eCurve Spreads CNY Cheers To Senior Citizen And Shoppers

In this spirit of togetherness and joy, eCurve recently treated the senior citizens from Rumah Orang Tua Seri Setia to a heart-warming celebration. 

The group of 20 old folks and their caretakers were greeted by members of eCurve’s Management team with warm smiles as they arrived, before being ushered to the mall’s Centre Atrium for the start of the festivities. The vibrant and contemporary street décor along with colourful decorations created the perfect setting for the highlight of the evening, the Sizzling CNY Variety Show.

Performed live, the show featured an array of jaw-dropping street-style performances, including swift yet graceful flag dancers, the funky Straw-Hat hip-hop trio, the acrobatic talents of a gymnast, as well as agile Wushu practitioners wielding swords and spears. Each act drew thunderous applause from the audience, even as comedic intervals during the show left the guests laughing with delight.

Rounding off the series of performances, an acrobatic lion dance troupe wowed the esteemed guests with a variety of exhilarating stunts as they swayed, hopped and darted across poles. The lion dance was awesome and all the senior citizen and shoppers were entertained and bring Good Luck in this Lunar New Year 2018!

Following the show, the senior citizens were presented with goodie bags and Ang Pow packets exclusively from eCurve, before enjoying a sumptuous and hearty lunch at Pak John Steamboat & BBQ Restaurant. All the senior citizens were enjoying with happy smiles! 

Azizul Hisham Ahmad, Centre Manager of eCurve, said, “The Chinese New Year festive season always brings to mind reunions with friends and families. As part of our efforts to reach out to the community during this time, we are honoured to host these senior citizens from Rumah Orang Tua Seri Setia. We hope they have had a wonderful time at this year’s celebration with us.”

Visitors can enjoy the Sizzling CNY Variety Show exciting line-up of street performances throughout eCurve’s Chinese New Year campaign, which runs from January 19 to February 18, 2018. Catch the exhilarating show every Saturday, Sunday and Public Holidays along with the energetic acrobatic lion dance. Visitors can also meet and greet the God of Prosperity on his walkabouts around eCurve. Gong Xi Fa Cai!

Embracing the festive season, throughout the campaign, shoppers who spend RM150 and above in a maximum of two receipts on the same day will be able to redeem lucky Ang Pow packets as well as an exclusive, Bountiful Abundance bowls-and-chopsticks Set. All redemptions are subject to terms and conditions, and while stocks last.

Interested to get to know more about eCurve,

Website : www.ecurve.my

Facebook : www.facebook.com/eCurveMall

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Celebrate Spring with Sakura Extract Found In Antabax White Gentle Care

The Sakura or cherry blossom are part of the rose family (Rosaceae). While roses represent the beauty of the west, Sakura blossoms represents the beauty of the east.

This spring, be an elegant beauty of the east with Antabax White Gentle Care Antibacterial Shower Cream and Soap range. Enriched with Sakura extract, this gentle and caring body cleansing line protects skin from germs, without stripping skin of its natural oils, while moisturizing for dewier-looking skin.

With the Antabax Derma Protect System for 24-hour antibacterial protection, and Micro Moisture Serum that contains skin vitamins for moisturising, each shower leaves your skin protected against 99.9% of germs, yet soft, smooth and moisturised.

Antabax White Gentle Care harnesses the benefits of Sakura extract. Sakura extract was traditionally used in cosmetic and skincare, with modern research showing that it is moisturising, anti-aging, brightening skin and anti-inflammatory effects that soothes skin[1].

Be a fabled Eastern beauty this spring with the benefit of gentle antibacterial protection for your skin with Antabax White Gentle Care. Antabax products are certified Halal, giving Muslim users full confidence in using them.

Research studies show that Sakura extract helps protect skin from long-term damage. It helps to  prevent dullness and early aging. It is rich in essential fatty acids that promotes smooth and supple skin, with the added benefits of lightening uneven pigmentation[2].

