Saturday, June 21, 2025

Home Just Got Smarter | LG’s Subscription Twist Will Blow Your Mind

 

 

LG Electronics Malaysia recently announced the strategic rebranding of LG Rent-Up to LG Subscribe at an exclusive event featuring Lee Zii Jia, Paris 2024 Olympics Badminton Men’s Singles Bronze Medallist and LG Brand Ambassador. This milestone positions Malaysia as the first subsidiary to implement a comprehensive home appliance subscription business model – a customer-first approach that redefines how Malaysians access premium technology without the financial burden of ownership.



The rebranding marks LG’s strategic evolution from traditional ownership concept to a forward-thinking subscription model, embodying the company “Life’s Good” philosophy of making innovative technology more accessible to all Malaysians. 



Feedback from customers revealed a common point of confusion – many were uncertain if the term “rent” implied temporary use or a path to ownership.

 



According to Mr. Justin Choi, Managing Director of LG Electronics Malaysia, this valuable customer insight prompted LG Malaysia to follow the successful lead of Korea – and align with other subsidiaries including Thailand, India, and Singapore - by adopting the clearer, more intuitive name: LG Subscribe.

 


“Following our Future Vision 2030 laid out globally, we aim to transform LG into a Smart Life Solution Company by connecting and enhancing customer experiences across all living spaces – from homes and commercial environments to mobility and virtual platforms. We’re moving beyond consumer electronics to deliver intelligent solutions that improve everyday life,” said Mr Justin.

 


“Today marks a pivotal moment in our journey to redefine how Malaysians experience premium technology. With LG Subscribe, we reinforce our commitment to offering flexible, accessible solutions that cater to modern lifestyles – removing the financial barriers to enjoying cutting-edge appliances.”

 

Elevate your home with LG Subscribe’s premium collection of 10 cutting-edge appliances, including the renowned PuriCare™ water systems, CordZero vacuums, ArtCool air conditioners, and the innovative WashTower. With professional maintenance for up to 7 years, seamless ThinQ integration, and adaptable payment options, this is next-level home living—designed around you.

 


Since its introduction, the service has gained remarkable traction, particularly among young families seeking premium appliances without significant upfront investments. This success reflects LG Malaysia’s commitment to listening closely to Malaysian consumers and developing solutions that address their evolving needs.

 


“As someone who values both performance and flexibility in my life, I appreciate how LG Subscribe makes premium products accessible to more Malaysians,” said Lee Zii Jia at the event.


 

“This innovative approach to home appliances mirrors the same forward- thinking mindset that athletes like myself strive for – always evolving and adapting to meet new challenges.”


 

In conjunction with the rebranding, LG Malaysia also launched their latest innovation in water purification – the LG PuriCare™ ATOM-U Water Purifier.

 

This sleek addition to the LG line-up combines minimalist aesthetics with cutting-edge technology in a space-saving undersink design that complements modern living spaces while delivering pure, clean water. Beyond functionality, ATOM-U enhances both health and home aesthetics.


 


“The combination of our LG Subscribe rebranding and the launch of the ATOM- U Water Purifier demonstrates our holistic approach to innovation – reimagining both products and how consumers access them. This philosophy will continue to guide LG as we develop solutions that make life better for Malaysians, and we’re excited about the innovations we’ll bring to market in the coming years,” said Justin Choi.

 


For more information on LG Malaysia, 

Website : https://www.lg.com/my 

Facebook : https://www.facebook.com/LGMalaysia


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Wednesday, June 18, 2025

Malaysia Gets Samsung’s 2025 AI TVs – Next-Gen Entertainment & Smart Home Hub


Samsung Malaysia today announced the nationwide availability of its groundbreaking 2025 AI TV lineup, featuring advanced Vision AI technology that transforms televisions into intelligent home ecosystems. Following strong consumer response during the pre-order phase, the complete range is now available across authorized retailers and Samsung Online Store, with exclusive launch gifts worth up to RM5,017 available from June 2-30, 2025.


