Mamonde
Malaysia, a cosmetic brand under Amorepacific Malaysia has expanded its market
presence online through a partnership with 11street (www.11street.my), one of Malaysia’s
largest online marketplaces.
With
the launch of Mamonde on 11street, shoppers are spoilt for choice with 57
Mamonde skincare, makeup and optional care items that are available for online
purchase. Apart from that, shoppers can expect to see some exclusive online
items which are only available online such as Rose Water Toner 500ml, AC Balance Spot Serum 15ml, AC Balance Spot Patch (12 patches) and the Colour ToneUp Base 30ml (01-Green & 02-Purple).
AC Balance Spot Patch (12 patches) |
AC Balance Spot Serum 15ml |
On
top of its 5 beauty counters in AEON 1 Utama and AEON Mid Valley in the Klang
Valley, AEON Bukit Indah and AEON Tebrau City in Johor and AEON Queensbay Mall
in Penang now, Mamonde Malaysia launched the sale of its products on 11street
for the convenience of customers who prefer online shopping.
“Mamonde
Malaysia currently has limited number of counters nationwide and we see the
opportunity of reaching out to more customers through online presence. Apart
from that, I think there is a need to cater to shoppers who prefer online
shopping,” said Celine Diong, Brand General Manager of Mamonde Malaysia.
With
the expansion of Mamonde Malaysia’s sales channel that covers online sales, the
brand expects its sales to increase by 50% in the next 6 months.
“Based on our recent campaign, we find
that Korean products are one of the most shopped products on our platform. With
health and beauty products being one of the most popular online shopping items,
we are delighted to partner with Mamonde Malaysia, a South Korean beauty care
brand inspired by flowers. This partnership reflects our commitment to extend
our product offerings while giving our shoppers confidence in purchasing
authentic products from international brands," said Bruce Lim, Vice
President of Merchandising, 11street.
Cover Powder Cushion No.21 or No.23 (Gifts with Purchase) RM129 |
Mamonde
is the first cosmetic brand of its kind that uses only flowers as its key
ingredient coupled with other natural ingredients in its formulation.
AmorePacific has invested a great deal in R&D to ensure the efficacy of
Mamonde products and that these products are gentle on the skin just like the
characteristics of a flower.
The
5 Key Flowers of MAMONDE
1. Honeysuckle (Revitalizing)
The Honeysuckle has amazing vitalizing properties
that maintain skin health. The Honeysuckle is an absorbent plant with the
ability to absorb nutrients from barren soil to effectively deliver nutrients
to vital parts of the plant.
2. Hibiscus (Moisturizing)
The Hibiscus contains natural hydrators that offers
flawless hydration.
3. Narcissus (Hydration)
Narcissus offers soothing effect and therefore
benefits tired skin.
4. Lotus Flower (Cleansing)
The Lotus Flower has the ability to cleanse while
providing anti-oxidant protection.
5. Camellia (Anti-Aging)
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