Guardian Gaya Squad 5th Birthday | Guardian Introduces New And Exclusive Brands For 55th Anniversary Celebrations

Guardian Malaysia today introduced a slew of new and exclusive brands in conjunction with its 55^th Anniversary in October 2022.

“What started with a modest 200 square feet of trading space inside the Weld Supermarket, has over the last 5 decades become the leading pharmacy, health and beauty retail chain in the country, that has been voted the number one Malaysian-grown retailing brand at the recent 2021 Putra Brand Awards.  

Today, Guardian has more than 520 stores all over the country, and a booming e-store and an app that is accessible 24/7,” said Angela Teo, Head of Marketing, Guardian Health and Beauty Sdn Bhd.

“Today, as part of our 55^th Anniversary celebrations, we are introducing 24 new arrivals to our stores and to our Guardian Gaya Squad members.  

These new and exclusive brands cover various product segments which include skincare, make-up, hair care, health and beauty.

“Furthermore, in conjunction with our 55^th Anniversary celebration, Guardian will be offering fantastic promotions and offers from now until 30^th October 2022.  

In fact, we have 1,000 products that have a 55% discount on the 2^nd item bought and many, many other promotional offers too,” added Teo.

Guardian’s Gaya Squad were given a special preview on the new and exclusive brands on offer today in a special event to mark the 5^th Anniversary of its formation.

The Guardian Gaya Squad movement, an initiative by Guardian Malaysia to build relationship with customers through social mediais now a key delivery channel for customers to access ideas and information for smart and healthy living.

“The Guardian Gaya Squad initiative which was launched five years ago is now widely accepted by our customers as a channel for the latest in health and wellness trends and products,” 

“We started the Guardian Gaya Squad as an important channel for the various new international and local brands that we sell instore to educate and raise awareness about their brand to our customers via the social media influencers that we invite to these sessions,” said Teo.

 

These Gaya Squad sessions are small and intimate gatherings where the social media influencers invited, have a unique opportunity to touch, feel and try the brand products and more importantly ask all questions that they need to ask to know the brand better.  

So that in the end, whatever reviews they post on social media for their readers and our customers will be an informed and educated piece of information that is accurate and useful.     

“In this way, our customers learn more about the brands that we stock,” added Teo.

“It is really a win-win initiative for our customers who will get more in-depth info about the latest health and beauty brands in the market and the latest trends while our brand owners get brand exposure to raise the customer awareness,” Teo said.

“As part of our 55^th Anniversary celebration we are proud of what we have achieved over the years and will continue to work harder because we are committed to help our customers afford a healthy and beautiful life – everyday,” concluded Teo.

Interested get to know more about Guardian Malaysia,

Facebook: https://www.facebook.com/Guardianmy/

Instagram: https://www.instagram.com/guardianmy/

YouTube: https://www.youtube.com/c/GuardianMYHealthyBeauty

Telegram:  @GuardianMY

#GuardianMYApp

#No1StoreMalaysia

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K PLUS FOOD MARKET | ALL INCLUSIVE PREMIUM KOREAN FOOD MARKET AT THE CURVE !

 

 

Renowned Malaysian celebrity chef, television host and restauranter Datuk Dr. Chef Wan joined K-Eco Mart (M) Sdn. Bhd at the grand launch of ‘K PLUS Food Market’ - Malaysia’s first and largest all-inclusive premium Korean food market. 

The one-of-a-kind, all inclusive food market spans over 28,000 sq. ft that offers everything from Korean inspired cafes, fresh meat and seafood corner, special Korean side dish (banchan) and kimchi corner and much more. 

The food market was launched as an initiative by K-Eco Mart (M) Sdn. Bhd to connect the cultural bridge between Malaysia and Korea alongside promoting cross-cultural tourism between the two nations; as the demand for Korean products has been continuously rising due to the influence of Korean pop culture on Malaysians. K-Eco Mart as Malaysia’s leading retailer in the country that carries many sought after consumer products including food and beverages, beauty, home living and more; found it timely for Malaysians to discover and experience the ‘Korean way of Living’ through this massive one stop-hub.

Additionally, with Malaysia going through its’ endemic phase,  the food market also acts as a landmark for locals who are still hesitant on traveling overseas due to the ongoing COVID-19 pandemic. 

Committed to giving the Malaysians an immersive Korean cultural experience, K-Eco Mart consulted Seoul’s finest interior designer prior to the renovation of K PLUS FOOD MARKET to present elevated aesthetic displays for visitors to replicate the feel of modern Korean lifestyle in the safety and comfort of their own country. 

