11street Upgrade Revolution For SME | Micro Social Influencers | Shoppers

11street (www.11street.my), one of the leading online marketplaces in Malaysia, is seeing a new revolution that will further enhance the user shopping experience and make significant contributions to the digital economy in Malaysia. This transformation comes on the heels of a strategic partnership between 11street and PUC Ventures Sdn Bhd. This partnership aims to tap into a broader digital world with the ease of integration and interoperability across platforms that cater to the country’s growing e-commerce sector.

Over the years, the Malaysian digital economy has witnessed an exponential growth with a total of 25 million internet users out of a 32 million total population.  Presently, there are 15.2 million online shoppers in Malaysia who spend an average of RM321.15 annually. However, the online shopping user penetration rate is expected to rise from 51.4% in 2018 to 63.0% in 2022. To add to that, the e-commerce industry revenue is expected to show a compound annual growth rate (CAGR 2018 - 2022) of 17.9%, resulting in a market volume of over a trillion by 2022.

CEO of 11street, CHEONG Chia Chou said: “As everything in our world becomes digitalised, there is a need for a stronger e-commerce ecosystem where a customer’s physical digital journey can be fully integrated. Businesses are pushed to ride the wave of this rapid industry expansion to ultimately grow their businesses at a larger scale for better profitability and presence. The online marketplace in Malaysia can certainly be expected to grow at a swift speed in the coming years and the revamped 11street is reiterating our commitment to further contributing to the digital segment in our future plans.”

Upgrading the online shopping experience is more pertinent than ever with the growing user penetration and an internet penetration of 85.7% amongst Malaysians. 11street’s goal is to create a seamless and integrated customer shopping experience as well as to emphasise business development for their sellers that will increase their capability and capacity of running their businesses. Some of 11street’s key focus areas for the near future include:

Payment Options

As we move towards the cashless payment trend in Malaysia, more and more users are preferring online transfer and credit or debit cards as a payment method when shopping online. The revamped 11street will be implementing a variety of payment options including e-wallet services such as Boost and Presto that are both seamless and convenient to use.

Shopper Experience

To better enhance the site experience and address customers’ concerns in a timely manner, 11street will be rolling out a live chat function with in-house customer service for shoppers.

Logistics

As with any online business, logistics are a crucial aspect of ensuring an ecommerce business runs smoothly. 11street aims to help their sellers enhance their business operations to improve the speed, cost and quality of their product deliveries.

Mobile App

11street will be introducing a new user-friendly mobile app with minimal hassle to make purchases with the growing array of payment options enabled within the app.  The online marketplace is also looking into setting up an influencer and celebrity store that comes with product reviews for a holistic shopper experience.

O2O Commerce

11street will also enable convenient e-voucher sales management for sellers as well as consumer-friendly and innovative methods of purchasing products online which include QR code purchases and redemption.

Official Stores

The online marketplace will also be re-launching official stores with enhanced features, look and feel to promote authenticity as well as supporting their sellers with after-sale service to draw in long-term customers.

Micro Social Influencers

This added feature will boost promotional outcomes and create an effective promotion and rewards channel for sellers and businesses by leveraging on the community of micro social influencers.

Global Trade

11street will support their sellers by taking measures to evolve into a hub for overseas buying and selling through cross border trade which will boost SME growth while introducing these sellers to a world of opportunities.

CHEONG said: “We are really looking forward to the next phase of our growth and transformation as it focuses on continuously providing more benefits to both our customers and sellers. We want our customers to have the best possible experience when shopping with us and purchasing from highly efficient and trusted merchants. We are also dedicated to providing support to local sellers through development programs and upgrades to our system that will make running their businesses even smoother. This is a significant beginning for us and we’re excited to explore and push boundaries in e-commerce to better contribute to our digital economy.”

11street is kicking off their next phase with the launch of their Sayangi Malaysia campaign that promises exclusive deals and awesome giveaways from August 6 to September 30. With the support of brands such as Abbott, Chicco, Dale & Cecil, Dettol, Mamy Poko, Mead Johnson, Nestle, Samsung, Senheng, Skechers, Super and Watsons, 11street customers can look forward to buy 1 free 1 deals and flash deals below RM61 on the online marketplace.

Shoppers also have the benefit of product discounts of up to 88% and free shipping for all. 11street is also offering customers fantastic holiday and travel deals that are not to be missed out on. Great time for mouse mommy to shop for baby’s diaper and milk powder!

