Sunday, October 21, 2018

Congratulations Aisha Nazar Be The AirAsia And Sony #ThroughTheLens Ambassador 2018



AirAsia and Sony was revealed at a star-studded media event and announced to be 29 year old Aisha Nazar from Kuala Lumpur, after a 10-week global search of the joint ambassador. Her visual stories stood out amongst over 700 submissions from around the world and won the hearts of the professional judges, clinching her the one-year joint ambassadorship prize with the two leading travel and technology brands.


AirAsia X Group Head of Commercial Barry Klipp said, “It is almost 11 years now since we started flying long haul, low cost, enabling consumers to travel further, for less. It is heartwarming to see so many visually compelling travel stories from our guests shared through this inaugural joint ambassador search with Sony. These inspiring stories are a great example of what drives us at AirAsia to continue to expand our long-haul network and make more destinations accessible to all as we continue to live up to our promise of now everyone can fly extra long. I take the opportunity to thank Sony for their support and enthusiasm in this partnership and I congratulate all of our winners including our appointed joint ambassador, who now has the opportunity of a lifetime ahead of her.”


#ThroughTheLens we can tell and share the story behind the scenes. Mouse mommy loves photography so much. Photography able to capture moments, express emotions and feeling too! A great photography composition, angulation and technique able to bring live to the photo.




Mouse mommy has go through all the photography works by the contestant and spotted some great work. Keep it up for all photography lovers and snap more meaningful and positive energy photos!


Sony Malaysia Managing Director Satoru Arai said, "We can see that the passion for photography and travel has advanced tremendously, as it is now possible for everyone to produce high quality photos with amazing aesthetics to tell inspiring travel stories with the latest visual technology, much like all the submissions we have received from this joint ambassador search. Our hope is to keep this passion for photography alive so that more people can share the beauty of this world through their camera lens when they travel.”


To further inspire travelling, AirAsia will be running a special two-week promotion to ALL destinations with fares on sale discounted by up to 70%. Guests can book online at airasia.com from now until 28 October for immediate travel or until 30 June 2019.


The newly appointed joint ambassador for AirAsia and Sony, Aisha Nazar, will soon travel to Tokyo on AirAsia’s award winning Premium Flatbed for an exclusive tour at Sony’s technology lab to experience their future technologies and inventions which are yet to be publicly released. Besides this money-can’t-buy experience, she will also undergo a full year apprenticeship with Sony and take home the latest full frame mirrorless camera Sony Alpha A7 III K as well as Sony h.ear on 2 wireless headphone, both valued at over RM10,000.


As an extension to #ThroughTheLens campaign, this joint ambassador search with Sony has received more than 700 photo submissions from all over the world featuring AirAsia destinations which can be viewed at throughthelens.airasia.com. Nine other shortlisted finalists will also receive special prizes which include AirAsia X flights and a Sony RX100V camera valued at RM4,299 each.


Renowned Malaysian artistes Elfira Loy, Alvin Chong, Izara Aishah, Zahirah MacWilson and Che Puan Juliana Evans were also announced as the faces of AirAsia’s #ThroughTheLens campaign inspiring travel videos which will see them flying to popular AirAsia destinations such as Xi’an, Tokyo, Amritsar, Taipei and Seoul. Fans can look out for these videos on airasia.com/throughthelens from today onwards.


Interested to know AirAsia's latest promotions and activities,
Twitter : twitter.com/AirAsia

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Friday, October 19, 2018

BabyCon 3.0 Bring The World’s Best Baby Products And Brands To Malaysia For Parents And Kids!


Malaysia’s leading business-to-business baby product convention, BabyCon, is kicking off its third edition with a impressive range of cutting-edge baby brands in tow and the chance for baby product retailers to connect with international industry speakers and reputable distributors.


Dubbed BabyCon 3.0, the new and improved convention will be held from 9am to 6pm on the 5th of October at The Starling Mall in Damansara Utama, offering attendees the chance to get up close and personal with distributors representing more than 50 baby brands, collectively showcasing the most recent innovations in the baby product space.


The convention is organised by the Baby Product Assocation of Malaysia (BPAM). The association counts some of the country’s biggest retailers and distributors amongst its members and provides members various benefits including special booth rates at international conventions and access to a network of business support services, while also catering a proven platform in BabyCon to drive awareness and boost sales.


Says Tze-Co Gwei, CEO of BPAM: “BabyCon is our flagship event and we are proud that, during the last edition of the event, our exhibitors amassed a total of RM3 million in sales within one day! This is proof that the platform we have created is indeed valuable in assisting our members and growing the industry as a whole”.


