iflix,
the world’s leading Subscription Video on Demand (SVoD) service for emerging
markets, today unveiled its exciting new localized content plans with huge
local content tent poles focusing on first-run local movies direct from cinema
and a bold slate of original programming.
Following
on increasing demand from audiences for more local films, iflix is working with
the region’s best producers to bring subscribers their favourite local movies
straight out of cinema to stream or download exclusively on iflix. The company
recently signed a first-look multi-year output deal with Skop
Productions Group (Skop) and Viper
Studios Sdn Bhd, Malaysia’s leading independent studio and creator of
some of the country’s most iconic and successful box office hits, including Munafik,
KL Gangster and Villa Nabila. The agreement will make many
of the studio’s library classics available on iflix for the first time. In
addition, highly anticipated upcoming films will be exclusively
available directly following their cinema release. iflix subscribers can look forward to big budget action spectacle, KL
Special Force just 20 days after the film completes its cinema
run. As part of the companies'
collaboration, iflix will also commission Skop to produce an exclusive new
mini-series, to be announced.
The company is pleased to announce, that
in partnership with Screenplay Productions, the studio behind iflix
exclusive hit movies, I Love You from 38,000 feet and Promise, it has
commissioned its first major original drama series, Magic Hour. The eight-part romantic teen drama, will be a sequel to the
2015 box-office hit film of the same name – Indonesia’s fifth highest grossing
film that year. The movie’s twin leads Dimas Angarra and Michelle Zuidith, two of the country’s hottest young
stars will reprise their roles in the series. The project is a first, by both
companies to spin off a movie franchise into a premium short-run exclusive
miniseries.
iflix
has additionally commissioned edgy, no holds barred comedy series, Oi!Jaga Mulut (Malaysia)
/ Huy! Bibig Mo (Philippines) / Oi! Jaga
Lambe (Indonesia). Roughly translated as “watch your
mouth”, the audacious, new uncensored multi-territory stand-up comedy format
will be filmed in front of a live studio audience in each country and published
as its own local show. The original eight-part series is a bold experiment
showcasing the kind of humour previously only heard in comedy clubs, featuring both
established and promising new trail blazers in the raw, rude and downright
hilarious underground comedy scenes. The series will be hosted by comedic icons
Haniff Hamzah in Malaysia, Ramon Bautista in the Philippines and Ananda Omesh in
Indonesia.
iflix Chief
Content Officer, Sean Carey commented:“We at iflix are obsessively focused on the needs and
interests of local consumers in each of our markets. These new content offerings
are a testament of that commitment. We are thrilled to work with local top tier
industry players to offer our members so many of the region’s top entertainment
franchises, whilst supporting them in broadening their distribution
channels out of cinema. Together we aim to build a strong, supportive entertainment community that puts consumers
at the forefront of our businesses.”
iflix
Global Director of Original Programing, Mark Francis, “iflix is in a unique
position not just to make shows, but to create a positive difference to the
production ecosystem. Given we’re competing for eyeballs with local
broadcasters who produce huge volume, iflix has a commercial imperative to
innovate with our original productions and really push the envelope. That’s
going to open up a whole new level of creativity we hope our audiences, and the
creative community will respond to. Change is coming.”
Now
available in 10 markets across Asia with recent launches in Pakistan, Vietnam
and Myanmar, iflix additionally announced its Joint Venture with Zain, iflix
Arabia, to make its world class service available in the MENA region. Offering
consumers, a vast library of top Hollywood, Asian regional, and local TV shows
and movies including many first run exclusives and award-winning programs, each
subscription allows users to access the service on up to five devices,
including phones, laptops, tablets, and television sets, for viewing wherever,
whenever.
For new subscribers, iflix
offers a complimentary one-month trial with full access to its service,
features and content. Go to www.iflix.com, or download the app from the Google Play or Apple App Store to
register.
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