Renowned Malaysian supermodel and actress – Amber Chia joined the Japan Fruit & Vegetables Export Promotion Council (J-FEC) and the Japan Food Product Overseas Promotion Center (JFOODO) in announcing their upcoming campaign, “JAPANESE FRUIT. THE ULTIMATE GIFT.” - an initiative to encourage a healthier lifestyle and gifting culture in Malaysia (a.k.a Omiyage in Japanese).
In a press conference, Amber Chia commented saying, “Gifts, in general, are a representation of how one feels about the receiving party. A rose could signify romance and love; buying your loved ones chocolates and other goodies could mean that you prioritize ensuring that their cravings are well satisfied. However, it takes a great deal of friendship and care to opt for healthier gift alternatives and let your loved ones know that you wish to be in their presence for many years to come.”
Apart from being beneficial for health, Japanese fruits have been regarded across the globe as some of the most premium produce attainable in the world. Its high, yet affordable price makes it so that the premium gift most definitely stands out at any party or occasion. Additionally, just like flowers, each fruit holds a specific symbolic meaning to it - and it varies across different cultures, myths, and legends.
In light of Malaysia going through its endemic phase, people have given more importance to health, hygiene, and staying safe.
Interested to get to know more about Japanese Fruit,
Website : http://japanese-fruit.jp/malaysia/
Facebook : https://www.facebook.com/JapaneseFruitsMY
Instagram : https://www.instagram.com/japanesefruits_my/
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