Interested to know more about 11street,

Website : http://www.11street.my/

Facebook : https://www.facebook.com/11street.my/

Instagram : https://www.instagram.com/11streetmy/  

*For more about Mouse Mommy Treats, do follow us*

Website  |  Facebook  |  Instagram

From Kuala Lumpur Flight To Phu Quoc Vietnam Via AirAsia!

Airasia always offer new services! AirAsia continues to strengthen its Asean connectivity with the launch of direct services between Kuala Lumpur, Malaysia and Phu Quoc, Vietnam. The four weekly flights will commence on 2 November 2018.

Credit to Pixabay

Phu Quoc is the largest island in Vietnam that is home to a diverse landscape featuring lush forests, crystal clear beaches and towering mountains.

Spencer Lee, Head of Commercial AirAsia Malaysia said, “We are delighted to be the first airline to launch direct services from Kuala Lumpur to one of Asean’s best-kept secrets, Phu Quoc. As a truly Asean airline, we’re committed to enable more people to visit more places in this region. Our guests can connect seamlessly to Phu Quoc via Kuala Lumpur from 20 cities in 10 countries, including China, India, Australia, Indonesia, Japan, Korea, Philippines, Thailand, Singapore and Malaysia. Travellers from any country can also visit Phu Quoc visa-free for up to 30 days, making this paradise more accessible.

“We hope to contribute to the social and economic development of Phu Quoc through the power of connectivity. We look forward to working with the local government to develop Phu Quoc into a world class tourist destination.”

AirAsia is offering special introductory all-in-fares from Kuala Lumpur to Phu Quoc from RM90*. These fares are available for booking on airasia.com and the AirAsia mobile app from 8 August to 19 August 2018 for the travel period from 2 November 2018 to 29 March 2019. BigPay members will enjoy zero processing fees when making payment using BigPay card. BIG members can also redeem a one-way flight from Kuala Lumpur to Phu Quoc with as little as 100 BIG Points (base fare only).

Credit to Pixabay

Phu Quoc marks AirAsia Malaysia’s 59th unique route and the fifth route into Vietnam. Besides Phu Quoc, AirAsia also flies to four other destinations in Vietnam including Ho Chi Minh City, Da Nang, Hanoi and Nha Trang from Malaysia. 

Phu Quoc offers a slice of paradise for sun worshippers with 150 km long, beautiful coastline. Travellers can explore the three main regions in the district which are Phu Quoc island, Hon Thom and An Thoi Archipelago. Phu Quoc is part of the Kien Giang Province which was recognised by UNESCO as a World Biosphere Reserve in 2006.

There are plenty of beautiful beaches in Phu Quoc. The popular ones include Long Beach, Ong Lang Beach, Ganh Dau Beach, and Starfish Beach, offering stunning views of the sunset and crystal clear waters to cool off in. Among the must-do activities include island exploration; visiting the Ham Ninh Village for a glimpse of a local fishing village; Suoi Tranh Waterfall surrounded in greeneries, caves and rock pools; savouring fresh seafood and local Vietnamese bites at the Dinh Cau Night Market; and more.

Mouse mommy and media bloggers were having a Vietnam lunch grilled chicken Bun Cha with mixture of vermicelli, mixed salad, pickled vegetables, cucumber, peanuts with the special sauce. Looking forward to flight to Phu Quoc, Vietnam!

Interested to get the latest AirAsia news and promotions,

Facebook : facebook.com/AirAsia

Twitter : twitter.com/AirAsia

*Promotional all-in-fares quoted are for one-way travel only inclusive of taxes and fees. Fare shown are for BIG members only. Terms and conditions apply.

Phu Quoc photos credit to https://pixabay.com/

*For more about Mouse Mommy Treats, do follow us*

Website  |  Facebook  |  Instagram

Healthy Lifestyle With Nature's Heart Superfoods!

Nature’s Heart, a brand available only at Guardian, is dedicated to offering healthier food and drinks of exceptional quality, taste and value has introduced their Multi Grains Fruits and Vegetable Drink Mix, Milled Flax Seeds and Chia Seeds.

Nature’s Heart understands that while consumers want to adopt a healthier lifestyle, health foods and drinks can be less appetising compared to the sweet, salted, spicy, creamy, oily and flavouring-added foods that are the first choice to many of us.

The majority of us are guilty of trying and failing to change our diet, activity and stress levels. We cite lack of time, energy, money and willpower as well as the inconvenience of healthy lifestyles for our failure.

Nature’s Health aims to add convenience, taste, versatility and affordability to make it easier to start on a healthy lifestyle and to stick to it.