The 2025 lineup represents a significant leap in home entertainment technology, with AI-powered features that automatically adapt to viewing conditions, content types, and individual family preferences, effectively transforming Malaysian homes from simple living spaces into intelligent environments that anticipate and enhance daily life.


Whether it's family movie night, quiet time with your favorite K-drama, or simply setting the right ambiance in your living room, today's home is more than just space—it's a reflection of your lifestyle. With the right technology, it can be smarter, more beautiful, and seamlessly in tune with your daily routine.

  

Intelligence That Adapts to Your World

Powering this transformation is Samsung's most advanced Vision AI[1] technology, which combines machine learning with computer vision to create viewing experiences that feel naturally intuitive. The system recognizes scenes, faces, objects, and text in real-time, then intelligently adjusts contrast, brightness, sharpness, and sound based on who's watching, what's playing, and where your TV lives in your home.


Imagine AI Picture and AI Sound Pro working together to ensure every family member enjoys their content exactly as intended—whether your teenager is gaming with friends or grandparents are catching up on their favorite K-drama. The technology makes content-aware adjustments that keep every scene immersive yet comfortable for the eyes.


The Adaptive Picture Pro feature becomes particularly valuable in Malaysia's dynamic lighting conditions, automatically fine-tuning visuals as natural light shifts throughout the day. Combined with Glare Free technology that minimizes reflections and distractions, you can enjoy clear, comfortable viewing regardless of room lighting. No more getting up to adjust settings when the afternoon sun hits your screen or when evening falls during your favorite show.

 

For busy Malaysian families juggling work, school, and social time, the Smart Hub creates personalized spaces for every family member. Each person gets their own curated content recommendations and privacy settings, while EyeComfort Mode automatically reduces blue light during evening hours—perfect for those late-night viewing sessions before bed.

 

Designed for How Malaysians Really Live

From compact Kuala Lumpur apartments to spacious family homes in Petaling Jaya, the 2025 lineup offers ultra-slim designs and flexible sizing that complement any Malaysian living space. The multi-view options support everything from parents working from home while kids study nearby, to those memorable family karaoke nights that bring everyone together.


Choose the NeoQLED 8k (Q990F/Q900F) for picture clarity so detailed you'll feel like you're stepping into the screen, or explore the vibrant OLED models (S95F/S90F/S85F) that make every colour pop with lifelike intensity. For those who appreciate form as much as function, The Frame Pro doubles as stunning wall art when you're not watching, seamlessly blending technology with your home's aesthetic.


Complete your entertainment sanctuary by pairing any TV with Samsung's Q-Series soundbars featuring Q-Symphony technology. This creates surround sound that syncs seamlessly with your TV's audio, transforming your living room into a private cinema where every whisper and explosion feels precisely balanced.

 

Buy Now, Thanks Us Later

Samsung's 2025 AI TVs are now available across authorized retailers and the Samsung Online Store nationwide. To celebrate bringing this intelligent entertainment to Malaysian homes, Samsung is offering exclusive gifts worth up to RM5,017[2] with the purchase of selected 2025 models from June 2-30, 2025.

 

These aren't just promotional add-ons – every reward enhances how you experience Vision AI technology:


Galaxy Tab (worth up to RM4,299)[3] enhances your ecosystem for on-the-go productivity, gaming, or controlling your smart home devices right from your couch. 


Slim Fit Wall Mount (worth RM499)[4] provides sleek, flush mounting that completes your TV's clean aesthetic and maximizes your living space. 


1-Year Art Store Subscription (worth RM219)[5] for unlocks over 2,000 pieces from world-class galleries across The Frame, Neo QLED, and QLED models, letting you refresh your display art as often as you change your mood.


Customizable Bezels (worth up to RM899)[6] for The Frame allow you to swap styles to match seasons, special occasions, or interior updates.

