Fresh off its recent listing on the ACE Market of Bursa Malaysia Securities Berhad, BMS Holdings Berhad (“BMS Holdings” or the “Company”) and its subsidiaries (collectively known as the “Group”), an established Malaysian retailer and distributor of tiles, stone surfaces, bathware and kitchenware under the “Jubin BMS” brand, has moved swiftly to execute its growth strategy with the opening of a new retail showroom in Puchong, marking another milestone in the Group’s nationwide expansion strategy following its recent listing on the ACE Market of Bursa Malaysia Securities Berhad.
The newly opened Puchong retail showroom, located in Kinrara, spans 6,481.26 square feet and is strategically positioned to serve a high-density residential and commercial catchment encompassing Puchong, Sunway and Bukit Jalil.
The location offers strong commercial visibility, is surrounded by established home furnishing and automobile brands, and provides convenient accessibility with ample parking. The area’s balanced mix of new developments and mature housing estates positions the showroom well to capture consistent homeowner and renovation-driven demand.
The retail showroom is operated on a rental basis and are designed to deliver a spacious, organised and customer-centric showroom experience.
To drive initial traction, BMS Holdings has rolled out targeted opening-period promotions, weekend activities and customer engagement initiatives aimed at attracting homeowners, while complimentary coffee offerings are being used as a touchpoint to onboard interior designers and contractors into the Group’s loyalty programme.
These physical strategies are complemented by a multi-channel marketing approach, ensuring strong digital visibility across Google search, Google Maps and major social media platforms to capture both planned and walk-in demand.
Commenting on the openings, Mr. Ang Kwee Peng, Managing Director of BMS Holdings, said “The Puchong retail showroom reflects the Group’s disciplined expansion approach focused on location quality, customer accessibility and long-term market potential. This new retail showroom, strengthens BMS Holdings’ presence in two of the Klang Valley’s most active home improvement corridors, while reinforcing our commitment to delivering an enhanced retail experience and deepening engagement with both homeowners and professional customers as BMS continues to scale its national footprint”.
Looking ahead, BMS Holdings will continue to adopt a disciplined and data-driven approach to retail expansion, prioritising strategic locations with strong demand fundamentals and long-term sustainability. The Group remains focused on optimising showroom productivity, strengthening brand visibility and enhancing customer engagement across both physical and digital touchpoints.
As a newly listed company, BMS Holdings is
committed to prudent capital management and consistent execution as it advances
its growth plans and builds enduring value for shareholders.
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