Fittingly, BabyCon is being endorsed by YB Hannah Yeoh, the Deputy Minister of Women, Family and Community Development. As Guest of Honour for the convention, YB Hannah Yeoh will witness the echange of a Memorandum of Understanding between BPAM and OrphanCare Foundation (OCF), a local charity which is doing critical work in transitioning children institutionalised in orphanages to family and community-based care, while providing unplanned, at-risk, newborn babies the joy and benefits of growing up in a family.




Under the partnership, BPAM and OCF will explore the possibilities of jointly funding work and projects to raise awareness of institutionalised children and at-risk newborn babies to the public, private sector, MPs and local government. 

The two organisations will also look at ways for local organisations and community groups with an interest in the cause to lend their support as well.


In addition, BPAM is also supporting OCF’s baby hatch programme, whereby hatches have been set up nationwide to provide a second chance for babies who are unwanted or whose parents cannot afford to take of them. 



Under the programme, babies left at the hatch are handed over to couples who are registered for the adoption process carried out by the foundation, thus providing babies with a way out of insitutional upbringing and a chance at a family-based upbringing.


Celebrity stardust will also be present at BabyCon 3.0 thanks to Wong Chui Ling, a well known TV and radio host, who will be part of the panel of judges for the IBUENCER Awards



As the first-of-its-kind in the baby industry, the IBUENCER Awards recognises Malaysian mummy influencers who have used their social media power for good, whether by helping other mothers through their parenting challenges or recommending trustworthy baby products and brands. Winners will receive a share of RM50,000 worth of baby products.


Thank You readers for your support and glad that you found #MouseMommyTreats blog is practical and provide useful information in parenting for parents and kids. 


Mouse mommy was feeling blessed and appreciate so much for being awarded Top 10 BPAM IBUENCER Award 2018! Thank YOU!  


All in all, retailers and distributors can look forward to the most complete baby product convention to ever come to Malaysia. 


Apart from a wide range of brands and offerings, a focus on quality means that attendees will almost certainly find a suitable range of products which can bring their business to the next level. More photos can click here to view Album 1 | Album 2 | Album 3 | Album 4 | Album 5 | Album 6


BPAM’s top priority is to develop its own BPAM Code of Practice in tandem with the government. The aim of the Code of Practice is to define and standardize baby product regulations within Malaysia to safeguard the welfare of babies while protecting the business interests of retailers and distributors.

Interested to know more about Babycon 3.0 and BPAM,
Website : www.bpam.org.my   

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Thursday, October 18, 2018

How To Make An Irresistible (Edible!) Terrarium At Home?



Mouse mommy and family love the Guardian Nature’s Heart macadamia nuts and mix nuts so much, it is crunchy, nutritious and yummy! 



It is always a great choice to be healthy snack, morning breakfast and as well as a grab and go snack whenever mouse mommy in rush or busy with work.


So exciting that mouse mommy has discovered how to make a Nature's Heart Edible Terrarium! Mouse mommy was learns through the Guardian Malaysia Media Wellness Retreat Trip with Joanna Soh. I would love to share this simple yet nutritious recipe with you!


First, prepare all the necessary ingredients from Nature’s Heart such as Oat and Raisin biscuits, Chia Seeds, Macadamia nuts, Roasted Almond, Roasted Mixed Nuts, Roasted Cashew Nuts, Dried Apricots, Dried Cranberries; Yogurt, Cocoa Powder, Honey and some edible flowers.




Crush the Nature Heart’s Oat and Raisin biscuits into sand-like textures and put in a glass cup as base.


After that, add in the mixture of Nature’s Heart Chia Seeds, yogurt, cocoa powder and honey as soil layer. Such a fertile, nutritious and delicious soil layer!


Third layer will be the nuts rocks layer. Put Nature’s Heart roasted macadamia nuts, roasted almonds, roasted cashew nuts and roasted mixed nuts into a plastic bag and crush and break it into small pieces of nuts.




The last layer is the most fun part! Mouse mommy and media friends were decorating our own Edible Terrarium with Nature’s Heart dried apricots, dried cranberries and edible flowers. Done!


Such a unique and beautiful Nature’s Heart Edible Terrarium! This Edible Terrarium is a good source of protein, magnesium, calcium, iron and high in dietary fibre. It is also contains plant-based-omega-3, natural, no additive and suitable for all. We Love it!


Everyone can make your own personalized Edible Terrarium at home! It would be a fun activity for the entire family members and kids too! More photos can click here to view. 