Dermatologically tested to be gentle on skin, its formulation comes with additional essences and special ingredients, including the anti-oxidant properties of Vitamin C and E, as well as the rejuvenating effects of essential Vitamin B (B3, B5 & B6).

Get to know more about Antabax,

Facebook :  www.facebook.com/NewAntabax

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[1] https://www.ncbi.nlm.nih.gov/pubmed/25065693

[2] https://www.cosmeticsdesign-europe.com/Article/2015/01/13/Cherry-blossom-extract-recommended-for-skin-care-due-to-anti-inflammatory-effect

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“SHARE THE OATS, SHARE THE ONG” With Quaker Oats

Reunion dinners and open house delicacies during  Chinese New Year can make it hard to choose healthy options but Quaker Oats, the World No. 1 Oats brand* and Malaysia’s No. 1 Hot Cereal** brand, makes it easier with its “Share the Oats, Share the Ong” campaign!

With a global legacy of more than 140 years, Quaker Oats continues to bring the whole-grain goodness of oats to Malaysians, using innovative ideas and offerings that are convenient and culturally relevant. To bring more cheer to this festive period, Quaker Oats shares brand-new recipes showing how easy it is to use Quaker Oats for Rice, which is perfect for enjoying reunion dinners while receiving the goodness of oats.

Specially made to be cooked with rice, home cooks can serve up delicious and nutritious dishes using recipes like Dark Sauce Chicken with Mushrooms in a Pot, Hokkien Yam Rice, and Tomato Seafood Rice, which will surely impress family members. Made from natural, whole-rolled Australian oats, Quaker Oats for Rice contains rich in dietary Fibre, high in Protein & Magnesium, source of Iron & Vitamin B12.

“We are excited to launch this campaign in Malaysia to raise awareness and educate the public that we can celebrate Chinese New Year in a healthier manner,” said Shaiful Bahari, Mahpar, NAPIM Communications & Citizenship Director, Asia Pacific Region, PepsiCo International. “By just incorporating one small change and adding Oats for Rice in rice for reunion dinners, we can add an additional source of fibre and protein in our meals. We have developed new recipes especially for Chinese New Year to give home cooks a good start in using Quaker Oats for Rice. These recipes supplement the existing recipes on our website which demonstrate how our other products such as Instant Oatmeal and Quick Cook Oatmeal can be used daily in a wide variety of dishes, so families can enjoy all the benefits of oats while they feast in joy together.”

The Quaker “Share the Oats, Share the Ong” campaign will run until 28 February 2018. During this campaign period, consumers can purchase a Chinese New Year Gift Pack (consisting of a 1kg jar of Instant/Quick Cook Oats, a 600g pack of Oats for Rice and a free Chinese New Year-themed glass jar) at the recommended retail price of RM19.98 from selected hypermarkets and supermarkets (AEON, AEON BiG, Giant, The Store and Econsave) across the nation. Furthermore, deliciously healthy Chinese New Year recipes can be found on the Quaker Malaysia website.

More information about Quaker Oats,

Website : www.quaker.com.my

Facebook : www.facebook.com/QuakerMalaysia

*Source: Euromonitor International Limited; Packaged Food 2016 edition, as per hot cereals definition, retail value sales; rsp, all retail channels, 2015 data.

** Source: No. 1* in Peninsular Malaysia in Hot Cereal segment within Cereal category, based on Retail Index Service for Cereal category for the 12 months ending March 2017 in Peninsular Malaysia (Copyright © 2016, The Nielsen Company (M) Sdn Bhd)

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The Sphere | Bangsar South : AEON Opens MaxValu Prime And Wellness Outlets

Set to bring convenience to the Bangsar South community and its high-density workforce, AEON CO. (M) BHD. today opens its third MaxValu Prime outlet together with its 54^th Wellness pharmacy outlet at The Sphere. MaxValu Prime endeavours to redefine the shopping experience of consumers in Bangsar South by creating heightened shopping and dining ambience with its extensive range of locally and globally sourced fresh, tasty and quality products while AEON Wellness pharmacy aims to provide the customers  with an extensive range of health, beauty and personal wellbeing products.

