Monday, September 24, 2018

Parents And Kids Have Fun Challenge With Cold Storage Kids Run 2018!



MR and baby MH get so excited in the morning! We are ready to RUN! The Cold Storage Kids Run 2018 is back for its second year running and is better than ever! Last year, mouse mommy and family also participated. Click here to view Cold Storage Kids Run 2017.


This year’s Kids Run featured a longer route and a challenging obstacle course that promised an exciting day out for children and adults alike. Part of an initiative by Cold Storage Malaysia to promote Malaysians on the importance of living a healthy lifestyle, the 2018 edition of the Kids Run aims to promote healthy routines from a tender age.


Wow! This year we are having a run in the One Utama Shopping Mall. After that, run towards first obstacle, zig zag road obstacles for the kids. Got to self-balancing to avoid fall down.


We are continue running towards second challenge which is inflatables challenges that kids required to climb, slide and go through a series of obstacles. MR is so agile and able to pass through the challenges.



The third obstacles is a huge ball pools that filled with many colourful balls. Haha! The kids have fun in the ball pools and do not wanted to get out from the ball pools including MR and baby MH!



Malaysia is one of the top four most overweight countries in Asia Pacific and the rapid rise of overweight children is alarming, as they are at a higher risk of becoming obese as adults and that could lead to many health complications.1 With the advancement of technology, most children and parents take for granted the importance of regular exercises and a balanced meal. Couple that with parents busy schedules, children tend to eat unhealthy food most of the time and do not get enough important nutrients that their body needs in order to grow.


Cold Storage Malaysia is leading the conversation on promoting the importance of an active lifestyle as well as an adequate diet to the public, especially to the future leaders of our country.


The Cold Storage Kids Run further emphasis our commitment in inspiring both children and adults, to make healthy food choices by providing a fine selection of fresh and high quality groceries in our stores. 



This event is part of our continuous effort in educating children on the importance of a balanced lifestyle since young as it could encourage them to start adopting to healthy habits in the future.



Speaking at the event, Pierre-Olivier Deplanck, Managing Director of GCH Retail (Malaysia) Sdn. Bhd. said, “We wanted to create a fun activity that our customers and family can participate and at the same time the activity should consist of educational messages that is explained in an exciting manner. Once again, Cold Storage Malaysia is proud to call the Kids Run initiative as one of our best effort in promoting the importance of living a balanced and healthy lifestyle.”



Children today are smarter than we give them credit for. We believe that the duty of educating the children on living a healthy lifestyle falls on their parents. Therefore, by encouraging parents to also take part, the adults can lead by example and become a positive role model to their children when it comes to leading a healthy lifestyle.


The Cold Storage Kids Run also gives us a chance to meet our customers personally and converse with them on the importance of eating healthy. We want our customers to feel close at heart with us and appreciate their feedbacks as we close to further cement our place as “The Fresh Food People” in Malaysia. 


Cold Storage Malaysia is also bringing the cheer up to 40 MyKasih Foundation primary school students beneficiaries from Sekolah Kebangsaan Bukit Lanjan (Asli) joining the fun-run towards a healthier lifestyle. A total of RM40,000 from the Cold Storage Kids Run 2018 was channelled to MyKasih Foundation - a non-profit organisation that aims to help the less fortunate in Malaysia as part of Cold Storage Malaysia CSR effort.


MyKasih Foundation Chairman and Co-Founder, Tan Sri Dr Ngau Boon Keat, expressed his gratitude to Cold Storage for their generosity and continued support of MyKasih Foundation. “We are thankful to receive this RM 40,000 contribution which will go towards the MyKasih ‘Love My School’ student bursary programme to aid students from low-income households. The foundation currently supports 6,500 students in 101 schools, out of which, 30 are Orang Asli primary schools.”


In addition to providing the students with cashless bursaries, the programme includes supplementary activities such as tuition, annual sports days, edible garden projects and installation of computer labs for 21st century learning.


“We truly appreciate this gesture from Cold Storage and hope that other companies will come forward with their charitable giving to support the MyKasih ‘Love My School’ programme”, said Tan Sri Dr Ngau.

Through the Cold Storage Kids Run, we hope to make a change by partnering up with multiple brands that share the same vision as us.


“On behalf of Cold Storage Malaysia, we would like to extend our gratitude towards our event's main sponsors, Emborg, Pediasure, Korea Agro - Fisheries & Food Trade Corporation, Bestari, Darlie, Freedom, Goodday, Julies, Kewpie Malaysia, Kinder Joy, Milo, Prego, Bega, Sunquick, Tiger, PetitMiam, Anmum, O’ Fresh, Enfagrow, Facklemann, Garden Basket, Hot Wheels, KMT, Philips, Wyeth Nutrition Malaysia . We would also like to thank all our participants that joined us in making the Cold Storage Kids Run 2018 a huge success,” said Deplanck.


We bring home loads of goodies, fun, love and memories together with family and kids. Looking forward to participate Cold Storage Kids Run 2019! More exciting photos can click here to view Album 1 | Album 2 | Album 3

Interested to get to know about Cold Storage Malaysia,
Instagram : http://www.instagram.com/coldstoragemy

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Sunday, September 23, 2018

MEET MARK. Avon’s New Art-Inspired Makeup Brand For High Impact Looks!



Such an exciting launch of the Newest, Boldest Makeup in town, Mark. #makeyourmark that allows us to create beauty and transform it into art.


Mouse mommy was impressed with this Mark. cosmetic range especially the #makeyourmark Mark. Liquid lip lacquer matte. Express yourself according to your mood and for high impact looks via Avon’s New ART-Inspired makeup!


