PUSS IN BOOTS Is Coming To AEON MALLS This Festive Season!

The Legendary Cat Hero PUSS IN BOOTS is coming to AEON MALLS in an Exclusive First Ever Event this holiday season!

 

To celebrate the launch of the animation movie PUSS IN BOOTS: THE LAST WISH in cinemas on 22^nd December, our favourite leche-loving, swashbuckling, fearless cat hero PUSS BOOTS is taking over AEON MALLS this festive season.

 

A cat with many names – The Stabby Tabby, El Macho Gato, the Leche Whisperer, PUSS IN BOOTS will be taking over the Ground Floor Main Concourse of 11 AEON MALLS with loads of fun and interactive activities for families and animation movie fans.

 

Immerse yourself into the magical journey of the legendary Fallen Wishing Star Experiential Room. There are also tons of cool movie-themed Props to take Insta-worthy shots. Come decked-out in your best Hero look and snap away to stand a chance to win a pair of Movie Tickets*!

Here's how to participate:

Step 1 : Like & Follow AEON MALL, GSC & TGV page (FB & IG)

Step 2 : Snap a creative photo at the AEON MALL Puss in Boots décor 

Step 3 : Tag your 3 buddies with #AEONMALLAHeroHoliday

A total of 100 winners will be chosen at the end of the campaign, so don't miss out!

 

Feeling lucky enough to aim for our highest bounty of prizes worth of RM37,000*? Just come over to join the "Count the Cat Contest".

Here's how to participate:

Step 1 : Spend a minimum of RM30* in a single receipt

Step 2 : Count the number of characters with cat features

Step 3 : Submit the answer by scanning the QR Code, upload the receipt and fill in your details.

 

Kids can venture and play at the exciting movie-themed Game corners; The Last Wish Adventure Games and the Puss In Boots Zipline Adventure* - entry with minimum spend of RM60* (Non AEON Member) or RM30* (AEON Member) in 2 combined same-day receipts.

 

Sign up your kids for additional fun activities such as the Merry Pawsome Coloring corner or unleash their competitive spirit by joining the Puss In Boots Colouring Contest.

 

Meet Puss In Boots live in person at all 11 AEON MALLs for Meet-and-Greet Sessions. For a chance to meet and take photos with the one and only El Macho Gato here in Malaysia, drop by the mall to check on the appearance schedule and redeem the pass. Slots are limited and on first come first serve basis.

 

Head over to the AEON MALL with your friends and family for the PUSS IN BOOTS: THE LAST WISH experience!

 

Participating AEON MALLs: 

Bukit Tinggi, Klang

AU2 Setiawangsa, Kuala Lumpur

Cheras Selatan, Kuala Lumpur

Metroprima, Kepong

Rawang, Selangor

Bukit Raja, Klang

Tebrau City, Johor Bahru

Bandar Dato’ Onn, Johor Bahru

Kulaijaya, Kulai

Bukit Mertajam, Pulau Pinang

Ipoh Station 18, Ipoh 

 

Puss In Boots: The Last Wish opens in cinemas nationwide on 22^nd December 2022.

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sooka 'Pencuri Hati' Program Realiti Selebriti Bachelor | Zul Ariffin Bakal Jadi Rebutan 13 Peserta Wanita

 

sooka, aplikasi penstriman hiburan tempatan bakal menanyangkan Pencuri Hati – siri sooka Originals pertama berformat Program Realiti Selebriti Bachelor bermula 9 Disember ini. Pelakon dan selebriti tersohor, Zul Ariffin bakal menjadi tumpuan di dalam program realiti tersebut, ditemani oleh 13 peserta wanita bertuah yang telah terpilih melalui proses pencarian pada bulan Ogos lalu.

Sentiasa cakna dengan arus trend generasi milenial terkini, sooka telah bekerjasama dengan Astro Productions untuk menghasilkan Pencuri Hati, Program Realiti Selebriti Bachelor yang mengetengahkan keserasian personaliti para peserta program bersama selebriti terpilih, berlandaskan konteks yang bersesuaian dengan sensitiviti budaya tempatan. Sebanyak 10 episod mingguan bakal menemui peminat di aplikasi sooka, mengetengahkan 13 peserta wanita yang bersaing untuk menjadi pemenang utama yang bakal diberikan peluang untuk mengenali Zul Ariffin secara lebih mendalam.