The conceptualisation of MaxValu Prime and Wellness is anchored upon AEON’s promise to provide all customers with an array of products, food and beverage corners, at the same time, personify convenience at its best.

Poh Ying Loo, Executive Director of AEON CO. (M) BHD. said: “MaxValu Prime in Bangsar South represents our third outlet conceptualised with all our shoppers’ needs in mind. We are set to cater to the Bangsar South community, namely those who are working or living in the vicinity, to become their neighbourhood retailer of choice.” 

Good news and convenience for the community and office workers! The rise of Bangsar South into a high-density area surrounded by offices, raised values around its vicinity, adding easy access to urban amenities, inclusive of convenient commuting options. Poh elaborated: “Conscious of the growing population and working urbanites in Bangsar South, we see this in positive light as we are ready to serve the community by providing all offerings under one roof, thus creating heightened accessibility for consumers. 

With the boom in the development of residences and office towers in Bangsar South, we hope MaxValu Prime and Wellness will enhance the needs of surrounding community as well as the working urbanites and provide them with a shopping and dining moment that they will enjoy and appreciate.”

Mouse mommy was thought of just a MaxValu shopping, but, I am wrong. It is a combination of shopping, pharmacy, bakery and food kiosk inside with brand new layout design and shopping experience. Love it! Especially the real plant welcomes me in front of the MaxValu Prime store.

Many food tasting available for shoppers to directly sample taste and shop too! Mouse mommy loves the mushroom. 

Ops! Tada-san said no need to wash the mushroom. Just cut the mushroom base and cook directly will do as in it is clean and to avoid loss of nutrients via washing process.

MaxValu Prime’s key differentiator lies in its commitment to present shoppers with an unparalleled shopping and dining experience, through fresh ingredients and delicious meal options. Another lunch option for mouse mommy, can lunch and shop at the same time.

A unique element of MaxValu Prime in Bangsar South is its food and beverage selection, in the form of Delicatessen and four new concepts – the ‘We Cook You Eat’ cooking station, ‘Ready-to-Cook’, ‘Meals On The Go’ and ‘Convenient Hot Meals’.

Delicatessen – a one-stop deli boasts a section selling ready-to-eat light bites and easy preparation meals such as cooked meats, hot snacks, sandwiches, salads and other similar items. This concept caters to the working crowd who wishes to grab their meals on-the-go or dine in.

Also available is a ‘We Cook You Eat’ cooking station, whereby consumers have the option to pick fresh food items with a corresponding sticker, make payment, proceed to the cooking station, choose a preferred cooking style, and wait 15 minutes for a freshly-cooked meal. Consumers need to pay RM6 (including GST) for the ‘We Cook You Eat’ service.

MaxValu Prime will also be introducing the ‘Ready-to-Cook’ concept to bring out the inner chef in everyone. There are several pre-packed assortments to choose from such as Acar Vegetables, Ayam Masak Sambal, Mixed Curry Vegetables, Kangkung with Belacan, Pucuk Paku with Belacan and many more that they can cook at home.

Last but not least, ‘Meals on the Go’ and ‘Convenient Hot Meals’ caters for those working urbanites that prefer to opt for a quick and yet delicious meal.

The first MaxValu Prime is located at Sunway Velocity, while the second outlet opened on 19 January 2018 at Evo Bangi, which has similar offerings with the one at Bangsar South. The opening of MaxValu Prime Bangsar South marks the third MaxValu Prime outlet operated by AEON CO. (M) BHD., with plans to expand the brand to other areas in the near future.

Interested to know more about MaxValu Prime,

Website : www.aeonretail.com.my 

Facebook :  www.facebook/aeonretail.com

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Found Essential Oils in Fresh & White Kayu Sugi Extract Toothpaste!