Malaysians need to get healthy as the state of the nation’s health is serious.  The National Health and Morbidity Survey 2015 showed that  approximately one in two people have high cholesterol levels[1]. Adding to the health issues about 17.7 per cent of adults are obese, while about one out of three are overweight.

The same survey revealed that 94% of Malaysian adults do not eat enough fresh fruits and vegetables, when fibre has been shown to be essential to a healthy balanced diet.

Enter the Nature’s Heart’s new offerings of Multi Grains Fruits and Vegetable Drink Mix, Chia Seeds & Milled Flax Seeds that can be the first baby steps towards a healthier lifestyle as they can be conveniently added to food or drinks for nutritional benefit through natural ingredients with no additives such as chia seeds, and milled flax seeds.

Nature’s Heart is available only at Guardian stores and the Guardian e-store www.guardian.com.my. There are more than 400 Guardian stores nationwide. 

These products can be consumed anytime of the day. A useful tip for those who find it challenging to commit to a change in diet is to focus on one meal a day such as breakfast and gradually incorporate goodness and a more nutritional diet at all meals. It is a product of the United States of America, Nature’s Heart flax seeds contain protein, calcium, magnesium and iron.

Breakfast is vital as it helps regulate our body between eating and fasting and provides the fuel for our body so it can burn calories throughout the day. It also acts as a boost of physical and mental energy to keep you going throughout the day as it increases blood glucose levels which is an important element for brain function. Kick-start the day with Nature’s Heart Multi Grains Fruits and Vegetable Drink Mix which is cholesterol and trans-fat free food, with no added preservatives, high in dietary fibre and contains oat beta-glucan.

Beta-glucan is a type of soluble fibre that may help reduce blood cholesterol levels[2] and stabilise blood sugar levels.[3]

Nature’s heart Multi Grains Fruit and Vegetable Drink Mix contains 40 plant-based ingredients consisting of multi grains, beans & peas, mixed greens, mixed fruits and berries. The Nature Heart Multi Grains Fruit and Vegetable Drink Mix is also formulated with Swedish oat bran, corn dietary fibre, wheatgrass, spirulina and marigold extract.

It can be mixed with either cool  or lukewarm water. For variety it can be added to milk, juices and even smoothies. Importantly for foodies and picky eaters it is delicious and bursting with goodness.

Chia seeds are a particularly fun superfood as they swell in liquids to a gel-like substance that adds texture and promotes a feeling of satiety. Incorporate Nature’s Heart Chia Seeds into the daily diet by adding a tablespoonful to water or beverages, or sprinkling it over smoothies, salads, yoghurt or cereals.   This product of Argentina contains plant-based Omega 3, is high in dietary fibre and is not added with additives and preservative. It is suitable for vegans.

Nature’s Heart Chia seeds are a source of protein, calcium and magnesium. Chia Seeds are naturally gluten-free[4]. Studies show that the consumption of chia seeds promote healthy bones, skins and muscles other than supporting the heart and digestive systems[5].

For those who need a boost of fibre, Nature’s Heart Milled Flax Seeds has what it takes. Natural with no additives, it has been milled into powder for easier consumption while consisting plant-based Omega 3 & 6 and is a source of dietary fibre. Add to beverages or water, sprinkle on smoothies and salads for the fibre to keep you going.

Guardian Own Brand Director of Health & Beauty, Mr Alfonso Roderos said “Nature’s Heart’s purpose is to make snacking full of goodness, nutritious and tasty, and to bring about positive change. The health status of Malaysians based on Ministry of Health findings moved us to find a healthier alternative that could add goodness to daily diets while being convenient, affordable, versatile and tasty. Nature’s Heart ticks all the boxes.”

“The superfoods in Nature’s Heart’s Multi Grains Fruits and Vegetables Drink Mix, Chia Seeds and Milled Flax Seeds are from selected sources and of high quality for the assurance of getting on the right path to health and wellness.” He added.

The recommended selling price for Nature’s Heart Multi Grains, Fruits and Vegetable Drink Mix is RM42.07 and the Milled Flax Seeds are selling at RM22.04 whereas the Chia Seeds is RM47.07.