 

Mr. Im Chae Wook, counselor to the Embassy of the Republic of Korea, commented saying, “Standing here today and seeing this new establishment, I believe that this proves how South Korea and Malaysia are dedicated to empowering each other and I am excited for both nations to continue taking tremendous strides forward in the future.”

Datuk Matthew Lee, Chairman of K-Eco Mart said, “Malaysia has always been a country that welcomes and respects culture, and to me, that is what makes our nation so special. It is a great honor for me to be able to bridge Korea and Malaysia through K Plus Food Market and meet the consumer’s demand with the products of the highest quality and authenticity. 

I look forward to providing my fellow Malaysians with an all-inclusive platform to satisfy all of your Korean needs, with the launch of K PLUS FOOD MARKETt.”

Through the K PLUS Food Market, this marks K-Eco Mart’s effort in empowering Malaysia and Korea together alongside promoting Malaysia as a nation that is driven towards solidifying a friendship between nations through cross-cultural tourism and innovation. 

K-Eco Market is ecstatic to welcome local and foreign visitors to K PLUS FOOD MARKET where Korean pop culture fans and K-enthusiasts can now get their hands on their favorite as-seen-on-tv items at shelves near them. 

Interested to get more info about K PLUS FOOD MARKET,

Website : https://www.kplus.my/

Facebook : https://www.facebook.com/kplusfoodmarket

Instagram : https://www.instagram.com/kplusfoodmarket/

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Novartis Malaysia And National Cancer Institute | Provide Senyuman And Harapan To Breast Cancer Patients

 

In conjunction with Breast Cancer Awareness month, Novartis Malaysia has joined forces with the Medical Education Association of National Cancer Institute (NCI) to inspire and honour the strength and survivorship of breast cancer patients, especially those within the public healthcare system.

 

In recent times, Malaysia’s public healthcare has improved with better inroads for breast cancer patients to access the latest innovative therapies like targeted therapies. 

This campaign aimed to inspire and provide hope to breast cancer patients, including advanced breast cancer (aBC) patients, will be accorded for a better quality of life with early screening as well as access to treatment and targeted therapies.

 

Themed Senyuman dan Harapan, the program kickstarted on 17 October and featured a series of activities and an exhibition showcasing inspiring artworks from breast cancer survivors. 

Several non-governmental organisations namely Kenwork and Yayasan Budi Penyayang participated in the campaign too. These artworks serve as a platform for patients to inspire others by sharing their experiences living with aBC.

 

The installation and exhibition artworks displayed will be permanently located at Galeri Senyuman dan Harapan at Level 4 of NCI. Anchoring the gallery is a beautifully handcrafted Tree of Hope by KakiSeni (Pohon Harapan), with inspirational messages by the artist and breast cancer patient.

 

Yang Berbahagia Puan Nori Abdullah, Chairman of Yayasan Budi Penyayang Malaysia together with Yang Berbahagia Datuk Harjeet Singh a/l Hardev Singh, Secretary General of the Ministry of Health; Yang Berbahagia Dato’ Dr Asmayani binti Khalib, Deputy Director General of Health of the Ministry of Health; Dr. Mohd Anis bin Haron, Director of NCI; Yang Berbahagia Datin Dr Zuhanis bt Abdul Hamid, Chairman of Medical Education Association of NCI as well as Elwakil Mohamed, Country President of Novartis Malaysia & Brunei launched the Galeri Senyuman dan Harapan.

 

Elwakil Mohamed, Country President of Novartis Malaysia & Brunei, said: 

“Apart from reimagining medicines to improve and extend people’s lives, Novartis is also committed to reimagining hope for breast cancer patients. Our purpose is to educate, inspire and empower breast cancer patients to not lose their hope as there are progressive treatments available that have shown positive results. 

In the recently launched National Strategic Plan for Cancer Control Programme 2021-2025, there were requests to include new targeted therapies in the Ministry of Health Formulary. Our collaboration with NCI is the perfect way to showcase the indomitable spirit of those battling breast cancer or beating the disease.”

 

Meanwhile, Dr. Mohamed Anis bin Haron, Director of NCI, said:

 

“The collaboration with Novartis Malaysia was important in raising breast cancer awareness, particularly on early screening and innovative therapies that provide quality of life.  

Despite the prevalence of breast cancer in Malaysia, understanding of this remains low. I hope this initiative with Novartis Malaysia will revive the patients’ spirit in accessing the right screening and treatment.” 

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