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#UnlockingRealWomen With Max Factor Beauty House !


Mouse mommy was so exciting to join this Max Factor Beauty House Grand Launch! Congratulations that Max Factor is available in Watsons Malaysia now!


One of the most notable icons in the cosmetic industry Max Factor is now available in Malaysia. Held at one of the finest heritage building - Lot 10, Jalan Tangsi, the brand celebrated its launch with The Max Factor Beauty House pop up, and unveiled its official brand ambassador Lisa Surihani where some 150 guests were invited for an uplifting and inspiring evening of #UnlockingRealWomen.


Such an inspiring evening of #UnlockingRealWoman ! Nowadays, women are busy with multitasking tasks and challenges in life. Every women has her own profession, family commitments and social responsibility. Same goes to mouse mommy as well.  


“We are excited for the arrival of Max Factor in Malaysia after its incredible success in the rest of Asia. As a pioneer in the beauty industry, the brand has always played an important role in uplifting women to embrace their identity through self-expression. We hope the brand will resonate with women everywhere as we believe that every woman should be given the chance to feel empowered”, said Pink Fong, Marketing Director at Coty Malaysia.


In conjunction with the launch, the brand also revealed the #UnlockingRealWomen campaign — collaboration with an incredible group of influential women such as Kavitha Sidhu, Ling Oo, Raja Nadia Sabrina and Max Factor Malaysia’s newly appointed ambassador, Lisa Surihani.

“Lisa’s personality showcases a connection to the brand that will bring a new spark of inspiration and help translate our newly repositioned brand vision. Her life story also relates closely to the #UnlockingRealWomen campaign, which makes this partnership all the more meaningful. We are thrilled to have her on board”, said Pink Fong.


Women are incredibly powerful in their own right but are often held to higher standards; expected to juggle multiple roles, excel at them all and be perfect throughout — all the while putting everything else before them. 

#UnlockingRealWomen seeks to explore the multiple roles that women have in family, society and industry and celebrates their strengths, unique abilities and unlimited potential. Ultimately, the campaign is all about celebrating women and their powerful life experiences, and a reminder that beauty goes beyond gender roles.


Totally agree with it! Mouse mommy is also having multiple roles and responsible either in work, family or personal life. 

Mouse mommy was excited to try out the Max Factor cosmetic range. The Max Factor liquid foundation is WOW me with 14 colour palettes that cater for different skin tone for ladies. Awesome! 


Lisa, Kavitha, Raja Nadia and Ling are the epitome of women who, despite their success, have been defined by societal roles and expectation as a public figure, mother and wife. They each have had their own aspirations growing up but due to their responsibilities and family commitments, have had to put their ambitions aside.


Lisa has had a successful career in the entertainment industry since young but has always wanted to be a dancer; Raja Nadia is a successful blogger and founder of her own fashion label but behind her busy lifestyle, she aspires to live a better, healthier life; Kavita’s career took off with her first Milo commercial at 15 years old before going to Paris to pursue a modelling career but dreams of becoming a singer; while jewelry designer and gemologist Ling worked hard every single day of her life to start her own jewelry line but longs to start a family and become the ultimate homemaker. 



Watch the 4 women who live their lives in the public eye unlock their dreams and aspirations to those closest to them here.

Max Factor is also partnering exclusively with Watsons in bringing the brand’s legacy and makeup artistry to Malaysia and is available in selected Watsons outlet and online stores nationwide.



“This is definitely another milestone for us to partner up with such a reputable international make-up brand founded at the beginning of the 20th century with great heritage value. Max Factor is definitely in line with our values as we always strive to provide our customers a wide array of choices. With this partnership, we hope to hope to have more positive response”, said Caryn Loh, Managing Director at Watsons Malaysia.  


In celebration of the #UnlockingRealWomen campaign, the brand pays tribute to women everywhere with The Max Factor Beauty House — an homage to their unique strengths, identities and aspirations through 7 different rooms — Her Patio; Her Living Room; Her Dining Room; Her Bathroom: The Virtuous Room; Her Bedroom; Her Powder Room and Her Gallery Room — each adorned with symbols of inspiration and empowerment.


While women want to be acknowledged beyond their gender roles, they still value what is important to them such as family, friends, career and personal growth. Representing the everyday woman and their powerful journeys, The Max Factor Beauty House encompasses these elements in their lives and celebrates their deepest hopes and dreams.


Everyone has a dream. What is yours? 

Interested to get to know more about Max Factor,

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