Mouse mommy and family have a morning exercise at the Taman Metropolitan Kepong. With the goal of making healthy living more accessible, AIA Bhd. (AIA)
in partnership with Kuala Lumpur City Hall (DBKL) today launched the first-ever
Laman Cergas AIA Vitality – a
specially-designed outdoor gym at the popular Taman Metropolitan Kepong, with
the purpose of encouraging Malaysians to be more active and overcome a
sedentary lifestyle.
Healthy lifestyle
must be encouraged in our community. Youngster and kids nowadays
tend to tag along with their information technology gadget. MR also plays and learns
via his Ipad. However, mouse mommy does always emphasis on balancing and
healthy lifestyle in study, nutrition, leisure and exercise.
As in a strong body
and healthy mindset allow us to explore our daily life positively. Mouse mommy
was glad to take part in the launch of The Laman Cergas by AIA Vitality that
beneficial to the community.
We are enjoying the Zumba dance and sweat out in
the morning! Detox and tension release too via workout!
MR and MH also enjoy
their play time around the garden and children outdoor playground. A great family bonding
moments activities during weekend.
In a recent study, it was found that Malaysia was one of the least
physically active countries in the world, with over 60% of adults contented to
be desk-bound with little or no intention to exercise. 54% of Malaysians also
divulged that committing to an exercise regime required too much effort, while
78% cited that it took a lot of time[1].
These factors accumulate as the National Health and Morbidity Survey[2] also states that over the
past 30 years, the rates of physical activity amongst Malaysians have dwindled,
with the numbers for Type 2 diabetes rising by four-fold and obesity by 280%.
Chief Executive Officer of AIA Bhd., Anusha Thavarajah said: “Over the
past decade, we have seen the alarming rise of diabetes and obesity rates in
the country, which has spurred our mission to advocate a healthier lifestyle
for all Malaysians. Our big idea with the launch of Laman Cergas AIA Vitality today is to encourage Malaysians to commit
to a heathy living through physical activities, starting with the community
within Taman Metropolitan Kepong. In the long run, we hope to inspire more
Malaysians to get up, move about, and get healthy.”
According to the AIA Healthy Living Index 2018, Malaysians’ overall satisfaction
on health has increased from 79% in 2016, to 82% in 2018. This increase is a
genuine sign that Malaysians are keen to make a difference, and are becoming
increasingly health conscious, as the AIA Healthy Living Index also shows that
they are spending a minimum of 3.5 hours a week to exercise, as opposed to 2.6
hours two years ago.
The survey also discovered that more than half of the Malaysian
respondents stopped exercising because they felt it required too much effort.
78% of Malaysians shared that finding time to exercise was one of the biggest
barriers in maintaining a healthy lifestyle.
The
motivation for Laman Cergas AIA Vitality
was borne with the intention to make wellness more accessible to Malaysians and
be the solution to barriers such as time and availability. AIA has worked
together with Fitness First to select exercise machines to form a circuit
training course that works out the entire body and is specially designed for
all levels of fitness, thus making it suitable for the general public. Each
machine comes with a QR code, which directly links the user with a video on how
to properly use it.
Taman Metropolitan Kepong is 95-hectares large and frequented by individuals
from all walks of life including fitness enthusiasts, families and even avid
bicyclists. The addition of Laman Cergas
AIA Vitality to the park means that patrons now have an extra outlet to engage
in exercises that work out the entire body.
“We launched AIA Vitality in 2016 as part of our efforts to take
proactive steps to introduce a one of a kind insurance and health programme. Through
this programme, we wanted to empower Malaysians to improve their health by
actively supporting and rewarding their healthy choices. Laman Cergas AIA Vitality extends our mission by providing a
convenient, well-equipped and safe environment for the public to exercise in so
it made perfect sense for us to embark on this project.” Anusha continued.
Having started their journey in Malaysia since 1948, AIA continues to be
one of the leading insurers that provide Life, Health, Takaful and General
Insurance solutions for customers. In their efforts to evolve with the times
and understand the evolving needs of their customer, AIA challenges itself to
go beyond the role of a traditional insurance company to become a health
influencing mobiliser.
“As AIA celebrates its legacy of 70 years in Malaysia this year, we
reflect on a long and rewarding journey that has given us the opportunity to be
an integral part of the lives of Malaysians. We are honoured to be able to
continuously give back to the communities that we serve over the past seven
decades. Rest assured we continue to remain committed to helping Malaysians
live healthier, longer and better lives through engaging initiatives that
encourage holistic and healthy lifestyles for many years to come.” concluded Anusha.
[1] Cai Lian T, Bonn G, Si Han Y,
Chin Choo Y, Chee Piau W (2016) Physical Activity and Its Correlates among
Adults in Malaysia: A Cross-Sectional Descriptive Study. PLoS ONE 11(6):
e0157730. https://doi.org/10.1371/journal.pone.0157730
[2] Institute for Public Health,
Ministry of Health (Malaysia), National Institutes of Health (NIH). Malaysia
National Health and Morbidity Survey 2016
Interested to get to know more about AIA Malaysia,
Website : http://www.aia.com.my
Facebook : https://www.facebook.com/AIAMalaysia/
Instagram : https://www.instagram.com/aiamalaysia/
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