Pencuri Hati juga akan memperkenalkan 2 Resident Advisor, pengacara dan pelakon terkenal, Sherry Alhadad; dan doktor dan influencer terkenal di media sosial, Shazril Shaharuddin, atau Dr. Say – yang memainkan peranan sebagai pengantara di antara para peserta dan Zul Ariffin.

‘’Semenjak dilancarkan pada 2021, sooka telah memperoleh 2.4 juta muat turun aplikasi, dan kami telah melancarkan beberapa siri sooka Originals, antaranya drama Kau vs Aku yang berjaya meraih lebih 200 juta tontontan di laman media sosial Tik Tok. Kali ini, kami amat gembira untuk menjadi aplikasi hiburan tempatan yang pertama dalam memperkenalkan sebuah Program Realiti Selebriti Bachelor di Malaysia. Pengenalan Pencuri Hati juga adalah atas maklum balas positif daripada siri Originals kami yang lain lantas mendorong kami untuk lebih berani mencuba pelbagai format baru. Ini juga berdasarkan fenomena rancangan realiti mencari cinta yang merupakan satu trend yang diminati oleh generasi milenial pada masa kini,’’ kata Emarina Mohd Kamal, Ketua Rancangan di sooka.

Nama yang tidak asing lagi dalam industri perfileman negara, Zul Ariffin merupakan antara pelakon lelaki yang paling diminati di Malaysia. Beliau baru-baru ini membintangi filem Juang yang menceritakan kisah-kisah barisan hadapan negara dalam menghadapi cabaran COVID-19; dan juga filem Talbis Iblis yang telah berjaya mengutip RM1juta dalam tempoh empat hari sahaja. Personaliti Zul yang menarik dan santai serta sangat perahsia merupakan antara faktor utama pemilihan pelakon tersebut untuk diketengahkan sebagai selebriti tumpuan di dalam Pencuri Hati.

‘’Pemilihan Zul Ariffin merupakan keputusan yang mengambil kira merit dan kelayakan beliau sebagai pelakon profesional. Walaupun kehidupan beliau tidak pernah lari daripada kontroversi, kami mengiktiraf akauntabiliti dan kematangan Zul dalam menangani isu di mana dia menunjukkan ciri-ciri profesional sebenar. Oleh itu kami percaya keputusan untuk memilih Zul sebagai selebriti pertama Program Realiti Selebriti Bachelor Pencuri Hati adalah tepat, ” tambah Emarina.

“Saya amat tertarik untuk menyertai program Pencuri Hati ini kerana saya melihatnya sebagai cabaran dan pengalaman baharu dalam karier saya. Konsep program Pencuri Hati ini juga sangat menarik kerana ia memberi ruang untuk para peserta juga dapat lebih mengenali diri saya dengan lebih mendalam, sebagai diri saya sendiri dan bukan sebagai seorang pelakon. Selain itu, terdapat pelbagai segmen dalam program ini seperti kecergasan, memasak, gaya dan hobi, dan ianya merupakan faktor-faktor yang boleh membantu untuk mengenali personaliti dan intelektual seseorang dengan lebih mendalam,” kata Zul.

Pencuri Hati menonjolkan 13 wanita berpesonaliti menarik yang bakal mempertaruhkan hati untuk memenangi peluang mengenali selebriti tampan Zul Ariffin selama 24 jam (during daylight). Setiap episod bakal menguji peserta secara individu dan berkumpulan dalam pelbagai cabaran seperti masakan, fotografi dan sukan lasak. Peserta yang memenangi cabaran mingguan mungkin berpeluang menerima ‘Purple Note’ atau nota istimewa serta menikmati peluang meluangkan masa bersama Zul Ariffin, tetapi peserta dengan markah terendah bakal menghadapi penyingkiran. Pemilihan dilakukan oleh Zul Ariffin sendiri, beserta bantuan daripada Sherry Alhadad dan Dr Say Shazril selaku penasihat atau Resident Advisors dan pembimbing peserta.

Kesemua sepuluh episod program realiti ini akan ditayangkan eksklusif di sooka bermula 9 Disember 2022 sehingga 10 Februari 2023. Penonton boleh menonton dengan melanggan pelan sooka VIP Entertainment pada harga RM15.90/bulan, atau pelan sooka VIP TV pada harga RM62.90 sebulan* untuk pengalaman menonton di skrin TV.

Untuk maklumat lebih lanjut tentang Rancangan Realiti Selebriti Bachelor ini, anda boleh kunjungi laman sosial sooka, sooka Malaysia (Facebook), @sookamalaysia(Instagram), atau kunjungi laman web sooka di https://sooka.my/en/.

