Thursday, July 28, 2022

MOP KLIA | MITSUI OUTLET PARK KLIA SEPANG’S 7TH ANNIVERSARY CELEBRATION!



Mitsui Outlet Park KLIA Sepang (MOP KLIA), Japan’s branded factory outlet shopping mall, is celebrating its 7th Anniversary from June 24 until July 31 with a host of activities and prizes up for grabs.


 

Rewards worth a total of RM100,000 can be won through its “Spend, Twist & Win” campaign with prize offerings that include shopping and F&B vouchers as well as other premium gift items. 



Limited to only 200 daily winners with a minimum spent of RM300 in a maximum of two receipts, shoppers are advised to shop early to be in the running to win prizes.


 

As part of the anniversary celebration, visitors to MOP KLIA will also be treated to a special performance by Pinkfong & Baby Shark on July 9 and 10 as well as on July 16 and 17 at the main concourse of the mall. 



There will be a meet and greet session with Pinkfong & Baby Shark. Children will be entitled to take a photo on stage with Pinkfong & Baby Shark with a minimum purchase at the Toy World merchandise booth.

 


“This year’s anniversary celebration caters to families with young children as well as young adults who are fans of Pinkfong and Baby Shark. With every celebration, we aim to create new experiences for visitors and shoppers so that there is always something new to look forward, to experience or to try new offerings,” said TJ Cheah, Deputy Managing Director of MFMA Development Sdn Bhd.

 


Visitors to MOP KLIA will see a transformation of the mall into a Colourful Paradise that is adorned with Instagram-worthy displays, such as neon light, balloons, sprinkles, photogenic tunnels and more.



Shoppers with interest in arts and crafts can take part in a DIY Tote Bag activity which entitles them to create a personalized gift for themselves with a minimum spent of RM200 in a maximum of two receipts.






10 Must-Visit Stores in MOP KLIA Sepang is Bari-Uma Japanese Ramen, Leten Asian Cuisine, Watsons, Gao!Gao! Itallian Cuisine, Cotton:On Kids Apparels, Sembonia, Carlo Rino, Gong cha, Mitsui Fudosan find your Japan and Courts. Irresistible offers and discounts that attract me to be there!


 

Birthday After Party Late Night Sale from 10pm till 12 midnight will be held on three consecutive days from July 8 until July 10 with discounts offered up to 80%, welcome gift giveaways, happy hour instant cashback reward and more that will make shopping at MOP KLIA even more rewarding and fun.


 

With Phase 3 recently just opened, visitors can 
also take the opportunity to visit the 5 new 
concept stores, i.e., PUMA, Nike Unite KLIA, 
adidas, OBJET, and Courts.

 


MOP KLIA is strategically located just 8 minutes away from KLIA and klia2 and approximately 45 minutes from KL City Centre. The outlet mall is easily accessible through various highways such as ELITE, LDP, KESAS, MAJU Expressway, North South Expressway Central Link, and NKVE. Getting to MOP KLIA is also convenient as there are ample public transportation services available.  



For more information on upcoming offers, promotions and happenings at MOP KLIA, 

Website : www.mitsuioutletparkklia.com.my 

Facebook : www.facebook.com/MOPKLIA


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Thursday, July 21, 2022

Shopee | Malaysian Online Fashionistas Celebrated Endemicity In Boho-Inspired Style Jackets, Skirts And Pants

 


Malaysians’ fashion purchase driven by the need to switch from casual to office wear post-pandemic? Shopee’s fashion purchase insight tells another story.


The trend shows that colourful Boho appeal which came back in Spring/Summer 2021 made it through Fall/Holiday 2021 and Spring/Summer 2022 on Shopee. However, it may be phasing out soon to make way for fall/holiday 2022 colour blocking.


Shopee’s data¹ revealed that Malaysians were buying 21 per cent more Boho² influenced clothing between 1 June 2021 to 30 June 2022. 



The trend, according to Shopee, gradually took over the more practical athleisure clothing starting from the first half of 2021 when sales for athleisure wear tapered off by 10.2 per cent compared to the same period the year before. This was the beginning point for colourful outerwears, peasant blouses, flowy maxi dresses and skirts, loose and lightweight button-down shirts with retro patterns, denims and slacks.



The height of this trend, according to Shopee users’ purchase insight came in the first quarter of this year when Malaysians were fulfilling their suppressed travel and leisure appetite with vacations, hang outs at cafes, shopping malls and more.


The total number of purchases for boho themed chino pants increased by 114 per cent, dresses 55 per cent and skirts 41 per cent compared to the same period last year.


Conversely, searches for lounge and sleepwear continue to drop.


With boho inspired style reaching its optimum point, Shopee Malaysia users’ purchase trend, in alignment with the global fashion trend, started to show a shift towards colour blocking.


Between March and May this year, as global fashion labels started to give consumers a glimpse into their upcoming fall/holiday 2022 collection which mainly consist of faux leather jackets, tank tops and mason pants, we see users starting to prepare their wardrobes to be on trend for the next half of the year.