Interested to know more about Guardian - Nature's Heart Superfoods,
Website : https://www.guardian.com.my/

Facebook : https://www.facebook.com/GuardianMalaysia/

Instagram : https://www.instagram.com/guardianmalaysia/

---

[1]http://www.moh.gov.my/index.php/file_manager/dl_item/554756755a584a6961585268626938794d4445334c307868634739795957347652476c68596d56305a584e66513246795a5639515a584a6d62334a745957356a5a5639535a584276636e52664d6a41784e6935775a47593d

[2] The Power of Oat Beta Glucan, Heart UK < https://heartuk.org.uk/images/uploads/healthylivingpdfs/HUK_factsheet_F09_OatBetaGlucanF.pdf>

[3] The Power of Oat Beta Glucan, Heart UK < https://heartuk.org.uk/images/uploads/healthylivingpdfs/HUK_factsheet_F09_OatBetaGlucanF.pdf>

[4] M.D., M. B. (2018, May 14). Do Chia Seeds Have Health Benefits? 113 Studies Reviewed. Retrieved from https://healthybutsmart.com/chia-seeds/

[5] M.D., M. B. (2018, May 14). Do Chia Seeds Have Health Benefits? 113 Studies Reviewed. Retrieved from https://healthybutsmart.com/chia-seeds/

*For more about Mouse Mommy Treats, do follow us*

Website  |  Facebook  |  Instagram

Fun-Filled DURIAN Feast Party Exclusively For Watsons Elite Top Loyal Spenders!

What a fun-filled Durian Party! Over 150 Watsons Elite members enjoyed a food fiesta and partied with some of Malaysia’s top celebrities in an exclusive “by invitation only” Watsons Elite members appreciation party held at the Durian BB Park at Jalan Imbi. This party has been one of the biggest exclusive event for Watsons Elite members since the movie screening premiere of “Think Big Big” earlier this year, with a meet and greet session with the cast of the movie.

The Watsons Elite membership launched earlier this year, enables Watsons members to be automatically upgraded once they have accumulated a minimum of RM1,000 in spending within a year that is detected in the membership system. The purchasing can be at any Watsons store nationwide and Watsons online for the entitlement of the Watsons Elite membership.

“At Watsons we always reward our loyal customer more that who spends more than the average shopper at Watsons. Hence, the creation of the Watsons Elite membership. The rewards and benefits for an Elite member consist of tangible and intangible rewarding customer experiences.

Watsons Elite members can look forward to earning 5x points when they purchase any Watsons branded products and they can also earn 10x points when they make their first purchase at any Watsons store during their birthday month, in comparison to a Watsons member who would only earn 5x points. Elite members will also enjoy free monthly deliveries when they shop online at Watsons upon their first online purchase every month.

A unique free delivery promo code will be communicated to Elite members monthly. Other benefits of the membership include special monthly promotions and offers only available to Elite members only and “money-can’t-buy” experiences to Watsons ‘by invitation only’ events such as this amazing party tonight!

So we encourage all our Watsons members to shop more to be elevated to the next ‘elite’ status,” said Caryn Loh, Managing Director of Watsons Malaysia.

Over 200 Watsons Elite members, members of the media, Watsons celebrity friends and the management team joined in the fun at the party which was themed durian, where guests were feted with local delights and of course the king of fruits, the durian, which consisted of the Musang King and other mixed varieties. 

The guests were enjoyed with a durian talk session that conducted by Dr Abdul Aziz Zakaria, whose experienced for researching on various species of durians for the past 30 years.

Mouse mommy and media friends have so much fun with booth games, steamboat lok-lok, Durian party and lucky draw! So lucky that mouse mommy won a lucky draw prize too that filled with Naturals by Watsons Quinoa haircare sets, Pure Beauty CC Cream, Watsons Play Me Bubble hair and body care travel set and Elfira Long Pink Shawl. Thank you Watsons Malaysia!

Watsons Elite members also got to engage with top Watsons celebrity friends in games and activities such as durian eating challenge and durian weight guessing contests. The party ended with attractive lucky draws for all. More photos can click here to view. 

Full Watsons Elite privileges and rewards are only applicable to qualified Watsons members who has activated his or her Watsons card with full and accurate personal and contact details.

For more details on how to be part of the Watsons Elite membership and terms and conditions, please visit www.watsons.com.my/promo-elite for more details.

How to sign up as Watsons member?

- Purchase Watsons card at RM18.80 or Watsons virtual card at RM15 at any Watsons stores or Watsons online: www.watsons.com.my

3 simple ways to activate your card :

1. Website:http://www.watsons.com.my/vipregistration

Get to know more about Watsons Malaysia,

Website : www.watsons.com.my

Facebook : www.facebook.com/watsonsmalaysia

Instagram : https://www.instagram.com/watsonsmy/   

*For more about Mouse Mommy Treats, do follow us*
Website  |  Facebook  |  Instagram