 

The Ideal Time to Transform Your Home

There's never been a better time to reimagine your home entertainment experience. The 2025 Samsung AI TVs don't just offer industry-leading technology—they provide genuine lifestyle value, seamless design, and intuitive experiences that evolve with your family's needs.

 

With limited-time gifts worth thousands of ringgit available during this launch window, Malaysian families can get more intelligence, more immersion, and more elegance in their homes while enjoying exceptional value. Your living room is waiting to become smarter, more beautiful, and perfectly tuned to the way you really live.

 

To purchase, please visit : https://samsung.com/my/tvs/launch/ 



[1] Samsung Vision AI features are available on 2025 Neo QLED, OLED, QLED (excluding Q6F model) and The Frame as of Q1 2025. Supported models may vary depending on the feature.

[2] The promotion is on a first come first served basis, while stocks last. Terms and conditions apply.

[3] The promotion is on a first come first served basis, while stocks last. Terms and conditions apply.

[4] The promotion is on a first come first served basis, while stocks last. Terms and conditions apply.

[5] The promotion is on a first come first served basis, while stocks last. Terms and conditions apply.

[6] The promotion is on a first come first served basis, while stocks last. Terms and conditions apply.


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Sunday, June 15, 2025

Experience the Fusion of Ireland and Malaysia at Shamrock Run 2025!

 

The Malaysian Irish Alumni Association, in collaboration with the Embassy of Ireland in Malaysia, officially launched the Shamrock Run Malaysia 2025, set to take place on Sunday, 29 June 2025, at Taman Wetlands, Putrajaya, starting at 7:00 AM.



The launch event was held at O’Briens Irish Sandwich Café, UOA Damansara II, and was graced by Her Excellency Orla Tunney, the Ambassador of Ireland to Malaysia. In her speech, Ambassador Tunney highlighted the growing enthusiasm for running events in Kuala Lumpur and Putrajaya, and expressed her delight in seeing Malaysians embrace a run that celebrates the deep-rooted friendship between Ireland and Malaysia.


Welcoming the return of the Shamrock Run after a five-year pause due to the pandemic, she encouraged the public to register early to avoid missing out on this unique cultural and sporting event.



“The Shamrock Run Malaysia 2025 brings together people from both Ireland and Malaysia, strengthening ties through shared experiences, while also promoting health and well-being,” said Her Excellency.

 

Also present at the launch was Mr. Hafidz Kosai bin Mohd Zihim, President of the Malaysian Irish Alumni Association, alongside Mr. Brian Pua, Managing Director of O’Briens Irish Sandwich Café.


Adding a special touch to the event was the appearance of Che Puan Sarimah Ibrahim, who proudly lent her support to the run, honouring her Irish heritage.



Shamrock Run Malaysia 2025 Returns for Its Sixth Edition – Fun, Family, and Fitness Await!


Back for its sixth edition since the first run in 2014, Shamrock Run Malaysia 2025 promises a fun, non-competitive experience designed to promote healthy living and strengthen bonds among family and friends. Whether you're a seasoned runner or just in it for the joy, this event offers something for everyone.


Participants will receive a specially designed event T-shirtrunning bib, and a unique finisher’s medal featuring eye-catching Irish- and Malaysian-inspired motifs. To add more excitement, prizes will be awarded to the best-dressed runners—so come dressed in your most creative Shamrock, Irish, or Malaysian-themed outfits!



Organized by the Malaysian Irish Alumni Association, the run is held in partnership with the Embassy of Ireland in Malaysia, with O’Briens Irish Sandwich Café as the main partner.


There are two categories to choose from:

  • 10KM (RM68.25 per runner)

  • 5KM (RM52.50 per runner)


Both categories are open to all, with T-shirts available in kid sizes and adult sizes up to 6XL. Strollers and young children are warmly welcomed, making it an inclusive event for the whole family.


Runners will enjoy a scenic route through the lush greenery of Taman Wetlands, Putrajaya, offering a refreshing escape into nature.



Ready to run?
Register now at:

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