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Shopee Celebrity Squad | Shopee Boosts Malaysian Creative Economy, Scales Celebrity-and Influencer-owned Brands with Technology

 

Shopee unveils that Malaysian celebrity-and influencer-owned brands are gaining greater visibility in an increasingly saturated e-commerce landscape, in its latest ‘Shopee Super Awards 2022 Milestones’* study. The platform drives Malaysia’s creative economy by supporting local talents to scale their businesses and grow together with technology. Reviewing the past year’s performance, the study found that celebrity-and influencer-owned brands on Shopee had a 59% year-on-year growth in revenue from October 2021 to September 2022 compared to the year before. 

 

Shopee Celebrity Squad was launched in 2018 creating a dedicated space with 97 brands for consumers to access celebrity-and influencer-owned products. Notable members include Dato' Sri Siti Nurhaliza, Neelofa, and Zoey Rahman, among others. These brands bring Malaysians more product choices through active livestream sessions, exclusive product launches, participation in Shopee’s Big Campaigns, and curating authentic, quality local goods for their audiences. 

 

Shopee Celebrity Squad sellers actively engage with their viewers on livestream by offering interactive content, bringing a more personal touch for their audience. Sellers that conduct livestream sessions had over 166,000 cumulative unique viewers joining the sessions and over 20,000 peak continuous users watching the stream at any one point of time, over the past year. Sellers create fun content, play games and quizzes, and casually chat with their audiences to foster relationships. Viewers feel closer to the celebrities and influencers that they admire when these local talents bond with them through the livestreams.

 

Shopee hosts weekly exclusive launches for Shopee Celebrity Squad brands every Sunday, where the celebrities and influencers have a dedicated platform to showcase their new store or latest product to new and existing audiences. Through these launches, buyers feel excited to be one of the first to know about and purchase their favourite personality’s new releases on the microsite and receive better brand experiences when tuning into their live streams. These brands also saw 55% year-on-year growth in orders as a testament to their efforts. 

 

Kenneth Soh, Head of Marketing Campaigns at Shopee Malaysia said, “As the retail sector opens up with the loosening of the pandemic restrictions, Shopee’s community of local celebrities and influencers have innovated their marketing tactics using technology to reach their audiences online. Shopee Celebrity Squad brands have about 80% Big Campaign participation rate throughout the year in their commitment to strengthen their online presence. It is estimated that 1 in 4 users claim vouchers with these brands during Big Campaigns. We hope to continuously empower our Shopee Celebrity Squad by connecting them to new users in Shopee’s growing and highly-engaged online community.”

 

Celebrity-and influencer-owned brands bring value, accessibility and convenience with authentic, quality local products on the platform. These sellers meet their audience’s lifestyle needs, from locally branded beauty essentials to affordable and specially crafted grocery items. Shopee Celebrity Squad brands, which offer proudly Malaysian-made products, saw a 54% year-on-year growth in gross merchandise value as they understand their audiences’ purchasing values. Consumers enjoy supporting their favourite local brands by making thoughtful purchases aligned with their needs.

 

Zoey Rahman, Shopee Celebrity Squad member and owner of MIKASERIES said, “There are many features I use to market my products on the platform, such as Shopee Live where I do daily livestreams, sometimes up to 3 times a day! When I participate in Big Campaigns, I realise that my exposure to new audiences and sales growth has also increased. Shopee’s networking events have also helped me to learn from other Shopee Celebrity Squad members and their growth strategies. In the future, MIKASERIES will be producing more high quality locally-made cosmetics that are comparable to international brands.”

 

The platform continuously encourages Shopee Celebrity Squad sellers to innovate and produce new brand experiences for their buyers through various in-app functions. Shopee will be recognising and celebrating the best and brightest Shopee Celebrity Squad members of 2022 at the upcoming Shopee Super Awards on 15 December.

 

1.    Research Methodology*

The 2022 “Shopee Super Awards Milestone” study was conducted by Shopee Marketplace, taking research data from October 2020-September 2021 and

October 2021-September 2022.

2. Look for your favourite celebrities and influencers on Shopee Celebrity Squad here: https://shopee.com.my/m/Shopee-Celebrity-Squad 

3. For more information on Shopee Super Awards and how to vote for your favourite sellers, brands, and talents here: https://shopee.com.my/m/shopeesuperawards2022. Voting period ends on 30 November. 

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