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ENERGIZER | Shop In the Dark 2017 Roadshow At MYDIN!

Energizer 'Shop In The Dark' 2017 campaign back to us again this year following the overwhelming response from last year's campaign! Energizer in partnership with MYDIN shoppers who will be in the running to win a shopping spree worth RM3,500 ! For more challenging experience, this year brings about an additional twist with the VR challenge to the roadshows where shoppers will be virtually shopping in the dark through a VR machine. Shoppers who are interested to participate through the roadshows or mail in entry are required to provide a proof of purchase with a minimum of RM10 worth of Energizer or Eveready products. 

Mouse mommy had try out virtually shopping in the dark via VR machine. As a mom and shopping queen that love shopping and of course loves to have a fun experience to shop in VR condition. Some tips for you to play the VR game, you can grab as much as Energizer packs in the dark as lighting power to get 10 seconds of light for better visibility while shopping in the dark. Energizer lights up in the dark so that mouse mommy can shop easily. Secondly, do look for right and left to grab the products that required in your virtual shopping list. Good Luck shoppers and enjoy your virtual shopping experience with Energizer!

Mr Lee Kim Chye, Energizer's business director (Malaysia and Singapore) exciting to introduce that this will be a whole new experience of shopping in the dark for the eyes and ears. With Energizer Max Batteries which is now 8x longer lasting, we are certain you can find your way!

"MYDIN is thrilled to be collaborating with Energizer once more for this fun and interactive campaign for our shoppers and Energizer's users. MYDIN and Energizer have been working very closely for more than 30 years and the 'Shop In The Dark' 2017 campaign continues our long-standing business partnership in a way that everyone can enjoy." says by Datuk Wira (Dr.) Haji Ameer Ali Mydin, Managing Director of MYDIN. 

Others than on ground roadshows, shoppers and Energizer users can submit their entry via the Facebook Digital Contest and mail-in entries. The virtual reality challenge roadshow will take place at four selected MYDIN stores located in four states across Peninsular Malaysia - MYDIN USJ, Subang Jaya, Selangor from 05 - 07 May 2017, MYDIN Pelangi Indah, Johor from 12 - 14 May 2017 MYDIN Senawang, Negeri Sembilan from 19 - 21 May 2017 and MYDIN Bukit Mertajam, Penang from 26 - 28 May 2017.

Four winners from the roadshow challenges, five winners from the mail-in entries and one winner from the Facebook contest will WIN an eight-minutes shopping spree bonus worth up to RM3,500 per person during the contest finale which will be take place at MYDIN USJ, Subang Jaya in July 2017. The winners can load up anything they wish (with restrictions and pre-imposed parameters) into their shopping trolley and will be paid in full by Energizer up to RM3,500.

Interested to know more about entry mechanics and contest rules for the Energizer 'Shop In The Dark' campaign, please visit,
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