Neutral, ivory and peachy beige colour palettes were gradually replacing the colourful boho-chic styles. This purchase pattern, according to Shopee’s consumers’ insight, had its beginning in the second quarter of this year.



Between April and June this year, Shopee users were starting to purchase 13 per cent more blazers and coats from the quarter before and this upward trend is expected to stay until the end of fall/holiday season 2022.


With the rise in demand for blazers and coats, Shopee also saw a 35 per cent increase in sales for undershirts between the first quarter and second quarter this year.


Consequently, demand for trousers – with fitted waists and wide hems — also saw a 10 per cent increase.


With the gradual transition between fashion trends, Malaysians are also seen to be buying new footwear to match.



Malaysians are seen purchasing sandals and mules to match their Boho influenced outfit while  loafers, high and low tops, stilettos and oxfords were purchased to gear themselves up to head back to their offices after a long hiatus. As such, these items saw an increase in demand and are replacing flip flops this year compared to last year.



According to Shopee, the buying behaviour observed is a sign that Malaysian online fashion shoppers are beginning to enjoy dressing on trend again. With Malaysia in the endemic phase, Malaysians are also bracing themselves for the cooler days ahead in their air conditioned offices after fulfilling their suppressed appetite for leisure and travel.  

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Wednesday, July 20, 2022

Antabax and R.E.A.L Kids Partner to Reduce the Spread of Hand, Foot and Mouth Disease in Malaysia

 


While Hand, Foot and Mouth Diseases (HFMD) is on the downtrend in Malaysia with 106,477 cases reported as of 18 June 2022, it is still an approximately 39 fold increase compared to the 2,710 cases[1] reported for the same period last year, according to the latest report by the Ministry of Health Malaysia. 



Hand, foot, and mouth disease (HFMD) is a very contagious common illness which typically affects children below 5 years of age, although adults and older children can also be infected.



HFMD is highly transmissible, and childcare settings are the most common places for HFMD to be contracted because of toilet training, diaper changes, and the fact that children often put their hands into their mouths.

What can we as parents do to keep the little ones safer?



To accompany Malaysian parents in combating HFMD, Antabax, Malaysia's leading Halal anti-bacterial personal care brand is partnering with R.E.A.L Kids, the country’s largest owner-operated kindergarten chain with 45 centres and 3,600 students nationwide by equipping students, teachers and staff with Antabax care kits for on-the-go personal hygiene, and creative education materials to raise understanding of the dos and don’ts of HFMD.

 


“As a leading brand in hygiene and sanitation solution for consumers, Antabax is committed to providing regular education and continuous access to strengthen healthy and hygenic habits, and together creating a healthier and cleaner community. Good personal care, good hygiene especially hand hygiene may help prevent the spread of HFMD. 



Through Antabax product solutions, we trust that parents and teachers play an important role in teaching children to wash or sanitise their hands frequently before and after eating, as well as before and after going to the toilet, after group activities or touching suspect surfaces, and avoid sharing or touching other children, sharing water bottles, food or toys[2].  Provide your child with their own sanitiser and show them how to use it, and when to use it too! Clean hands keep us safe,” says Chua Su Fee, Marketing Manager from Antabax. She further remarked that this activity is only the beginning of Antabax’s long-term commitment to continuously contribute and bring a positive impact on Malaysian families. 



Speaking on the partnership with Antabax, Ng Ming-yan, Operations Manager at R.E.A.L Kids says, “We are glad to partner with Antabax once again, as the brand continues to educate and raise awareness on infectious diseases that affect children in a creative and timely manner. We would also remind parents to reinforce good hygiene behavior at home, and to wipe down their little ones’ belongings to reduce the spread. Always remind your child to keep their hands away from their mouth, and if they are unwell do not send them to school but take them to a clinic or hospital for diagnosis[3].”



Antabax will be sharing educational materials and tips on reducing the spread of HFMD, which will be distributed to all R.E.A.L Kids students nationwide.  Content includes creative discussion and activities sheets for students developed by teachers and caregivers on reducing the risk of HFMD.  The brand continues its role as an enabler to encourage parents, students and teachers to get back in action by emphasizing good personal hygiene practices, which is in-line with its #BaxInAction theme.    




The brand will be contributing its products including antibacterial sanitizer spray, bar soap and antibacterial wipes which able to kill 99.9% of germs and give parents peace of mind about their child’s hygiene.   



A promotional voucher that can be used on Antabax products purchase is provided to support parents in making their next Antabax purchase.



For more information on Antabax, please visit http://www.lamsoon.com.my/ or follow us on Facebook https://www.facebook.com/Antabax.Malaysia/ and on Instagram https://www.instagram.com/antabax.



[1] https://kpkesihatan.com/2022/06/21/kenyataan-akhbar-kpk-21-jun-2022-situasi-semasa-kejadian-penyakit-tangan-kaki-dan-mulut-hfmd-di-malaysia-me-24-2022/

[2] https://www.cdc.gov/hand-foot-mouth/about/prevention.html

[3] https://www.cdc.gov/hand-foot-mouth/about/prevention.html


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