According to Mr Andrew Woon, Managing Director of A.W Faber-Castell Malaysia Sdn Bhd, choosing the right stationery products is an important contributing factor to the brain development of young children. “A good stationery set will enhance their learning experience and also improve their fine motor skills."
Tri-Grip pencils and Grasp Crayon for example, were invented with practicality and grip comfort in mind so that children would love using them and this will also pique their learning interest,” said Woon.
This year’s Back to School campaign themed Castle Heroes, features a male character named Bernard and a female character named Cassandra. Both these Castle Heroes characters will inspire children to use their imagination in conquering obstacles and challenges.
Among them are also new innovative products such as the ‘Colour to Life’ Augmented Reality Colouring Book with Connector Pens; My Colour Companion First Grasp Crayons coupled with a colouring book – designed especially fortoddlers aged three to four years old; and also an attractive Colour Design Tri-Writing triangular pencils which is perfect for writing and drawing.
‘Colour to Life’ is Faber-Castell Malaysia’s latest digital application to bring colouring and drawing to the next level.
This Augmented Reality colouring book is the first of its kind by a stationery company.
The Back to School launch event also saw the participation of 24 children, aged 4 to 16 from the Trinity Community Children’s Home. The home is also sponsored with a year’s supply of stationery items by Faber-Castell Malaysia as part of their corporate social responsibility programme.
The public can also look forward to several activities, which
To make things more interesting for its customers, Faber-Castell Malaysia is also collaborating with KidZania to offer special discounts for KidZania entry tickets with the purchase of the Faber-Castell Slim-Flexi or Watercolour pencils.
A single receipt purchase, entitles cus
In addition to that, a colouring contest organised by Faber-Castell will also be held from the 1 November 2019 till 5 January 2020 with the colouring sheet available for redemption at KidZania or simply download from Faber-Castell Malaysia’s Facebook page.
Interested to learn more about Faber-Castell Malaysia’s Back to School Campaign,
Website : https://www.faber-castell.com.my/
Instagram : https://www.instagram.com/fabercastellmy/
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Thank you for your kind words. I appreciate your recognition of the effort put into creating this informative article about an online stationery store.
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