Kayu Sugi, or Miswak as it is known among Muslim users, is a chewing stick from the Salvadora Persica tree. Kayu Sugi has been used for thousands of years for oral hygiene in the Middle East, Africa and parts of Asia, and is a recommended oral hygiene practice for Muslims as part of the Islamic way of life.

Research support the traditional use of Kayu Sugi as it is scientifically proven to reduce tartar and plaque, fight germs & bacteria, prevent tooth decay and bad breath while ensuring healthy gums and strong teeth.

Clove oil has been traditionally used in dentistry for its analgesic and antibacterial properties, while eucalyptus oil has exhibited antibacterial properties against tooth decay causing bacteria.

Fresh & White natural herbal Kayu Sugi extract toothpaste is growing in popularity. Kayu Sugi extract has natural plaque inhibiting and antibacterial properties for pure and clean oral health, in line with the Islamic way of life.  

Fresh & White has been in Malaysia for almost 25 years. Its formulation is developed by Lion Japan, the No.1 Oral Care -company in Japan, that is backed by 125 years of experience in oral care development & innovation.  Fresh & White is currently one of the top three toopthpaste brands in Malaysia. It is well-known for its uniquely refreshing and cooling sensation, symbolized by the iconic smiling polar bear.

Its increasingly popular Kayu Sugi extract variant is a natural, herbal toothpaste that combines natural Kayu Sugi extract as well as essential oils of clove and eucalyptus, with its innovative oral health formulation for the best of both worlds. Attractively priced to suit all budgets, Fresh & White Kayu Sugi toothpaste is an ideal choice for the whole family.

Fresh & White Kayu Sugi contains Salvadora Persica extract to enhance the cleaning of teeth and gums. For a fresh taste to complement its herbal taste Fresh & White Kayu Sugi contains Kayu Sugi extract as well as essential oils of Clove and Eucalyptus.

All three herbal actives promote fresher smelling breath, and leave a long-lasting, pleasant mouth feel that will help you start the day feeling lively, and will protect your teeth and gums while you sleep.

Fresh & White has harnessed the power and scientifically proven benefits of natural oral health mainstays, and has enhanced it with a unique double fluoride and to promote triple cavity protection. Triple cavity protection includes Sugar Acid Protection, Cavity Prevention and Tooth Enamel Strengthening. Fresh & White toothpastes are sugar-free, to minimize the formation of sugar acids.

Fresh & White aims to brings quality oral care within reach of more consumers by offering better value through its affordable price point. All Fresh & White toothpaste variants are certified Halal by JAKIM (Jabatan Kemajuan Islam Malaysia), making them safe for use by Muslims.

According to Ms. Loo Mei Fong, Senior Brand Manager, Marketing Division, Southern Lion Sdn. Bhd., Fresh & White Kayu Sugi is becoming a firm favorite among modern Muslim consumers who want the convenience of toothpaste for stronger teeth and fresher breath, but with the assurance of a Halal-certified natural herbal oral care solution that includes the trusted benefits of Kayu Sugi extract, and the essential oils of clove and eucalyptus.

"Young Muslim consumers are embracing products such as our Fresh & White Kayu Sugi variant because the science behind the natural herbal traditional remedies is strong, while the innovation is clear. It is a wonderful intersection between tradition and science, encouraged practice in Islam and convenience,”said Ms. Loo.

Fresh and White is also available in the Fresh Applemint variant. Fresh Applemint is a member of the mint family that has a sweet aroma of fresh apples. The smell and taste of Fresh Applemint is milder and more delicate than regular peppermint or spearmint, making it ideal for those who prefer a less ‘spicy’ taste, or a calming toothpaste before turning in for the night.

The six refreshing variants include the natural herbal range of Kayu Sugi; the mint range of Fresh Cool Mint, Extra Cool Mint and Fresh Applemint; and the anti-bad breath gel range of Fresh Blast Extra Fresh Gel and Whitening Gel.

