According to the Malaysian Ministry of Health (MOH) in its
National Oral Health Survey of Adults (NOHSA 2020), dental caries exist in
85.1% of surveyed adults (Click here). Dental caries
or tooth decay prevalence rate indicates the presence of decayed, missing or
filled teeth among over 8 out of 10 adult Malaysians.
While the prevalence rate has been on the decline, there is
still much that industry stakeholders could do to help Malaysians achieve the
National Oral Health Strategic Plan’s caries’ free targets by the end of this
decade.
Therefore, in conjunction with the annual celebration of
the World Oral Health Day on the 20th of March worldwide, guardian
Malaysia is hosting its World Oral Health Day atrium at the 1Utama Centre
Court from the 31st of March to the 5th of April, and at Midvalley
Southkey, Johor Bahru.
The event is supported by the MDA and FDI World
Dental Federation and is in-line with the aspirations of the MOH.
Being the No. 1 Health &
Beauty Retailer* in this country, guardian
Malaysia seeks to play its part in the fight against dental caries by
advocating holistic wellness and elevating oral care from being merely a
hygiene routine to becoming an essential part of healthcare.
The mouth is the mirror to YOUR body’s overall wellbeing
“Many are unaware about the links between oral care to
systemic diseases like diabetes and heart disease. Individuals who’d take oral
care for granted and neglect it might have to pay a fairly high price in the
future,” shared Anna Ng, Marketing Director of guardian Malaysia, Singapore
and Brunei.
The World Oral Health Day is designed to spark the
awareness amongst Malaysians of this important but often neglected part of
wellbeing care. It seeks to empower individuals with tips and knowledge to
better oral health from strong teeth to fresh breath and more – all these being
delivered by dental care experts and guardian pharmacists at this atrium event!
Various interactive zones at this week-long event such as the ‘Build your
strong smile’, ‘Protect your mouth’ and ‘Shine with confidence’ zones have been
designed to be engaging, exploratory and impactful to allow for members of the
public to learn up good oral hygiene and ‘stop’ the diseases on its track via
daily care and preventive habits.
guardian Malaysia expands its trust ‘circle’ to include
Oral Care
Speaking at the launch of the atrium event, Priscilla
Wu, Managing Director of guardian Malaysia said,
“guardian Malaysia’s role as the trusted advisor for
wellness to all Malaysians now includes empowering them to adopt preventive
care on their oral health as the primary defence against dental issues. This
week-long event, in celebration of World Oral Health Day, is supported by the
MDA and Haleon and in-line with the objectives of the MOH is our first-step
towards this direction.”
The President of the Malaysian Dental Association (MDA), Dr
Chong Zhen Feng said that:
“As the MDA is focused on working constructively with
industry stakeholders to better serve the interest of the public, we are
delighted to be part of this public outreach platform by guardian Malaysia
that celebrates World Oral Health Day with various talks, free dental check-ups
and the presence of oral care experts during this week-long event for shoppers
to improve their daily hygiene and routines.”
Besides the MDA, representatives from the Oral Health
Programme (OHP), Angkatan Tentera Malaysia (ATM ) as well as the deans of the
dentistry faculties of International Medical University (IMU) and Universiti
Teknologi MARA (UiTM) were also present at the event as they lend their dental
expertise and support to make this week-long atrium a success.
Dental check-ups and consultations are provided via
enclosed, private booths at the atrium from 12 noon to 6 pm on the 31st
of March as well as on the 3rd to the 5th of April. There
will be stage activities on topics of interest by BioMed, Colgate, Darlie,
Henry Blooms and Sensodyne at selected hours in the afternoons in the upcoming
weekend.
“We are proud to be a stakeholder partner of the MDA in
serving the oral care interest of the public and are thankful to them and
Haleon for their support of free dental check-ups and consultations for the
public at this atrium,” added Priscilla.
Happiness all around, especially for MYguardian Rewards’
members
“In-line with the atrium’s aptly named theme of ‘A happy
mouth is a happy life’, the preventive measures and hacks learnt should be
inculcated as part of new routines and habits in the lives of our shoppers
across all ages from the kids and teens to the young adults, family men and
women as well as the senior citizens. But, the happiness does not stop there,” Anna
added.
There are exclusive MYguardian Rewards’ members-only
promotions during the atrium:
- FREE RM 30 guardian gift voucher for any minimum purchase of RM 130
- FREE mini trendy luggage with a minimum purchase of RM 200
- Pre-event coupon drop i.e. RM 5 discount for RM 50 purchased
- Buy TWO, free ONE mix & match and save up to 30% (only on 31st
March)
- 2nd item purchased at 70% discount and save up to 30%
from 1st to 5th April
“Come join in the fun and learn how to care for your oral
health today,” concluded Anna.
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