with a way out of
insitutional upbringing and a chance at a family-based upbringing.
Celebrity stardust will also be
present at BabyCon 3.0 thanks to Wong Chui Ling, a well known TV and radio
host, who will be part of the panel of judges for the IBUENCER Awards.
As the
first-of-its-kind in the baby industry, the IBUENCER Awards recognises
Malaysian mummy influencers who have used their social media power for good,
whether by helping other mothers through their parenting challenges or
recommending trustworthy baby products and brands. Winners will receive a share
of RM50,000 worth of baby products.
Thank You readers for your
support and glad that you found #MouseMommyTreats blog is practical and provide
useful information in parenting for parents and kids.
Mouse mommy was feeling
blessed and appreciate so much for being awarded Top 10 BPAM IBUENCER Award
2018! Thank YOU!
All in all, retailers and
distributors can look forward to the most complete baby product convention to
ever come to Malaysia.
Apart from a wide range of brands and offerings, a focus
on quality means that attendees will almost certainly find a suitable range of
products which can bring their business to the next level. More photos can click here to view Album 1 | Album 2 | Album 3 | Album 4 | Album 5 | Album 6.
BPAM’s top priority is to develop its
own BPAM Code of Practice in tandem with the government. The aim of the Code of
Practice is to define and standardize baby product regulations within Malaysia
to safeguard the welfare of babies while protecting the business interests of
retailers and distributors.
Interested
to know more about Babycon 3.0 and BPAM,
*For more about Mouse Mommy
Treats, do follow us*
Malaysia’s leading business-to-business baby product convention, BabyCon, is kicking off its third edition with a impressive range of cutting-edge baby brands in tow and the chance for baby product retailers to connect with international industry speakers and reputable distributors.
Dubbed BabyCon 3.0, the new and improved convention will be held from 9am to 6pm on the 5th of October at The Starling Mall in Damansara Utama, offering attendees the chance to get up close and personal with distributors representing more than 50 baby brands, collectively showcasing the most recent innovations in the baby product space.
The convention is organised by the Baby Product Assocation of Malaysia (BPAM). The association counts some of the country’s biggest retailers and distributors amongst its members and provides members various benefits including special booth rates at international conventions and access to a network of business support services, while also catering a proven platform in BabyCon to drive awareness and boost sales.
Under the partnership, BPAM and OCF will explore the possibilities of jointly funding work and projects to raise awareness of institutionalised children and at-risk newborn babies to the public, private sector, MPs and local government.
The two organisations will also look at ways for local organisations and community groups with an interest in the cause to lend their support as well.
Under the programme, babies left at the hatch are handed over to couples who are registered for the adoption process carried out by the foundation, thus providing babies with a way out of insitutional upbringing and a chance at a family-based upbringing.
As the first-of-its-kind in the baby industry, the IBUENCER Awards recognises Malaysian mummy influencers who have used their social media power for good, whether by helping other mothers through their parenting challenges or recommending trustworthy baby products and brands. Winners will receive a share of RM50,000 worth of baby products.
Mouse mommy was feeling blessed and appreciate so much for being awarded Top 10 BPAM IBUENCER Award 2018! Thank YOU!
All in all, retailers and
distributors can look forward to the most complete baby product convention to
ever come to Malaysia.
Interested
to know more about Babycon 3.0 and BPAM,
Website : www.bpam.org.my
Facebook : https://www.facebook.com/mybpam/
Instagram : https://www.instagram.com/bpam_my/
*For more about Mouse Mommy
Treats, do follow us*