Interested to know more about Fresh & White,

Website : http://www.southernlion.com.my/

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Nestlé Professional® Culinary Arts Award | Challenge And Encouragement For Culinary Arts Students

Launched in 2006, the Nestlé Professional® Culinary Arts Award was organised with the objective of raising the standards of the culinary arts in Malaysia. Supported by Skills Malaysia, a programme developed by Jabatan Pembangunan Kemahiran (JPK) and endorsed by the Malaysian Association of Hotels (MAH), the award is opened only to selected top students from colleges that offer the Culinary Art Studies Diploma Programme. Awesome! Mouse mommy feels so grateful of great effort and contribution by Nestlé Professional!

The 10th Nestlé Professional Culinary Arts Award (CAA) crowned a Taylor’s University student the winner of CAA 2018 today after an intensive three-day competition organised by Nestlé Professional in partnership with the Malaysian Association of Hotels (MAH). The long-running competition is part of a larger effort to develop young talents in the industry.

Held from 25-27 January 2018, the CAA 2018 saw 10 talented students from Malaysia’s top culinary institutions compete for the coveted grand prize of RM3,000 in cash and a 6-month internship under the tutelage of Antoine Rodriguez, Executive Chef at Le Méridien Kuala Lumpur. The Champion also stood the chance to represent Malaysia in the upcoming ASEAN Skills Competition and World Skills Competition, a global movement to raise the profile and recognition of skilled individuals. This competition was giving an opportunity to the culinary students to challenge themselves.

Commenting on the Awards, Yit Woon Lai, Nestlé Professional Business Executive Officer for Malaysia-Singapore said, “At Nestlé Professional, we believe in the importance of developing young talent and we are proud to collaborate with the Malaysian Association of Hotels (MAH) to organise the 10th CAA that continues this proud tradition. With the bar being continually raised at each competition, we are confident that the CAA is on-track in helping Malaysia’s young talents represent the country with pride and competence in the field of culinary arts.”

Eng Sheng Pei (Edward), now in the 3rd year of his Diploma in Culinary Arts course, emerged as the winner of the 10th Nestlé Professional Culinary Arts Awards primarily because of his creation of "Garden", a decadent dessert made of chocolate mousse, salted caramel and pistachio 'sand', which showcased his understanding and mastery of preparation, plating and the basics of cooking. He is excited to be able to take one step closer to achieving his dream.

"I have always found joy in preparing food and I am so grateful to all my lecturers, especially my mentor Mr. Farouk Othman who has tremendous faith in me. I hope I have made them proud and I am really looking forward to the privilege of interning under Chef Antoine," said Eng.

The first runner-up, Idris Muaz Bin Mazlan of UiTM Permatang Pauh received a cash prize of RM2,000 while the second runner-up, Shaun Wong Wen Jin of UCSI University received RM1,000. Both runner-up winners also received a medal and certificate endorsed by Malaysian Association of Hotels (MAH) and Skills Malaysia. More photos can click here to view.

“It’s always a pleasure to see skill, passion and creativity in the kitchen, and it’s important to nurture these young talents so that more people can experience and appreciate their creations,” said Antoine Rodriguez, Executive Chef at Le Méridien Kuala Lumpur. “I hope all the participants will inspire more young people pursuing a career in the culinary arts, bringing their own unique interpretation to the table and to the rest of the world.”

The professional judging panel comprised of Chef Sabri Hassan who is a Consultant at the Culinary Art and Kitchen; Chef Rajesh Khanna Director of Culinary, Restaurant and Bar of Sheraton Imperial KL Hotel; Chef Mohd Nazrin @ Ludwig Gaisbauer, owner of speciality food manufacturer German Delicatessen and Chef Antoine Rodriguez. Together, they evaluated every aspect of each participant, ranging from kitchen skills and organisation to appearance, taste and texture, and more.

Interested to know more about NESTLÉ Professional®

Website : www.nestle.com.my

Facebook : http://www.facebook.com/NestleMalaysia

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