In art, the black canvas is an invitation for creativity and self-expression through colour, shapes and textures. In makeup, your face is your canvas. With this in mind, Avon launches its new global brand Mark., putting the power of artistry in consumers’ hands and inspiring beauty junkies to make their mark.



Mouse mommy is fall in love with the Mark. Epic Lip Lipstick. Love the highly saturated colour in one glide over lips! Many vivid colours with soft and moist textures available to choose from! 


“Mark. represents the expressive beauty trend of millennial today, and this fits the company’s aspirations in becoming the top-of-mind colour brand for youths, especially the makeup enthusiasts,” says Onur Erdinc, the General Manager of Avon Malaysia.


Mark. is designed to inspire woman to celebrate their individuality with cutting-edge makeup, on-trend colours, innovative textures, and precision tools. The Mark. portfolio offers a palette of possibilities with everything a beauty lover needs to express herself; from tone-shifting lipsticks that transform looks in an instant to an impeccable face-perfecting setting spray.







The Mark. cosmetic range presents 18 new concepts; matte lip lacquers, creamy high-pigment lipsticks, ‘transformer’ lipstick, 4 innovative brow and eyeliners, 3 mascaras, contour and highlight duos, cheek duos, liquid foundation, pressed powders, wet and dry eyeshadow pallettes, a primer and a fixing spray.


The launch also saw the unveiling of Mark. latest addition to their celebrity makeup professional family, Malaysia’s famous makeup artist, Steven Sunny.



“The Mark. identity truly resonate with my personal and professional perpective on makeup and art. I am excited to create and share the many MARK. makeup masterpieces with everyone,” claims Steven.


Look at mouse mommy’s Dot Dot Eyes! #makeyourmark The new makeup eyeliner technique by Mark. The Big Dot Liquid Eyeliner! Use your creativity and imagination to create beauty art on eyes! #yourfaceisyourcanvas #becreative .




Turn art appreciation into beauty inspiration with Mark., available in stores beginning 1 September 2018. To purchase, contact your AVON Dealer or visti any AVON Beauty Boutiques nationwide.


Interested to get to know more on mark.,
Website : http://www.meetmark.com.my/
Customer Service : 1-800-22-AVON (2866)

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Thursday, September 20, 2018

AirAsia BIG launches BIG Xchange | Convert Your Airlines Points To BIG Points!



BIG Members can earn, redeem or convert the BIG Points! AirAsia BIG Loyalty launched BIG Xchange, the world’s first airline points exchange platform, for BIG Members to convert between BIG Points and partner points seamlessly and instantly.

From 25 September 2018, BIG Members will be able to link their loyalty point accounts with participating partners to their BIG Loyalty account via BIG Xchange - available only on the AirAsia BIG Loyalty mobile app - making it easier to convert to BIG Points on a single platform from lifestyle and financial partners’ loyalty programmes.


With its first partner, Citi Malaysia, on board BIG Xchange, Citi credit cardholders can now instantly convert their Citi Rewards points or PremierMiles to BIG Points and enjoy exclusive monthly member-only Final Call Sales with up to 90% off flight fares. The partnership will further extend to Citi Thailand, as well as other financial and lifestyle partners with loyalty points in the coming months.

To kick off the launch of the BIG Xchange, Citi credit cardholders who convert their Citi Rewards points or PremierMiles to BIG Points on BIG Xchange will also benefit from a bonus of 50% BIG Points from 25 September 2018 until 15 October 2018 and a 30% bonus subsequently through to year end. Additionally, Citi credit cardholders who enroll their cards on BIG Xchange during this promotional period will be rewarded with 200 BIG Points per Citi credit card.


Speaking at the launch, AirAsia BIG Loyalty Acting CEO Sereen Teoh said, “Conversion is the fastest way for BIG Members to build up their points. By allowing our members to exchange points between BIG Loyalty and our partners, we give our members more freedom to decide just how to spend their loyalty points, regardless of where they’re from.”

Citi Malaysia Consumer Business Manager Elaine Fan said, “Citi is AirAsia’s first partner in this innovative digital platform for credit cardholders, clearly a recognition of Citi’s leadership and core customer engagement strategy of innovation through digitization. Both Citi and AirAsia share a common pursuit of passion and excellence. The digital revolution is transforming consumer behaviour and business interaction. It is an exciting future as we see greater consumer preferences especially amongst the growing millennial segment for digital financial solutions and services. Citi is in the forefront as a premier global digital bank. It is about leveraging the globality of our strengths, building valuable e-commerce partnerships and harnessing the power of our digital capabilities to best serve customer needs. ”


AirAsia BIG Loyalty also recently achieved their 20 million members count, and to celebrate, BIG Loyalty will be giving away 20 million BIG Points in prizes to its most active members from 1 September to 30 November 2018 as part of its #WeAre20MilBIG contest.

BIG Members who earn, redeem or convert the most BIG Points during the campaign period stand a chance to win 20,000 BIG Points every week, as well as a grand prize of 200,000 BIG Points at the end of the three months. BIG Members who convert the most BIG Points from their credit card or participating loyalty points partners will also walk away with 50,000 BIG Points monthly during the campaign period.

Currently, BIG Loyalty financial partners include Maybank, Public Bank, UOB, CIMB, Standard Chartered Bank in Malaysia, Citi Thailand and KBank in Thailand, and BNI, Maybank Indonesia and BCA in Indonesia and many more.


BIG Members can take part simply by earning BIG Points from qualifying AirAsia flights, BigPay or any of the over 160 lifestyle and travel partners across 6 key markets in Asia Pacific, or by converting bank and other loyalty points from our partners. 

Members can also redeem AirAsia flights, hotel stays and exciting tour activities to increase their chances of winning.

Interested to know more about AirAsia,

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