CJ WOW SHOP Rewards Malaysians In Celebration of Two Astounding Years!

CJ WOW SHOP, Malaysia’s one-stop smart shopping destination, today announced the launch of its two-year anniversary celebration, ‘2 Tahun, Lebih WOW!’. Commemorating this significant milestone, Malaysians will be treated to the largest home shopping carnival, featuring a series of promotions throughout the month across CJ WOW SHOP channels including TV, online and mobile platforms starting April 1, 2018.
Since its launch in 2016, CJ WOW SHOP has expanded its offerings from 27 to more than 450 items today, ranging from household products, electrical items, gadgets, beauty, fashion and many more. The network is poised for a strong growth in the year ahead, following an astounding achievement of over 650,000 customers and a recording sales surpassing RM130 million in 2017.

High energy celebration: CJ WOW SHOP celebrates 2nd year anniversary with over 100 guests, including partners and media in studio. Pictured together with partners are:
  • Nini Yusof, Director of Sales & Strategy for Client Service Group of Media Prima Television Networks (Front row, first from the left)
  • Datuk Kamal Khalid, Managing Director for Media Prima Bhd (MPB) (Front row, second from the left)
  • Mr. Kim Yang Hyun, Chief Executive Officer of MP CJ O Shopping Sdn Bhd (Front row, third from the left)
  • Yana Samsudin, Ambassador of CJ WOW SHOP’s ‘2 Tahun, Lebih WOW’ Anniversary Campaign
  • Shin Kong, Show Host of CJ WOW SHOP Mandarin Programme
  • Chef Fikree, Show Host of CJ WOW SHOP
Mr. Kim Yang Hyun, Chief Executive Officer of CJ WOW SHOP said, “This stellar performance has inspired us to deepen our focus on serving the needs of more Malaysians. Today, we have grown to become a one-stop smart shopping destination and at the heart of the success is none other than our customers. More than just a celebration, this anniversary is a way for us to thank our customers by giving them what they’ve always wanted, including greater products, savings and rewards that will absolutely wow their lives.”
WOW rewards for customers: CJ WOW SHOP’s collaboration with Yana Samsudin extends the development of “The WOW Bag”,a limited edition eco-bag that is designed and endorsed by the actress herself. Pictured together with Yana is Mr. Kim Yang Hyun, Chief Executive Officer of MP CJ O Shopping Sdn Bhd
To make the celebration more exciting, CJ WOW SHOP has appointed multi-talented, award-winning celebrity Yana Samsudin as the anniversary ambassador this year. This came at back of the overwhelming response towards her role as the celebrity guest host on the network’s signature programme, ‘The WOW Show’. She has a proven track record, underpinned by her outstanding performance of over 200 units of Athira Pendant by Habib Jewel sold out within 22 minutes.
‘2 Tahun, Lebih WOW!’ anniversary ambassador: CJ WOW SHOP makes its 2nd anniversary celebration more exciting by appointing multi-talented, award-winning celebrity Yana Samsudin as its anniversary ambassador

The collaboration extends the development of “The WOW Bag”, a limited edition eco-bag that is designed and endorsed by Yana Samsudin. Throughout the month of April, the exclusive gift will be given away for FREE to fans of Yana and shoppers with any purchase made on CJ WOW SHOP.

The appointment is also in line with CJ WOW SHOP’s concept to bring a unique and immersive shoppertainment’ experience. Yana Samsudin will be partnering resident CJ WOW SHOP show hosts such as Zaim Helmi and Lily Liyana to delight viewers.

The achievements in 2017 have strengthened CJ WOW SHOP’s confidence to continue growing with customers and partners, especially home-grown companies with interesting offerings. Currently, 70% of products sold on the network consist of local brands including Mugen, Riino, Elba, Habib Jewel, Ariani and Winds, seller of gadgets, appliances as well as home and living products.

Mr. Kim said, “Working closely with small-to-medium home-grown enterprises has always been our priority as CJ WOW SHOP is a total marketing solution platform to help these businesses unlock the true mass-market potential. In the coming months, we are also looking to enhance our customer service and overall shopping experience in order to support our growth strategy.”
CJ WOW SHOP is a joint venture collaboration between Media Prima Berhad and South Korea’s CJO Shopping Co Ltd (CJO), Asia’s No 1 TV Home Shopping operator. Launched in April 2016, with much fanfare, CJ WOW SHOP’s strategic collaboration with home-grown brands such as Proton and Simplysiti led to the network’s regional recognition at The Spark Awards 2017 for Best Sales and Marketing Intelligence Solution (Gold) and Marketing PR Awards 2017 Southeast Asia for the Best Direct-to-Consumer PR Campaign (Bronze).

CJ WOW SHOP’s ‘2 Tahun, Lebih WOW!’ 10-Hour Back-to-Back Live Shows
(Mandarin programme)
Sunday, 1st April 2018
: 0800 – 0900
Sunday, 1st April 2018
: 0900 – 1000

: 1000 – 1100

: 1100 – 1200

: 1200 – 1300

: 1330 – 1430

: 1430 - 1500

: 1500 – 1600

: 1600 – 1700

: 1700 - 1800
CJ WOW SHOP’s ‘2 Tahun, Lebih WOW!’ Anniversary Offers
  • An exclusive free gift of a “The WOW Bag” designed by Yana Samsudin with any purchase made on CJ WOW SHOP from 1 to 30 April 2018.
  • WOW Rewards for purchases via CJ WOW Shop website and mobile app:
    • 1 April Only: 5% Discount for products featured during 10-hour Back-to-back Live Show
    • 1 - 30 April: 5% WOW Points for all products
CJ WOW SHOP Channels
CJ WOW SHOP features on-air demonstrations across media channels such as TV3, ntv7, 8TV, TV9, MYTV and tonton. Customers will be able to purchase the products seen on television by:

  • Downloading the CJ WOW SHOP mobile app from Google Play or App Store
  • TV broadcasts over 45 hours a week, including CJ WOW SHOP Mandarin programme and The WOW Show.
    Every Mon – Sun
    Every Mon
    : 0600 – 0700 (60min)
    : 1300 – 1330 (30min) The WOW Show
    Every Sat – Sun

    : 0600 – 0700 (60min)
    : 1030 – 1330 (180min)

    Every Mon – Fri
    : 1030 – 1430 (240min)

    Every Mon – Sun
    : 2400 – 0100 (60min)
    (Mandarin programme)
    Every Mon – Fri
    Every Sat – Sun
    : 0600 – 0930 (210min)
    : 0600 – 0900 (180min)
    Every Mon – Thu  

    Every Mon – Fri
    Every Thurs
    : 0830 – 1300 (270min)
    : 1330 – 1700 (210min)
    : 2300 – 0100 (120min)
    : 1000 – 1100 (60 min) The WOW Show

    Every Fri
    : 0830 – 1700 (510min)

    Every Sat – Sun

    : 0830 – 1800 (540min)
    : 2400 – 0100 (60min)
    A 24-hour home shopping channel every day on digital TV platform MYTV.

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    1 comment

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